---
description: Learn what are the benefits of Google Analytics 360 vs HockeyStack for the UK businesses. Our free platform provides a detailed side-by-side comparison that will help you learn more about each of these software.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: Compare Google Analytics 360 vs HockeyStack | GetApp UK 2026
---

Breadcrumb: [Home](/) > [Web Analytics Tools](/directory/109/web-analytics/software) > [Google Analytics 360 \<span\>vs\</span\> HockeyStack](https://www.getapp.co.uk/compare/90997/2057356/google-analytics/vs/hockeystack)

# Compare Google Analytics 360 vs HockeyStack

Canonical: https://www.getapp.co.uk/compare/90997/2057356/google-analytics/vs/hockeystack

> Detailed comparison between Google Analytics 360 and HockeyStack. Check ratings, reviews, pricing, and features to make the best decision for your business.

-----

## At a Glance

| Metric | Google Analytics 360 | HockeyStack |
| **Overall rating** | 4.7/5 | 4.7/5 |
| **Total Reviews** | 8091 | 27 |
| **Starting Price** | - | US$599.00 |
| **Free Trial** | No | Yes |
| **Free Version** | Yes | No |
| **Deployment** | Cloud, SaaS, Web-based, Android (Mobile) | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat |
| **Training** | Webinars, Documentation, Videos | Live Online, Webinars, Documentation, Videos |

## Key features

### Google Analytics 360

- API
- Access Controls/Permissions
- Activity Dashboard
- Campaign Management
- Charting
- Conversion Tracking
- Customer Journey Mapping
- Customer Segmentation
- Customisable Reports
- Dashboard
- Dashboard Creation
- Data Visualisation
- KPI Monitoring
- Referral Tracking
- Reporting & Statistics
- Reporting/Analytics
- Search/Filter
- Site Search Tracking
- Time on Site Tracking
- Website Analytics

### HockeyStack

- API
- Access Controls/Permissions
- Activity Dashboard
- Campaign Management
- Charting
- Conversion Tracking
- Customer Journey Mapping
- Customer Segmentation
- Customisable Reports
- Dashboard
- Dashboard Creation
- Data Visualisation
- KPI Monitoring
- Referral Tracking
- Reporting & Statistics
- Reporting/Analytics
- Search/Filter
- Site Search Tracking
- Time on Site Tracking
- Website Analytics

## Links

- [View Google Analytics 360 Profile](https://www.getapp.co.uk/software/90997/google-analytics)
- [View HockeyStack Profile](https://www.getapp.co.uk/software/2057356/hockeystack)
- [View Original Comparison](https://www.getapp.co.uk/compare/90997/2057356/google-analytics/vs/hockeystack)

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"Compare Google Analytics 360 vs HockeyStack | GetApp UK 2026","description":"Learn what are the benefits of Google Analytics 360 vs HockeyStack for the UK businesses. Our free platform provides a detailed side-by-side comparison that will help you learn more about each of these software.","url":"https://www.getapp.co.uk/compare/90997/2057356/google-analytics/vs/hockeystack","about":[{"@id":"https://www.getapp.co.uk/software/90997/google-analytics#software"},{"@id":"https://www.getapp.co.uk/software/2057356/hockeystack#software"}],"breadcrumb":{"@id":"https://www.getapp.co.uk/compare/90997/2057356/google-analytics/vs/hockeystack#breadcrumblist"},"@type":["WebPage","CollectionPage"],"@id":"https://www.getapp.co.uk/compare/90997/2057356/google-analytics/vs/hockeystack#webpage","publisher":{"@id":"https://www.getapp.co.uk/#organization"},"inLanguage":"en-GB","isPartOf":{"@id":"https://www.getapp.co.uk/#website"}},{"name":"Google Analytics 360","description":"Google Analytics 360 is an enterprise-level analytics platform with in-depth performance indicators, such as ROI analysis reports. The app's primary function is to provide insights into customer behavior interactions with websites and apps to identify effective content. The platform centralized dashboard displays simplified overviews and reports. The system connects with other applications, such as CRMs and POS systems, to provide detailed overviews of customer behaviors.\n\nGoogle Analytics 360 uses machine learning to discover customer trends and patterns in the data. It identifies users with high revenue potential and identifies content converting the most customers. Shareable reports are generated from intelligent data analyses, with options to produce synoptic overviews and complete details. The platform integrates with other Google advertising and publishing products to extend market reach. Available connections include Display &amp; Video 360, AdSense, AdMob, and AdWords.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/7d904006-052b-48ad-af7a-284747cee313.png","url":"https://www.getapp.co.uk/software/90997/google-analytics","@type":"SoftwareApplication","@id":"https://www.getapp.co.uk/software/90997/google-analytics#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.getapp.co.uk/#organization"},"aggregateRating":{"@type":"AggregateRating","bestRating":5,"ratingCount":8091,"ratingValue":4.7},"operatingSystem":"Cloud, Android"},{"name":"HockeyStack","description":"HockeyStack is a data-driven SaaS analytics platform designed to help companies increase growth by solving the marketing attribution problem. It combines marketing, revenue, and product data to manage the company's marketing spend and streamline targeting and campaign management processes.\n\nThe application allows organizations to capture and analyze marketing, revenue, and product data, which enables marketing teams to understand the drivers of product engagement and high-quality leads. It offers a host of features such as conversion tracking, an activity dashboard, data import/export, audit log, access control, single sign on (SSO), and more. HockeyStack also lets administrators streamline user identification, cross-domain tracking, and customer journey mapping operations.\n\nHockeyStack helps professionals identify the blog posts that bring the most signups, expansions, and monthly recurring revenue (MRR) and create content around those topic clusters. It also offers a survey tool, which allows users to create churn, pricing, NPS, or other surveys and include survey responses in the analytics workflow.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/aaf7491e-bf77-4b14-8079-6f5027bc9f11.png","url":"https://www.getapp.co.uk/software/2057356/hockeystack","@type":"SoftwareApplication","@id":"https://www.getapp.co.uk/software/2057356/hockeystack#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.getapp.co.uk/#organization"},"aggregateRating":{"@type":"AggregateRating","bestRating":5,"ratingCount":27,"ratingValue":4.7},"offers":{"price":"599","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud"},{"@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Web Analytics Tools","position":2,"item":"/directory/109/web-analytics/software","@type":"ListItem"},{"name":"Google Analytics 360 vs HockeyStack","position":3,"item":"https://www.getapp.co.uk/compare/90997/2057356/google-analytics/vs/hockeystack","@type":"ListItem"}],"@id":"https://www.getapp.co.uk/compare/90997/2057356/google-analytics/vs/hockeystack#breadcrumblist"}]}
</script>