---
description: Learn what are the benefits of LoyaltyLion vs Guusto for the UK businesses. Our free platform provides a detailed side-by-side comparison that will help you learn more about each of these software.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: Compare LoyaltyLion vs Guusto | GetApp UK 2026
---

Breadcrumb: [Home](/) > [Customer Loyalty Software](/directory/204/customer-loyalty/software) > [LoyaltyLion \<span\>vs\</span\> Guusto](https://www.getapp.co.uk/compare/116167/127547/loyaltylion/vs/guusto)

# Compare LoyaltyLion vs Guusto

Canonical: https://www.getapp.co.uk/compare/116167/127547/loyaltylion/vs/guusto

> Detailed comparison between LoyaltyLion and Guusto. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | LoyaltyLion | Guusto |
| **Overall rating** | 4.4/5 | 4.9/5 |
| **Total Reviews** | 19 | 3445 |
| **Starting Price** | US$399.00 | US$4.80 |
| **Free Trial** | Yes | Yes |
| **Free Version** | Yes | No |
| **Deployment** | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop) | Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile), iPad (Mobile) |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, Chat |
| **Training** | In Person, Live Online, Webinars, Documentation, Videos | Live Online, Webinars, Documentation, Videos |

## Key features

### LoyaltyLion

- API
- Activity Dashboard
- CRM
- Customer Activity Tracking
- Customisable Branding
- Discount Management
- Loyalty Program
- Member Portal
- Referral Tracking
- Rewards Management
- Third-Party Integrations
- eCommerce Management

### Guusto

- AI/Machine Learning
- API
- Activity Dashboard
- Awards Management
- Customer Activity Tracking
- Customisable Branding
- Customisable Templates
- Loyalty Cards
- Loyalty Program
- Manager-to-Employee Recognition
- Member Portal
- Recognition Tracking
- Referral Tracking
- Reminders
- Rewards Management
- Third-Party Integrations
- eCards

## Links

- [View LoyaltyLion Profile](https://www.getapp.co.uk/software/116167/loyaltylion)
- [View Guusto Profile](https://www.getapp.co.uk/software/127547/guusto)
- [View Original Comparison](https://www.getapp.co.uk/compare/116167/127547/loyaltylion/vs/guusto)

-----

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