---
description: Learn what are the benefits of Salesforce Marketing Cloud vs Salesforce Audience Studio for the UK businesses. Our free platform provides a detailed side-by-side comparison that will help you learn more about each of these software.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: Compare Salesforce Marketing Cloud vs Salesforce Audience Studio | GetApp UK 2026
---

Breadcrumb: [Home](/) > [Personalisation Software](/directory/609/personalization-behavioral-targeting/software) > [Salesforce Marketing Cloud \<span\>vs\</span\> Salesforce Audience Studio](https://www.getapp.co.uk/compare/607/2054266/salesforce-marketing-cloud/vs/salesforce-audience-studio)

# Compare Salesforce Marketing Cloud vs Salesforce Audience Studio

Canonical: https://www.getapp.co.uk/compare/607/2054266/salesforce-marketing-cloud/vs/salesforce-audience-studio

> Detailed comparison between Salesforce Marketing Cloud and Salesforce Audience Studio. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Salesforce Marketing Cloud | Salesforce Audience Studio |
| **Overall rating** | 4.2/5 | - |
| **Total Reviews** | 526 | 0 |
| **Starting Price** | US$25.00 | US$2,000.00 |
| **Free Trial** | No | No |
| **Free Version** | No | No |
| **Deployment** | Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile), iPad (Mobile) | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat | Email/Help Desk, FAQs/Forum, Phone Support |
| **Training** | In Person, Live Online, Webinars, Documentation, Videos | - |

## Key features

### Salesforce Marketing Cloud

- Activity Dashboard
- Audience Targeting
- CRM
- Campaign Management
- Channel Management
- Customer Experience Management
- Customer Journey Mapping
- Customer Segmentation
- Customisable Templates
- Data Capture and Transfer
- Data Recovery
- Email Monitoring
- Lead Management
- Monitoring
- ROI Tracking
- Real-Time Analytics
- Real-Time Data
- Real-Time Reporting
- Sales Activity Management
- Website Visitor Tracking

### Salesforce Audience Studio

- Activity Dashboard
- Audience Targeting
- CRM
- Campaign Management
- Customer Experience Management
- Customer Journey Mapping
- Customer Segmentation
- Data Capture and Transfer
- ROI Tracking
- Real-Time Analytics
- Real-Time Data
- Real-Time Reporting

## Links

- [View Salesforce Marketing Cloud Profile](https://www.getapp.co.uk/software/607/salesforce-marketing-cloud)
- [View Salesforce Audience Studio Profile](https://www.getapp.co.uk/software/2054266/salesforce-audience-studio)
- [View Original Comparison](https://www.getapp.co.uk/compare/607/2054266/salesforce-marketing-cloud/vs/salesforce-audience-studio)

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