---
description: Learn what are the benefits of Cognism vs Wiza for the UK businesses. Our free platform provides a detailed side-by-side comparison that will help you learn more about each of these software.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: Compare Cognism vs Wiza | GetApp UK 2026
---

Breadcrumb: [Home](/) > [Sales Intelligence Tools](/directory/3877/sales-intelligence/software) > [Cognism \<span\>vs\</span\> Wiza](https://www.getapp.co.uk/compare/113837/130451/cognism/vs/wiza)

# Compare Cognism vs Wiza

Canonical: https://www.getapp.co.uk/compare/113837/130451/cognism/vs/wiza

> Detailed comparison between Cognism and Wiza. Check ratings, reviews, pricing, and features to make the best decision for your business.

-----

## At a Glance

| Metric | Cognism | Wiza |
| **Overall rating** | 4.7/5 | 4.3/5 |
| **Total Reviews** | 256 | 24 |
| **Starting Price** | US$1,000.00 | US$50.00 |
| **Free Trial** | No | Yes |
| **Free Version** | No | Yes |
| **Deployment** | Cloud, SaaS, Web-based | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, Knowledge Base, Phone Support, 24/7 (Live rep), Chat | Email/Help Desk, Knowledge Base, 24/7 (Live rep), Chat |
| **Training** | In Person, Live Online, Webinars, Documentation, Videos | Live Online, Documentation, Videos |

## Key features

### Cognism

- AI/Machine Learning
- Activity Dashboard
- Contact Database
- Contact Management
- Customer Database
- Data Aggregation and Publishing
- Data Enrichment
- Data Import/Export
- Data Integration
- Deal Management
- Email Address Extraction
- Email Marketing
- Lead Capture
- Lead Generation
- Lead Management
- List Management
- Match & Merge
- Prospecting Tools
- Real-Time Data
- Third-Party Integrations

### Wiza

- Activity Dashboard
- Contact Database
- Contact Management
- Customer Database
- Data Aggregation and Publishing
- Data Import/Export
- Email Address Extraction
- Email Marketing
- Lead Capture
- Lead Generation
- Lead Management
- List Management
- Prospecting Tools
- Third-Party Integrations

## Links

- [View Cognism Profile](https://www.getapp.co.uk/software/113837/cognism)
- [View Wiza Profile](https://www.getapp.co.uk/software/130451/wiza)
- [View Original Comparison](https://www.getapp.co.uk/compare/113837/130451/cognism/vs/wiza)

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"Compare Cognism vs Wiza | GetApp UK 2026","description":"Learn what are the benefits of Cognism vs Wiza for the UK businesses. Our free platform provides a detailed side-by-side comparison that will help you learn more about each of these software.","url":"https://www.getapp.co.uk/compare/113837/130451/cognism/vs/wiza","about":[{"@id":"https://www.getapp.co.uk/software/113837/cognism#software"},{"@id":"https://www.getapp.co.uk/software/130451/wiza#software"}],"breadcrumb":{"@id":"https://www.getapp.co.uk/compare/113837/130451/cognism/vs/wiza#breadcrumblist"},"@id":"https://www.getapp.co.uk/compare/113837/130451/cognism/vs/wiza#webpage","@type":["WebPage","CollectionPage"],"isPartOf":{"@id":"https://www.getapp.co.uk/#website"},"publisher":{"@id":"https://www.getapp.co.uk/#organization"},"inLanguage":"en-GB"},{"name":"Cognism","description":"Cognism provides accurate, compliant-first B2B data and sales intelligence for teams growing across Europe and beyond. \n\nMost data looks fine until you try to use it. Contacts change roles. Numbers don’t connect. Prospecting turns into guesswork. \n\nCognism replaces that guesswork with data you can act on. Find the right people, reach them with confidence, and focus on conversations that move deals forward. \n\nOur approach is simple: data fluency. Clear, precise, and built to reflect how real go-to-market teams actually work. \n\nTrusted by thousands of revenue teams, Cognism helps you turn data into pipeline, without the noise.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/38022712-2128-4c3b-b59c-51783c12d9f3.png","url":"https://www.getapp.co.uk/software/113837/cognism","@id":"https://www.getapp.co.uk/software/113837/cognism#software","@type":"SoftwareApplication","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.getapp.co.uk/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":4.7,"bestRating":5,"ratingCount":256},"offers":{"price":"1000","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud"},{"name":"Wiza","description":"Wiza is a sales enablement platform that helps enterprises automate lead generation by extracting email lists from LinkedIn Sales Navigator. Users can identify lead emails via artificial intelligence (AI) technology and export custom searches and lead data in CSV format.\n\nProfessionals can use the Sales Navigator dashboard to acquire leads through keyword or Boolean searches and sort prospects using tags. Wiza allows managers to view scanned results, broken down into categories including risky, email unobtainable, valid email, and people. This helps users identify verified leads and improve marketing operations. Wiza also lets organizations filter obtained results based on geographic regions, industry, title, and more.\n\nWiza facilitates integration with Outreach and Salesforce, meaning businesses can export prospect details into third-party databases for marketing campaigns. Users can import multiple contacts to the platform with required details such as email addresses and full names. It also helps marketing professionals update the status of recipients as 'reached', 'opened', 'clicked', 'replied', or 'bounced' to streamline follow-up processes.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/09a86b3d-f6eb-4e9a-bc6a-8f526a63b45e.png","url":"https://www.getapp.co.uk/software/130451/wiza","@id":"https://www.getapp.co.uk/software/130451/wiza#software","@type":"SoftwareApplication","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.getapp.co.uk/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":4.3,"bestRating":5,"ratingCount":24},"offers":{"price":"50","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud"},{"@id":"https://www.getapp.co.uk/compare/113837/130451/cognism/vs/wiza#breadcrumblist","@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Sales Intelligence Tools","position":2,"item":"/directory/3877/sales-intelligence/software","@type":"ListItem"},{"name":"Cognism vs Wiza","position":3,"item":"https://www.getapp.co.uk/compare/113837/130451/cognism/vs/wiza","@type":"ListItem"}]}]}
</script>
