---
description: Learn what are the benefits of Frazer vs AutoManager for the UK businesses. Our free platform provides a detailed side-by-side comparison that will help you learn more about each of these software.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: Compare Frazer vs AutoManager | GetApp UK 2026
---

Breadcrumb: [Home](/) > [Car Dealer Software](/directory/201/auto-dealers/software) > [Frazer \<span\>vs\</span\> AutoManager](https://www.getapp.co.uk/compare/2035527/2049810/frazer-auto-dealer-software/vs/deskmanager)

# Compare Frazer vs AutoManager

Canonical: https://www.getapp.co.uk/compare/2035527/2049810/frazer-auto-dealer-software/vs/deskmanager

> Detailed comparison between Frazer and AutoManager. Check ratings, reviews, pricing, and features to make the best decision for your business.

-----

## At a Glance

| Metric | Frazer | AutoManager |
| **Overall rating** | 4.7/5 | 4.9/5 |
| **Total Reviews** | 150 | 238 |
| **Starting Price** | - | US$50.00 |
| **Free Trial** | Yes | Yes |
| **Free Version** | No | No |
| **Deployment** | Windows (Desktop), Windows (On-Premise), Linux (On-Premise), Android (Mobile), iPhone (Mobile), iPad (Mobile) | Cloud, SaaS, Web-based, Windows (Desktop), Windows (On-Premise), Android (Mobile), iPhone (Mobile), iPad (Mobile) |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat |
| **Training** | In Person, Live Online, Webinars, Documentation, Videos | Live Online, Webinars, Documentation, Videos |

## Key features

### Frazer

- Accounting
- Accounting Integration
- Activity Tracking
- Buy Here, Pay Here
- Contact Database
- Customer Database
- Customer History
- Customisable Forms
- Document Management
- Financing Management
- For Automotive Dealerships
- Forms Management
- Inventory Management
- Inventory Tracking
- Mobile Access
- Payment Collection
- Reporting & Statistics
- Reporting/Analytics
- Used Car Dealer
- Website Integration

### AutoManager

- Accounting
- Accounting Integration
- Activity Tracking
- Buy Here, Pay Here
- Contact Database
- Customer Database
- Customer History
- Customisable Forms
- Document Management
- Financing Management
- For Automotive Dealerships
- Forms Management
- Inventory Management
- Inventory Tracking
- Mobile Access
- Payment Collection
- Reporting & Statistics
- Reporting/Analytics
- Used Car Dealer
- Website Integration

## Links

- [View Frazer Profile](https://www.getapp.co.uk/software/2035527/frazer-auto-dealer-software)
- [View AutoManager Profile](https://www.getapp.co.uk/software/2049810/deskmanager)
- [View Original Comparison](https://www.getapp.co.uk/compare/2035527/2049810/frazer-auto-dealer-software/vs/deskmanager)

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"Compare Frazer vs AutoManager | GetApp UK 2026","description":"Learn what are the benefits of Frazer vs AutoManager for the UK businesses. Our free platform provides a detailed side-by-side comparison that will help you learn more about each of these software.","url":"https://www.getapp.co.uk/compare/2035527/2049810/frazer-auto-dealer-software/vs/deskmanager","about":[{"@id":"https://www.getapp.co.uk/software/2035527/frazer-auto-dealer-software#software"},{"@id":"https://www.getapp.co.uk/software/2049810/deskmanager#software"}],"breadcrumb":{"@id":"https://www.getapp.co.uk/compare/2035527/2049810/frazer-auto-dealer-software/vs/deskmanager#breadcrumblist"},"@id":"https://www.getapp.co.uk/compare/2035527/2049810/frazer-auto-dealer-software/vs/deskmanager#webpage","@type":["WebPage","CollectionPage"],"isPartOf":{"@id":"https://www.getapp.co.uk/#website"},"inLanguage":"en-GB","publisher":{"@id":"https://www.getapp.co.uk/#organization"}},{"name":"Frazer","description":"Frazer is an auto dealership management software that helps businesses manage administrative processes such as contract generation, customer communications, payment processing, marketing, and more on a centralized platform. The inventory management module allows team members to track vendors, monitor recalls, access vehicle history, automatically decode vehicle identification numbers (VIN), and add vehicle images.\n\nFrazer's sales processing functionality lets employees configure multiple payment schedules, select sales types, conduct background checks, and collect deposits, among other processes. The customer management tool enables staff members to track payment due dates, set-up recurring payments, print IRS Form 8300, and accept payments for bank fundings, note balances, and repairs. It also allows users to create vehicle specific buyers’ guides, build custom forms, send personalized letters to customers, and handle online registration processes.\n\nFrazer lets businesses integrate the platform with several third-party solutions such as AutoCheck, EquiFax, Solutions to Text, openedge, DLRdmv, and Agora. Supervisors can create bills, reconcile bank statements, handle general ledgers, and generate income statements, balance sheets, and custom reports.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/d153b706-a54b-41fb-adb2-4b962b959bfe.png","url":"https://www.getapp.co.uk/software/2035527/frazer-auto-dealer-software","@id":"https://www.getapp.co.uk/software/2035527/frazer-auto-dealer-software#software","@type":"SoftwareApplication","publisher":{"@id":"https://www.getapp.co.uk/#organization"},"applicationCategory":"BusinessApplication","aggregateRating":{"@type":"AggregateRating","ratingValue":4.7,"bestRating":5,"ratingCount":150},"operatingSystem":"Windows, Windows on premise, Linux on premise, Android, Platform ios, Platform ipad"},{"name":"AutoManager","description":"AutoManager is a dealer management suite that includes DeskManager, WebManager, &amp; AutomotiveCRM. With DeskManager, businesses can manage inventory from point of purchase to point of sale. The WebManager solution offers fully optimized SEO websites for dealerships that are also mobile accessible and lead management via SMS, emails, and an integrated chat messaging. AutomotiveCRM keeps track of all client interactions including current deals, payment balance, and conversation history.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/217d172c-bf2f-48dd-b42f-7acc5e8e8bfc.jpeg","url":"https://www.getapp.co.uk/software/2049810/deskmanager","@id":"https://www.getapp.co.uk/software/2049810/deskmanager#software","@type":"SoftwareApplication","publisher":{"@id":"https://www.getapp.co.uk/#organization"},"applicationCategory":"BusinessApplication","aggregateRating":{"@type":"AggregateRating","ratingValue":4.9,"bestRating":5,"ratingCount":238},"offers":{"price":"50","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud, Windows, Windows on premise, Android, Platform ios, Platform ipad"},{"@id":"https://www.getapp.co.uk/compare/2035527/2049810/frazer-auto-dealer-software/vs/deskmanager#breadcrumblist","@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Car Dealer Software","position":2,"item":"/directory/201/auto-dealers/software","@type":"ListItem"},{"name":"Frazer vs AutoManager","position":3,"item":"https://www.getapp.co.uk/compare/2035527/2049810/frazer-auto-dealer-software/vs/deskmanager","@type":"ListItem"}]}]}
</script>