GetApp Business App Blog

With Google announcing that it’s phasing out third-party cookies, how are companies preparing to collect customer data that will help them continue to target their audience? After the invention of cookies in the mid-1990s, a small piece of code stored customers’ data and preferences every time they accessed a site. Rather than collecting the data … Continue Reading

As the UK is lifting restrictions and employees are returning to the office, businesses are looking at implementing a hybrid work model. As a result, companies are increasingly looking to adopt technologies like Virtual Desktop Infrastructure (VDI) and Desktop as a Service (DaaS) to meet the demands of remote working. Gartner forecasts that the number … Continue Reading

Gartner defines project management as “the application of knowledge, skills, tools and techniques to project activities to meet the project requirements.”  In fact, having a good project management strategy can make or break a project, having consequences that can affect the entire business. In today’s fast-paced working environment, it is vital to have the right … Continue Reading

Weak passwords are one of the main vulnerabilities that hackers can exploit to infiltrate personal and enterprise IT systems. However, despite the many victims of password breaches, some users still fail to follow password best practices, for both work and personal accounts. GetApp surveyed over 1,000 people aged 18 and above in the UK (full … Continue Reading

Businesses and governments across the globe are looking for ways to improve the user identity verification process. Biometric authentication is a security method that’s being increasingly used to verify user identities. Biometric authentication methods help restrict unauthorised access to bank accounts, residential buildings, hardware devices, and software apps, among others.  Biometric authentication methods use physical … Continue Reading

With millions of employees working remotely due to the COVID-19 pandemic, employers have increasingly adopted employee monitoring tools to monitor their workforce. Doing so raises questions of trust, ethics, and privacy. In this article, we examine how employees and managers view these issues, as well as their rights and responsibilities. 855 employees and 589 managers … Continue Reading

Since the start of the COVID-19 pandemic, employers have sought new ways to manage their employees, many of whom are working away from the office for the first time. GetApp surveyed more than 800 employees and 500 managers to see whether the pandemic has increased the use of employee monitoring software and how both groups … Continue Reading

Remote work is here to stay, making cyber security an important issue for small and medium enterprises (SMEs). Here are some ways to protect your business (and employees) against cyber security threats. Twenty-two percent of business owners we surveyed in the UK are concerned about cyber security with employees working from home—and their concerns are … Continue Reading

From Brexit to COVID-19 and everything in between, trying to start a new business in 2021 might feel a bit like trying to build a sailboat while treading water in the middle of a squall at sea.  But just because the past several years have been tumultuous doesn’t mean that the world should hunker down … Continue Reading

Last week, Health Secretary Matt Hancock warned the UK is a “long, long, long way” away from lockdown restrictions being lifted, maintaining pressure on businesses as they continue to adapt to COVID-19. In 2020, many organisations assumed that pandemic-driven changes to operations would be temporary. However, the ongoing nature of the crisis is bringing home … Continue Reading

Throughout the coronavirus crisis, a great deal of media attention has focused on the transition to digitally enabled remote working via technologies like collaboration and online meeting software. However, the pandemic has had a much broader impact on commercial use of technology, transforming everything from the way businesses interact with prospects and customers, to the … Continue Reading

As we enter 2021, the total number of businesses across the country that were forced to adapt due to COVID-19 last year has increased as the pandemic has expanded. These changes have meant, for some, a complete way of doing business and for others, making some changes to fully adapt to the new requirements and … Continue Reading

The COVID-19 outbreak forced companies across the UK to embrace remote working. In many cases, this meant fast-tracking the use of new digital communication and collaboration tools to support their dispersed teams. As we enter 2021 and we move into the recovery stage of the pandemic, it is becoming increasingly clear that hybrid working is … Continue Reading

Across the UK, the official response to the COVID-19 outbreak has featured extended periods of lockdown and strict social distancing in an attempt to limit the transmission of the virus. These measures have had wide-ranging ramifications for working practices up and down the country. In almost every sector, people have had to rapidly adapt to remote working, adopting a range of online collaboration tools along the way for the workplace.    Despite … Continue Reading

With the country back into full lockdown since the 5th November and remote work becoming the norm again, concerns about cyber security attacks are back in the main discussions of business owners and CEOs. Many businesses suffered from cyber attacks during the first wave of COVID-19. 30% of businesses have fallen victims to phishing attacks … Continue Reading

It is no secret that the UK retail industry is struggling. Just last month, the British Retail Consortium warned that the latest COVID-19 lockdown will have “a significant economic impact on the viability of thousands of shops and hundreds of thousands of jobs across the country”.  To help brands understand the eCommerce trends at play, … Continue Reading

The pandemic is redefining the way consumers shop and retailers sell. Social distancing has become one of the industry’s greatest boundaries, so retailers are moving to eCommerce in droves. Shoppers are doing their best to avoid in-store experiences, so alternative delivery options are booming. This year’s Christmas and the holiday season will be different than … Continue Reading

COVID-19 continues to take a serious toll on the UK’s High Streets, with the British Retail Consortium reporting a 36.9% decline in footfall last month. Meanwhile, with social distancing restrictions in place for the foreseeable future, the crisis is driving more traffic to eCommerce merchants and changing consumer habits.   To help brands better understand … Continue Reading

Gen Z (also known as Generation Z or Centennials) was born after 1997 when technological innovation was at its peak, so they are digital natives who have never existed without smartphones. They shop using AR and VR, and social networks are their backyards—and that means they tend to seek out information on every decision they … Continue Reading

Video interviews are a useful tool for both recruiters and applicants, they provide an effective way to screen applicants remotely and allow recruiters to see the candidate in video before meeting them face-to-face. This approach not only saves recruiters money and time, but also gives recruiters and applicants more flexibility. Video interviews have become more … Continue Reading

When you think about virtual reality (VR), one thinks about something rather futuristic, but, in fact, it has been around for quite some time. American computer scientist Ivan Sutherland invented the first headset in 1968  and since then it’s been a long journey for VR.  The use of VR has extended to many industries like … Continue Reading

Augmented reality (AR) technology has been around for a while. In reality, most of us have seen it, possibly without realising. For instance, every time you use a Snapchat filter or chase a Pokemon using Pokemon GO, you are using an AR experience. However, how are shops using AR technology to attract consumers and how … Continue Reading

In the course of your work, you regularly meet new people and accumulate many business cards as you go along. You’re already looking forward to contacting and reactivating your contacts, but first, you’ll have to register their details and the business cards you’ve collected won’t digitise themselves! All the more so as they can quickly … Continue Reading

Since the beginning of the COVID-19 pandemic, there has been an increase in the number of employees working remotely. And, according to Gartner, 82% of company leaders plan to allow employees to work remotely the rest of the time. As remote working increases, your company will need an extra layer of security to ensure that … Continue Reading

COVID-19 has impacted our daily life habits. Going to our regular pub for a pint or having a meal out at a restaurant may seem like a thing of the past. The UK went into lockdown in March and, like most other industries, it has affected the hospitality industry. The pandemic has meant that restaurants, … Continue Reading