---
description: Learn what are the benefits of charles vs Spoki for the UK businesses. Our free platform provides a detailed side-by-side comparison that will help you learn more about each of these software.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: Compare charles vs Spoki | GetApp UK 2026
---

Breadcrumb: [Home](/) > [Customer Engagement Software](/directory/650/customer-engagement/software) > [charles \<span\>vs\</span\> Spoki](https://www.getapp.co.uk/compare/2056879/2057385/charles/vs/spoki)

# Compare charles vs Spoki

Canonical: https://www.getapp.co.uk/compare/2056879/2057385/charles/vs/spoki

> Detailed comparison between charles and Spoki. Check ratings, reviews, pricing, and features to make the best decision for your business.

-----

## At a Glance

| Metric | charles | Spoki |
| **Overall rating** | 4.4/5 | 4.4/5 |
| **Total Reviews** | 21 | 45 |
| **Starting Price** | €349.00 | €0.00 |
| **Free Trial** | No | Yes |
| **Free Version** | No | Yes |
| **Deployment** | Cloud, SaaS, Web-based | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat |
| **Training** | In Person, Live Online, Webinars, Documentation, Videos | Live Online, Webinars, Documentation, Videos |

## Key features

### charles

- API
- Activity Tracking
- CRM
- Chat/Messaging
- Configurable Workflow
- Customer Database
- Customer Engagement
- Customisable Branding
- Dynamic Content
- Engagement Tracking
- Lead Capture
- Lead Management
- Live Chat
- Monitoring
- Real-Time Analytics
- Real-Time Data
- Real-time Conversations
- Segmentation
- Social Media Integration
- Workflow Management

### Spoki

- API
- Activity Tracking
- CRM
- Chat/Messaging
- Configurable Workflow
- Customer Database
- Customer Engagement
- Customisable Branding
- Dynamic Content
- Engagement Tracking
- Lead Capture
- Lead Management
- Live Chat
- Monitoring
- Real-Time Analytics
- Real-Time Data
- Real-time Conversations
- Segmentation
- Social Media Integration
- Workflow Management

## Links

- [View charles Profile](https://www.getapp.co.uk/software/2056879/charles)
- [View Spoki Profile](https://www.getapp.co.uk/software/2057385/spoki)
- [View Original Comparison](https://www.getapp.co.uk/compare/2056879/2057385/charles/vs/spoki)

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"Compare charles vs Spoki | GetApp UK 2026","description":"Learn what are the benefits of charles vs Spoki for the UK businesses. Our free platform provides a detailed side-by-side comparison that will help you learn more about each of these software.","url":"https://www.getapp.co.uk/compare/2056879/2057385/charles/vs/spoki","about":[{"@id":"https://www.getapp.co.uk/software/2056879/charles#software"},{"@id":"https://www.getapp.co.uk/software/2057385/spoki#software"}],"breadcrumb":{"@id":"https://www.getapp.co.uk/compare/2056879/2057385/charles/vs/spoki#breadcrumblist"},"@id":"https://www.getapp.co.uk/compare/2056879/2057385/charles/vs/spoki#webpage","@type":["WebPage","CollectionPage"],"isPartOf":{"@id":"https://www.getapp.co.uk/#website"},"publisher":{"@id":"https://www.getapp.co.uk/#organization"},"inLanguage":"en-GB"},{"name":"charles","description":"charles helps corporations and business owners create WhatsApp audiences and send out custom newsletters. The software promotes a higher opening rate than emails by allowing companies to interact with their clients on convenient communication platforms and channels. \n\nThey can obtain new customers by incentivizing and bringing people into chats from websites and QR codes. Enterprises may also collect GDPR-compliant opt-ins and create an audience through text with the system’s automated flow function.\n\nThe suite enables individuals and firms to reduce abandoned cart rates and create lists similar to email subscriptions based on tags, opt-ins, and custom properties. Charles lets businesses send out campaigns and reach their customers on platforms with higher click-through rates (CTRs) and user engagement. Additionally, entities can track and analyze their conversations and performance using the platform’s analytics.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/0c8dc5dc-5101-4319-b232-99a3236e437f.jpeg","url":"https://www.getapp.co.uk/software/2056879/charles","@id":"https://www.getapp.co.uk/software/2056879/charles#software","@type":"SoftwareApplication","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.getapp.co.uk/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":4.4,"bestRating":5,"ratingCount":21},"offers":{"price":"349","@type":"Offer","priceCurrency":"EUR"},"operatingSystem":"Cloud"},{"name":"Spoki","description":"By integrating to the most frequently channel used by customers -Whatsapp-, Spoki offers a service that optimises communication between enterpresises and its customers, giving the opportunity to send messages directly to the Whatsapp address of their contacts. The high open rate of this channel and the guaranteed receipt of the message by the sender make Spoki a platform that makes communication between company and user very efficient, by facilitating and automating it.\n\nThis tool is able to connect to lead generation softwares and create a complete funnel for these contacts on Whatsapp, starting by the creation of campaigns that can be set up and analysed.\n\nThe streamlining of operations covers several areas (marketing, sales and customer support), thus ensuring a better experience for the user and more conversions for the company.\n\nFor all those operations related to these fields, the user experience will be improved thanks to greater immediacy, convenience and involvement of the communication.\nStatistics state that about 90% of Whatsapp messages are viewed: the increase in conversions depends on the greater awareness that the product acquires through this marketing channel. \nThe high open rate also allows to fully exploit the investment in time and resources for the creation of the sales funnel, with the guarantee of not wasting the efforts to nurture leads.\n\n\nWith Spoki's automations, the marketing funnel is made interactive by inserting buttons that encourage the user to take a concrete action (booking call, confirming appointment, purchase, viewing video).The company that uses Spoki can also create automatic responses depending on the actions of the contact (receiving a message), entering a new list or adding a tag (which can also be automated) or for particular conditions related to the date.\nIntegrating the WhatsApp funnel with the email funnel through integrations with other marketing software allows a constant and comprehensive interaction with contacts.\n\nIn addition to email marketing tools, it is possibile to  integrate Spoki with digital campaigns to create a connection between new lead generation and marketing campaign creation. Automatically, people who leave their references by digital advertising campaigns (Facebook, Instagram, Google, ...) will be contacted and start interacting with the brand on the Whatsapp channel.\n\nIn addition, to create new leads and start nurturing, Spoki enable to insert product chat buttons or product sheets on the site, create QRCodes and insert floating buttons. In this way, users who need information will be able to get in touch with the company easily and interact with automations before the Sales and Costumer Care department intervenes manually.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/c48be737-d208-417b-a296-8b8f827b831f.png","url":"https://www.getapp.co.uk/software/2057385/spoki","@id":"https://www.getapp.co.uk/software/2057385/spoki#software","@type":"SoftwareApplication","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.getapp.co.uk/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":4.4,"bestRating":5,"ratingCount":45},"offers":{"price":"0","@type":"Offer","priceCurrency":"EUR"},"operatingSystem":"Cloud"},{"@id":"https://www.getapp.co.uk/compare/2056879/2057385/charles/vs/spoki#breadcrumblist","@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Customer Engagement Software","position":2,"item":"/directory/650/customer-engagement/software","@type":"ListItem"},{"name":"charles vs Spoki","position":3,"item":"https://www.getapp.co.uk/compare/2056879/2057385/charles/vs/spoki","@type":"ListItem"}]}]}
</script>