---
description: Learn what are the benefits of Mixpanel vs Amplitude for the UK businesses. Our free platform provides a detailed side-by-side comparison that will help you learn more about each of these software.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: Compare Mixpanel vs Amplitude | GetApp UK 2026
---

Breadcrumb: [Home](/) > [Website Optimisation Tools](/directory/1671/website-optimization-tools/software) > [Mixpanel \<span\>vs\</span\> Amplitude](https://www.getapp.co.uk/compare/90837/102815/mixpanel/vs/amplitude)

# Compare Mixpanel vs Amplitude

Canonical: https://www.getapp.co.uk/compare/90837/102815/mixpanel/vs/amplitude

> Detailed comparison between Mixpanel and Amplitude. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Mixpanel | Amplitude |
| **Overall rating** | 4.5/5 | 4.6/5 |
| **Total Reviews** | 145 | 67 |
| **Starting Price** | US$25.00 | US$995.00 |
| **Free Trial** | Yes | - |
| **Free Version** | Yes | Yes |
| **Deployment** | Cloud, SaaS, Web-based | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat | Email/Help Desk, Knowledge Base, Chat |
| **Training** | In Person, Live Online, Webinars, Documentation | In Person, Live Online, Webinars, Documentation |

## Key features

### Mixpanel

- API
- Campaign Management
- Cohort Analysis
- Conversion Tracking
- Customer Journey Mapping
- Customer Segmentation
- Dashboard
- Data Visualisation
- Engagement Tracking
- Funnel Analysis
- In-App Events Tracking
- Machine Learning
- Multiple Site Management
- Product Data Management
- Referral Tracking
- Reporting/Analytics
- Retention Tracking
- Revenue Tracking
- User Interaction Tracking
- Website Analytics

### Amplitude

- API
- Campaign Management
- Cohort Analysis
- Conversion Tracking
- Customer Journey Mapping
- Customer Segmentation
- Dashboard
- Data Visualisation
- Engagement Tracking
- Funnel Analysis
- In-App Events Tracking
- Machine Learning
- Multiple Site Management
- Product Data Management
- Referral Tracking
- Reporting/Analytics
- Retention Tracking
- Revenue Tracking
- User Interaction Tracking
- Website Analytics

## Links

- [View Mixpanel Profile](https://www.getapp.co.uk/software/90837/mixpanel)
- [View Amplitude Profile](https://www.getapp.co.uk/software/102815/amplitude)
- [View Original Comparison](https://www.getapp.co.uk/compare/90837/102815/mixpanel/vs/amplitude)

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