---
description: Learn what are the benefits of Genius Referrals vs Referral Factory for the UK businesses. Our free platform provides a detailed side-by-side comparison that will help you learn more about each of these software.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: Compare Genius Referrals vs Referral Factory | GetApp UK 2026
---

Breadcrumb: [Home](/) > [Affiliate Software](/directory/300/affiliate-marketing/software) > [Genius Referrals \<span\>vs\</span\> Referral Factory](https://www.getapp.co.uk/compare/2046119/2048207/genius-referrals/vs/referral-factory)

# Compare Genius Referrals vs Referral Factory

Canonical: https://www.getapp.co.uk/compare/2046119/2048207/genius-referrals/vs/referral-factory

> Detailed comparison between Genius Referrals and Referral Factory. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Genius Referrals | Referral Factory |
| **Overall rating** | 4.3/5 | 4.8/5 |
| **Total Reviews** | 27 | 150 |
| **Starting Price** | US$89.00 | US$95.00 |
| **Free Trial** | Yes | Yes |
| **Free Version** | No | No |
| **Deployment** | Cloud, SaaS, Web-based | Cloud, SaaS, Web-based, Linux (On-Premise) |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat | Email/Help Desk, Knowledge Base, Phone Support, 24/7 (Live rep), Chat |
| **Training** | Live Online, Webinars, Documentation, Videos | Live Online, Webinars, Documentation, Videos |

## Key features

### Genius Referrals

- API
- Activity Tracking
- Affiliate Management
- Campaign Planning
- Commission Management
- Customisable Branding
- Customisable Templates
- Discount Management
- Email Templates
- Engagement Tracking
- For Customer Referrals
- Gamification
- Lead Capture
- Lead Management
- Performance Metrics
- Real-Time Analytics
- Real-Time Reporting
- Referral Templates
- Referral Tracking
- Social Media Integration

### Referral Factory

- API
- Activity Tracking
- Affiliate Management
- Campaign Planning
- Commission Management
- Customisable Branding
- Customisable Templates
- Discount Management
- Email Templates
- Engagement Tracking
- For Customer Referrals
- Gamification
- Lead Capture
- Lead Management
- Performance Metrics
- Real-Time Analytics
- Real-Time Reporting
- Referral Templates
- Referral Tracking
- Social Media Integration

## Links

- [View Genius Referrals Profile](https://www.getapp.co.uk/software/2046119/genius-referrals)
- [View Referral Factory Profile](https://www.getapp.co.uk/software/2048207/referral-factory)
- [View Original Comparison](https://www.getapp.co.uk/compare/2046119/2048207/genius-referrals/vs/referral-factory)

-----

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