---
description: Learn what are the benefits of RedTrack vs Voluum for the UK businesses. Our free platform provides a detailed side-by-side comparison that will help you learn more about each of these software.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: Compare RedTrack vs Voluum | GetApp UK 2026
---

Breadcrumb: [Home](/) > [Affiliate Software](/directory/300/affiliate-marketing/software) > [RedTrack \<span\>vs\</span\> Voluum](https://www.getapp.co.uk/compare/111029/2053368/redtrack-io/vs/voluum)

# Compare RedTrack vs Voluum

Canonical: https://www.getapp.co.uk/compare/111029/2053368/redtrack-io/vs/voluum

> Detailed comparison between RedTrack and Voluum. Check ratings, reviews, pricing, and features to make the best decision for your business.

-----

## At a Glance

| Metric | RedTrack | Voluum |
| **Overall rating** | 5.0/5 | 4.5/5 |
| **Total Reviews** | 7 | 125 |
| **Starting Price** | US$79.00 | US$199.00 |
| **Free Trial** | Yes | Yes |
| **Free Version** | Yes | No |
| **Deployment** | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop) | Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile), iPad (Mobile) |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat |
| **Training** | In Person, Live Online, Webinars, Documentation, Videos | Live Online, Webinars, Documentation, Videos |

## Key features

### RedTrack

- A/B Testing
- API
- Advertising Management
- Affiliate Management
- Banner Management
- Conversion Rate Optimisation
- Conversion Tracking
- Customisable Reports
- Fraud Detection
- Lead Generation
- Monitoring
- Multi-Campaign
- Performance Metrics
- Real-Time Analytics
- Real-Time Data
- Real-Time Monitoring
- Reporting & Statistics
- Reporting/Analytics
- Social Media Integration
- Third-Party Integrations

### Voluum

- A/B Testing
- API
- Advertising Management
- Affiliate Management
- Banner Management
- Conversion Rate Optimisation
- Conversion Tracking
- Customisable Reports
- Fraud Detection
- Lead Generation
- Monitoring
- Multi-Campaign
- Performance Metrics
- Real-Time Analytics
- Real-Time Data
- Real-Time Monitoring
- Reporting & Statistics
- Reporting/Analytics
- Social Media Integration
- Third-Party Integrations

## Links

- [View RedTrack Profile](https://www.getapp.co.uk/software/111029/redtrack-io)
- [View Voluum Profile](https://www.getapp.co.uk/software/2053368/voluum)
- [View Original Comparison](https://www.getapp.co.uk/compare/111029/2053368/redtrack-io/vs/voluum)

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"Compare RedTrack vs Voluum | GetApp UK 2026","description":"Learn what are the benefits of RedTrack vs Voluum for the UK businesses. Our free platform provides a detailed side-by-side comparison that will help you learn more about each of these software.","url":"https://www.getapp.co.uk/compare/111029/2053368/redtrack-io/vs/voluum","about":[{"@id":"https://www.getapp.co.uk/software/111029/redtrack-io#software"},{"@id":"https://www.getapp.co.uk/software/2053368/voluum#software"}],"breadcrumb":{"@id":"https://www.getapp.co.uk/compare/111029/2053368/redtrack-io/vs/voluum#breadcrumblist"},"@id":"https://www.getapp.co.uk/compare/111029/2053368/redtrack-io/vs/voluum#webpage","@type":["WebPage","CollectionPage"],"isPartOf":{"@id":"https://www.getapp.co.uk/#website"},"publisher":{"@id":"https://www.getapp.co.uk/#organization"},"inLanguage":"en-GB"},{"name":"RedTrack","description":"RedTrack is a performance marketing platform for media buyers, ecommerce and DTC brands, and agencies running paid campaigns across Meta, Google, TikTok, Snapchat, ChatGPT Ads, and more. It unifies tracking, attribution, Conversion API, and ad automation into one source of truth.\nArchitecture: RedTrack runs on server-side, first-party tracking rather than third-party cookies or browser pixels. Because tracking happens server to server, it recovers the 30 to 50 percent of conversions that pixels typically lose to ad blockers, privacy settings, and iOS restrictions. Data is captured raw and unsampled at click and conversion level, and it is owned by you.\nThe optimization loop: captured first-party data is deduplicated, enriched (LTV, product category, new vs returning, commission value), and sent back to ad platforms through high match-score Conversion APIs, so algorithms optimize on accurate signals and find better customers at lower CPA.\nCore capabilities:\n\nTracking and attribution down to ad level, with persistent click IDs, deduplication, and deterministic plus data-driven models (last-click, first-click, linear, time-decay, custom).\nNear real-time ROAS. Ad spend cost data syncs every 5 to 30 minutes, down to ad level, depending on plan.\nAds Manager to view and act on campaigns across every platform from one interface.\nAutomation rules engine that auto-pauses losers, scales winners, and restarts on delayed conversions.\nAI Copilot and an MCP Server to query performance data and act on campaigns in plain language through Claude, ChatGPT, or any MCP-compatible client.\nBuilt-in CDP for segmentation, cohort analysis, and LTV, plus partner and referral tracking.\n\nIntegrations: direct CAPI for Meta, Google, TikTok, Snapchat, Pinterest, and Microsoft/Bing, 1-click Shopify and WooCommerce, and 200+ connections across ad platforms, ecommerce, CRMs, and affiliate networks. RedTrack is platform agnostic by design.\nSecurity and reliability: first-party, server-side event-processing infrastructure on a private cloud, engineered from 5K to 5M-plus in monthly ad spend with no single point of failure. Encryption, access controls, and full data ownership. Open APIs expose your click and conversion data for BI tools, warehouses, and custom workflows, with no self-hosting to maintain.\nRedTrack fits solo media buyers through 100-plus-seat teams, with multi-user access and role-based permissions for in-house and client work.\nStart with a 14-day free trial. No credit card required.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/d8a5ee23-fda4-4ac1-96a4-ba0cd2781e4e.png","url":"https://www.getapp.co.uk/software/111029/redtrack-io","@id":"https://www.getapp.co.uk/software/111029/redtrack-io#software","@type":"SoftwareApplication","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.getapp.co.uk/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":5.0,"bestRating":5,"ratingCount":7},"offers":{"price":"79","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud, Apple, Windows"},{"name":"Voluum","description":"Voluum is a performance tracking software for affiliate marketers, agencies and media buyers.","url":"https://www.getapp.co.uk/software/2053368/voluum","@id":"https://www.getapp.co.uk/software/2053368/voluum#software","@type":"SoftwareApplication","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.getapp.co.uk/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":4.5,"bestRating":5,"ratingCount":125},"offers":{"price":"199","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud, Android, Platform ios, Platform ipad"},{"@id":"https://www.getapp.co.uk/compare/111029/2053368/redtrack-io/vs/voluum#breadcrumblist","@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Affiliate Software","position":2,"item":"/directory/300/affiliate-marketing/software","@type":"ListItem"},{"name":"RedTrack vs Voluum","position":3,"item":"https://www.getapp.co.uk/compare/111029/2053368/redtrack-io/vs/voluum","@type":"ListItem"}]}]}
</script>
