---
description: Learn what are the benefits of Google Analytics 360 vs SquaredUp for the UK businesses. Our free platform provides a detailed side-by-side comparison that will help you learn more about each of these software.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: Compare Google Analytics 360 vs SquaredUp | GetApp UK 2026
---

Breadcrumb: [Home](/) > [Web Analytics Tools](/directory/109/web-analytics/software) > [Google Analytics 360 \<span\>vs\</span\> SquaredUp](https://www.getapp.co.uk/compare/90997/2048335/google-analytics/vs/squaredup)

# Compare Google Analytics 360 vs SquaredUp

Canonical: https://www.getapp.co.uk/compare/90997/2048335/google-analytics/vs/squaredup

> Detailed comparison between Google Analytics 360 and SquaredUp. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Google Analytics 360 | SquaredUp |
| **Overall rating** | 4.7/5 | 4.8/5 |
| **Total Reviews** | 8090 | 5 |
| **Starting Price** | - | £0.00 |
| **Free Trial** | No | No |
| **Free Version** | Yes | Yes |
| **Deployment** | Cloud, SaaS, Web-based, Android (Mobile) | Cloud, SaaS, Web-based, Windows (On-Premise) |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Chat | - |
| **Training** | Webinars, Documentation, Videos | - |

## Key features

### Google Analytics 360

- API
- Ad hoc Reporting
- Analytics
- Customer Database
- Customisable Dashboard
- Dashboard
- Data Discovery
- Data Integration
- Data Management
- Data Visualisation
- Intelligent Search
- KPI Monitoring
- Keyword Tracking
- Marketing Reports
- Monitoring
- Multiple Data Sources
- Real-Time Data
- Referral Tracking
- Reporting/Analytics
- Site Search Tracking

### SquaredUp

- API
- Ad hoc Reporting
- Customisable Dashboard
- Dashboard
- Data Discovery
- Data Management
- Data Visualisation
- Monitoring
- Multiple Data Sources
- Reporting/Analytics

## Links

- [View Google Analytics 360 Profile](https://www.getapp.co.uk/software/90997/google-analytics)
- [View SquaredUp Profile](https://www.getapp.co.uk/software/2048335/squaredup)
- [View Original Comparison](https://www.getapp.co.uk/compare/90997/2048335/google-analytics/vs/squaredup)

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