---
description: Learn what are the benefits of Smile.io vs Lootly for the UK businesses. Our free platform provides a detailed side-by-side comparison that will help you learn more about each of these software.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: Compare Smile.io vs Lootly | GetApp UK 2026
---

Breadcrumb: [Home](/) > [Customer Loyalty Software](/directory/204/customer-loyalty/software) > [Smile.io \<span\>vs\</span\> Lootly](https://www.getapp.co.uk/compare/100967/130079/smile-io/vs/lootly)

# Compare Smile.io vs Lootly

Canonical: https://www.getapp.co.uk/compare/100967/130079/smile-io/vs/lootly

> Detailed comparison between Smile.io and Lootly. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Smile.io | Lootly |
| **Overall rating** | 4.9/5 | 4.5/5 |
| **Total Reviews** | 67 | 2 |
| **Starting Price** | US$199.00 | US$49.00 |
| **Free Trial** | Yes | Yes |
| **Free Version** | Yes | Yes |
| **Deployment** | Cloud, SaaS, Web-based | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, Knowledge Base, 24/7 (Live rep), Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat |
| **Training** | Live Online, Webinars, Documentation, Videos | Live Online |

## Key features

### Smile.io

- API
- Activity Tracking
- Customer Activity Tracking
- Customer Profiles
- Customisable Branding
- Customisable Templates
- Dashboard
- Discount Management
- Incentive Management
- Loyalty Program
- Membership Management
- Multi-Channel Marketing
- Point of Sale (POS)
- Referral Tracking
- Rewards Management
- Social Media Integration
- Transaction History
- eCommerce Management

### Lootly

- API
- Activity Tracking
- CRM
- Customer Activity Tracking
- Discount Management
- Incentive Management
- Lead Management
- Loyalty Program
- Multi-Channel Marketing
- Referral Tracking
- Rewards Management
- Transaction History

## Links

- [View Smile.io Profile](https://www.getapp.co.uk/software/100967/smile-io)
- [View Lootly Profile](https://www.getapp.co.uk/software/130079/lootly)
- [View Original Comparison](https://www.getapp.co.uk/compare/100967/130079/smile-io/vs/lootly)

-----

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