---
description: Learn what are the benefits of Klaviyo vs Drip for the UK businesses. Our free platform provides a detailed side-by-side comparison that will help you learn more about each of these software.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: Compare Klaviyo vs Drip | GetApp UK 2026
---

Breadcrumb: [Home](/) > [Marketing Automation Software](/directory/308/marketing-automation/software) > [Klaviyo \<span\>vs\</span\> Drip](https://www.getapp.co.uk/compare/105931/108541/klaviyo/vs/drip1)

# Compare Klaviyo vs Drip

Canonical: https://www.getapp.co.uk/compare/105931/108541/klaviyo/vs/drip1

> Detailed comparison between Klaviyo and Drip. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Klaviyo | Drip |
| **Overall rating** | 4.6/5 | 4.4/5 |
| **Total Reviews** | 524 | 188 |
| **Starting Price** | US$20.00 | US$39.00 |
| **Free Trial** | Yes | Yes |
| **Free Version** | Yes | No |
| **Deployment** | Cloud, SaaS, Web-based | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat |
| **Training** | Live Online, Webinars, Documentation, Videos | Live Online, Webinars, Documentation, Videos |

## Key features

### Klaviyo

- API
- CAN-SPAM Compliance
- CRM
- Campaign Planning
- Campaign Scheduling
- Customisable Branding
- Customisable Templates
- Dynamic Content
- Email Management
- Engagement Tracking
- Lead Capture
- Lead Management
- List Management
- Real-Time Analytics
- Segmentation
- Social Marketing
- Social Media Integration
- Subscriber Management
- Web Forms
- Website Visitor Tracking

### Drip

- API
- CAN-SPAM Compliance
- CRM
- Campaign Planning
- Campaign Scheduling
- Customisable Branding
- Customisable Templates
- Dynamic Content
- Email Management
- Engagement Tracking
- Lead Capture
- Lead Management
- List Management
- Real-Time Analytics
- Segmentation
- Social Marketing
- Social Media Integration
- Subscriber Management
- Web Forms
- Website Visitor Tracking

## Links

- [View Klaviyo Profile](https://www.getapp.co.uk/software/105931/klaviyo)
- [View Drip Profile](https://www.getapp.co.uk/software/108541/drip1)
- [View Original Comparison](https://www.getapp.co.uk/compare/105931/108541/klaviyo/vs/drip1)

-----

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