---
description: Learn what are the benefits of GMass vs FoundIt! for the UK businesses. Our free platform provides a detailed side-by-side comparison that will help you learn more about each of these software.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: Compare GMass vs FoundIt! | GetApp UK 2026
---

Breadcrumb: [Home](/) > [Personalisation Software](/directory/609/personalization-behavioral-targeting/software) > [GMass \<span\>vs\</span\> FoundIt\!](https://www.getapp.co.uk/compare/1993575/2062976/gmass/vs/foundit)

# Compare GMass vs FoundIt\!

Canonical: https://www.getapp.co.uk/compare/1993575/2062976/gmass/vs/foundit

> Detailed comparison between GMass and FoundIt\!. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | GMass | FoundIt\! |
| **Overall rating** | 4.8/5 | 4.9/5 |
| **Total Reviews** | 1380 | 7 |
| **Starting Price** | US$25.00 | - |
| **Free Trial** | Yes | - |
| **Free Version** | No | - |
| **Deployment** | Cloud, SaaS, Web-based | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Chat | Email/Help Desk, Phone Support, Chat |
| **Training** | Documentation, Videos | In Person, Live Online, Webinars, Documentation, Videos |

## Key features

### GMass

- A/B Testing
- API
- Activity Dashboard
- Activity Tracking
- Behaviour Tracking
- Behavioural Targeting
- CRM
- Campaign Scheduling
- Content Analytics
- Contextual Targeting
- Dynamic Content
- Email Distribution
- Email Management
- Engagement Tracking
- Experience Management
- Real-Time Analytics
- Real-Time Reporting
- Reporting/Analytics
- Scheduling

### FoundIt\!

- A/B Testing
- API
- Activity Dashboard
- Behaviour Tracking
- Behavioural Targeting
- Content Analytics
- Contextual Targeting
- Customer Profiles
- Engagement Tracking
- Experience Management
- Real-Time Analytics
- Real-Time Reporting
- Reporting/Analytics

## Links

- [View GMass Profile](https://www.getapp.co.uk/software/1993575/gmass)
- [View FoundIt\! Profile](https://www.getapp.co.uk/software/2062976/foundit)
- [View Original Comparison](https://www.getapp.co.uk/compare/1993575/2062976/gmass/vs/foundit)

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