Free trial VPN software: The best 4 tools for your SME

Published on 21/07/2020 by Sonia Navarrete

Since the beginning of the COVID-19 pandemic, there has been an increase in the number of employees working remotely. And, according to Gartner, 82% of company leaders plan to allow employees to work remotely the rest of the time. As remote working increases, your company will need an extra layer of security to ensure that … Continue Reading

How will UK restaurants reopen after COVID-19?

Published on 30/06/2020 by Sonia Navarrete

COVID-19 has impacted our daily life habits. Going to our regular pub for a pint or having a meal out at a restaurant may seem like a thing of the past. The UK went into lockdown in March and, like most other industries, it has affected the hospitality industry. The pandemic has meant that restaurants, … Continue Reading

The best 4 apps for a personal trainer during the lockdown

Published on 26/05/2020 by Sonia Navarrete

If you are a personal trainer, we have some good news for you. Being in lockdown doesn’t mean that you can’t train your clients. The fitness industry has adapted to the digital world and provided personal trainers with the software to continue to coach their clients even when they are not in the gym. The … Continue Reading

5 Tips for a successful email marketing strategy in times of crisis

Published on 19/05/2020 by Chiara Casse and Sonia Navarrete

Having a good email marketing strategy during the coronavirus crisis is always a good choice to increase the volume of your business. If you are looking for examples and suggestions for email marketing, in this article we will help you focus on the main steps for a successful email marketing strategy. However, there may be … Continue Reading

3 Hootsuite free alternatives for social media management

Published on 14/02/2020 by Sonia Navarrete

Social media management tools have become just as essential to modern businesses as PR, marketing or customer service management. Indeed, good social media management will deliver against all three of these business function areas. Here we list the three Hootsuite free alternatives solutions in GetApp’s directory listed in alphabetical order chosen by: Rated 4+ stars … Continue Reading

How Machine Learning can improve internal linking in SEO

Published on 31/01/2020 by Sonia Navarrete

“You don’t exist if no one can see you.” Nicola Yoon  If your pages can’t be found by search engines, they might as well not exist. That’s why it is important to have a good SEO strategy in place to be visible to your audience — and to Google.  Technology is evolving at a fast … Continue Reading

In recent years, the term customer-centric in marketing, service and product development has often meant the integration of tools and methods such as data collection, design thinking and testing. All these factors play a key role in customer-centricity. But for me, is one thing above all else: leadership. Working on people. And with people. It’s … Continue Reading

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