---
description: Learn what are the benefits of Google Analytics 360 vs Opentracker for the UK businesses. Our free platform provides a detailed side-by-side comparison that will help you learn more about each of these software.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: Compare Google Analytics 360 vs Opentracker | GetApp UK 2026
---

Breadcrumb: [Home](/) > [Insight Engines Software](/directory/3794/insight-engines/software) > [Google Analytics 360 \<span\>vs\</span\> Opentracker](https://www.getapp.co.uk/compare/90997/2043051/google-analytics/vs/opentracker)

# Compare Google Analytics 360 vs Opentracker

Canonical: https://www.getapp.co.uk/compare/90997/2043051/google-analytics/vs/opentracker

> Detailed comparison between Google Analytics 360 and Opentracker. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Google Analytics 360 | Opentracker |
| **Overall rating** | 4.7/5 | 5.0/5 |
| **Total Reviews** | 8090 | 1 |
| **Starting Price** | - | €49.00 |
| **Free Trial** | No | Yes |
| **Free Version** | Yes | No |
| **Deployment** | Cloud, SaaS, Web-based, Android (Mobile) | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, Chat |
| **Training** | Webinars, Documentation, Videos | Documentation |

## Key features

### Google Analytics 360

- API
- Access Controls/Permissions
- Activity Dashboard
- Behaviour Tracking
- Conversion Tracking
- Customer Segmentation
- Customisable Reports
- Data Visualisation
- Monitoring
- Real-Time Analytics
- Real-Time Data
- Real-Time Monitoring
- Real-Time Reporting
- Reporting & Statistics
- Reporting/Analytics
- Search/Filter
- Site Search Tracking
- Tagging
- User Interaction Tracking
- Website Analytics

### Opentracker

- API
- Access Controls/Permissions
- Activity Dashboard
- Behaviour Tracking
- Conversion Tracking
- Customer Segmentation
- Customisable Reports
- Data Visualisation
- Monitoring
- Real-Time Analytics
- Real-Time Data
- Real-Time Monitoring
- Real-Time Reporting
- Reporting & Statistics
- Reporting/Analytics
- Search/Filter
- Site Search Tracking
- Tagging
- User Interaction Tracking
- Website Analytics

## Links

- [View Google Analytics 360 Profile](https://www.getapp.co.uk/software/90997/google-analytics)
- [View Opentracker Profile](https://www.getapp.co.uk/software/2043051/opentracker)
- [View Original Comparison](https://www.getapp.co.uk/compare/90997/2043051/google-analytics/vs/opentracker)

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