---
description: Learn what are the benefits of Mailchimp vs Freshmarketer for the UK businesses. Our free platform provides a detailed side-by-side comparison that will help you learn more about each of these software.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: Compare Mailchimp vs Freshmarketer | GetApp UK 2026
---

Breadcrumb: [Home](/) > [Insurance CRM Software](/directory/3083/insurance-crm/software) > [Mailchimp \<span\>vs\</span\> Freshmarketer](https://www.getapp.co.uk/compare/8268/112157/mailchimp/vs/freshmarketer)

# Compare Mailchimp vs Freshmarketer

Canonical: https://www.getapp.co.uk/compare/8268/112157/mailchimp/vs/freshmarketer

> Detailed comparison between Mailchimp and Freshmarketer. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Mailchimp | Freshmarketer |
| **Overall rating** | 4.5/5 | 4.4/5 |
| **Total Reviews** | 17572 | 25 |
| **Starting Price** | US$13.00 | - |
| **Free Trial** | Yes | Yes |
| **Free Version** | Yes | Yes |
| **Deployment** | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat |
| **Training** | Live Online, Webinars, Documentation, Videos | Live Online, Webinars, Documentation, Videos |

## Key features

### Mailchimp

- A/B Testing
- AI/Machine Learning
- API
- CRM
- Campaign Segmentation
- Content Management
- Conversion Rate Optimisation
- Customisable Templates
- Form Builder
- List Management
- Performance Metrics
- Post Scheduling
- Real-Time Analytics
- Reporting/Analytics
- Segmentation
- Social Marketing
- Subscriber Management
- Template Management
- Website Publishing Options
- Workflow Management

### Freshmarketer

- A/B Testing
- AI/Machine Learning
- API
- CRM
- Campaign Segmentation
- Content Management
- Conversion Rate Optimisation
- Customisable Templates
- Form Builder
- List Management
- Performance Metrics
- Post Scheduling
- Real-Time Analytics
- Reporting/Analytics
- Segmentation
- Social Marketing
- Subscriber Management
- Template Management
- Website Publishing Options
- Workflow Management

## Links

- [View Mailchimp Profile](https://www.getapp.co.uk/software/8268/mailchimp)
- [View Freshmarketer Profile](https://www.getapp.co.uk/software/112157/freshmarketer)
- [View Original Comparison](https://www.getapp.co.uk/compare/8268/112157/mailchimp/vs/freshmarketer)

-----

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