---
description: Learn what are the benefits of Mailchimp vs Keap for the UK businesses. Our free platform provides a detailed side-by-side comparison that will help you learn more about each of these software.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: Compare Mailchimp vs Keap | GetApp UK 2026
---

Breadcrumb: [Home](/) > [Email Tracking Software](/directory/1409/email-tracking/software) > [Mailchimp \<span\>vs\</span\> Keap](https://www.getapp.co.uk/compare/8268/90372/mailchimp/vs/infusionsoft)

# Compare Mailchimp vs Keap

Canonical: https://www.getapp.co.uk/compare/8268/90372/mailchimp/vs/infusionsoft

> Detailed comparison between Mailchimp and Keap. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Mailchimp | Keap |
| **Overall rating** | 4.5/5 | 4.1/5 |
| **Total Reviews** | 17572 | 1298 |
| **Starting Price** | US$13.00 | US$299.00 |
| **Free Trial** | Yes | Yes |
| **Free Version** | Yes | No |
| **Deployment** | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) | Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile), iPad (Mobile) |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat |
| **Training** | Live Online, Webinars, Documentation, Videos | In Person, Live Online, Webinars, Documentation, Videos |

## Key features

### Mailchimp

- Behavior Analytics
- Channel Management
- Conversion Rate Optimisation
- Customisable Templates
- Dashboard
- Engagement Tracking
- For Startups
- Form Builder
- Lead Capture
- Lead Management
- Monitoring
- Real Time Editing
- Real-Time Data
- Referral Tracking
- Reminders
- Shopping Cart
- Social Marketing
- Website Publishing Options
- Website Visitor Tracking
- eCommerce Management

### Keap

- Behavior Analytics
- Channel Management
- Conversion Rate Optimisation
- Customisable Templates
- Dashboard
- Engagement Tracking
- For Startups
- Form Builder
- Lead Capture
- Lead Management
- Monitoring
- Real Time Editing
- Real-Time Data
- Referral Tracking
- Reminders
- Shopping Cart
- Social Marketing
- Website Publishing Options
- Website Visitor Tracking
- eCommerce Management

## Links

- [View Mailchimp Profile](https://www.getapp.co.uk/software/8268/mailchimp)
- [View Keap Profile](https://www.getapp.co.uk/software/90372/infusionsoft)
- [View Original Comparison](https://www.getapp.co.uk/compare/8268/90372/mailchimp/vs/infusionsoft)

-----

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