---
description: Learn what are the benefits of Act! vs Brevo Marketing Platform for the UK businesses. Our free platform provides a detailed side-by-side comparison that will help you learn more about each of these software.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: Compare Act! vs Brevo Marketing Platform | GetApp UK 2026
---

Breadcrumb: [Home](/) > [CRM Software](/directory/230/crm/software) > [Act\! \<span\>vs\</span\> Brevo Marketing Platform](https://www.getapp.co.uk/compare/91203/91466/act/vs/brevo)

# Compare Act\! vs Brevo Marketing Platform

Canonical: https://www.getapp.co.uk/compare/91203/91466/act/vs/brevo

> Detailed comparison between Act\! and Brevo Marketing Platform. Check ratings, reviews, pricing, and features to make the best decision for your business.

-----

## At a Glance

| Metric | Act\! | Brevo Marketing Platform |
| **Overall rating** | 3.9/5 | 4.6/5 |
| **Total Reviews** | 931 | 3517 |
| **Starting Price** | £25.00 | £6.00 |
| **Free Trial** | Yes | No |
| **Free Version** | No | Yes |
| **Deployment** | Cloud, SaaS, Web-based, Windows (Desktop), Windows (On-Premise), Linux (On-Premise), Android (Mobile), iPhone (Mobile), iPad (Mobile) | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Android (Mobile), iPhone (Mobile) |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat |
| **Training** | In Person, Live Online, Webinars, Documentation, Videos | Webinars, Documentation, Videos |

## Key features

### Act\!

- API
- CRM
- Customisable Branding
- Customisable Templates
- Dynamic Content
- Email Management
- Engagement Tracking
- For Startups
- Lead Capture
- Lead Management
- Lead Qualification
- Multi-Channel Communication
- Real-Time Data
- Reminders
- Sales Pipeline Management
- Segmentation
- Social Marketing
- Social Media Integration
- Web-based Deployment
- Website Visitor Tracking

### Brevo Marketing Platform

- API
- CRM
- Customisable Branding
- Customisable Templates
- Dynamic Content
- Email Management
- Engagement Tracking
- For Startups
- Lead Capture
- Lead Management
- Lead Qualification
- Multi-Channel Communication
- Real-Time Data
- Reminders
- Sales Pipeline Management
- Segmentation
- Social Marketing
- Social Media Integration
- Web-based Deployment
- Website Visitor Tracking

## Links

- [View Act\! Profile](https://www.getapp.co.uk/software/91203/act)
- [View Brevo Marketing Platform Profile](https://www.getapp.co.uk/software/91466/brevo)
- [View Original Comparison](https://www.getapp.co.uk/compare/91203/91466/act/vs/brevo)

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"Compare Act! vs Brevo Marketing Platform | GetApp UK 2026","description":"Learn what are the benefits of Act! vs Brevo Marketing Platform for the UK businesses. Our free platform provides a detailed side-by-side comparison that will help you learn more about each of these software.","url":"https://www.getapp.co.uk/compare/91203/91466/act/vs/brevo","about":[{"@id":"https://www.getapp.co.uk/software/91203/act#software"},{"@id":"https://www.getapp.co.uk/software/91466/brevo#software"}],"breadcrumb":{"@id":"https://www.getapp.co.uk/compare/91203/91466/act/vs/brevo#breadcrumblist"},"@id":"https://www.getapp.co.uk/compare/91203/91466/act/vs/brevo#webpage","@type":["WebPage","CollectionPage"],"publisher":{"@id":"https://www.getapp.co.uk/#organization"},"inLanguage":"en-GB","isPartOf":{"@id":"https://www.getapp.co.uk/#website"}},{"name":"Act!","description":"Act! Premium is a powerful all-in-one CRM and Marketing Automation tool that empowers today’s small and midsize businesses to market better, sell more and create customers for life. Act! offers unparalleled customisability and flexibility and accommodates the unique ways you do business, whether it’s on-premises (Act! Premium Desktop), in the cloud (Act! Premium Cloud), or, you can leverage a hybrid deployment with Desktop Sync for maximum flexibility! With Act!, you can customise your CRM to fit your specific business or industry processes or workflows. The possibilities with Act! Premium are limitless.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/9e7ff06b-ab6e-43a9-9e6e-c32690b8a4fe.png","url":"https://www.getapp.co.uk/software/91203/act","@id":"https://www.getapp.co.uk/software/91203/act#software","@type":"SoftwareApplication","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.getapp.co.uk/#organization"},"aggregateRating":{"@type":"AggregateRating","bestRating":5,"ratingCount":931,"ratingValue":3.9},"offers":{"price":"25","@type":"Offer","priceCurrency":"GBP"},"operatingSystem":"Cloud, Windows, Windows on premise, Linux on premise, Android, Platform ios, Platform ipad"},{"name":"Brevo Marketing Platform","description":"Brevo Marketing Platform is a cloud-based, all-in-one marketing and CRM suite that manages the full customer journey from a single interface. Designed for individuals, solopreneurs, small businesses, growing teams, and large enterprises, it consolidates email marketing, SMS and WhatsApp campaigns, marketing automation, live chat, transactional email, CRM, and a loyalty program module into one platform. A free tier supports up to 300 emails per day with no credit card required and no time limit, while paid plans scale to enterprise-level deployments managing 1M+ contacts. Data is backed up across three geographically distinct servers, and GDPR compliance tools, including customizable consent forms and data request management, are built in.\n\nThe platform's feature set spans a drag-and-drop email editor with responsive templates, multi-step automation workflows with behavioral triggers, advanced contact segmentation by demographics, website activity, purchase history, and custom events, and A/B testing. Reporting covers real-time open rates, click rates, bounces, ROI, conversion tracking, click heatmaps, and geography and device breakdowns. Transactional email is supported via RESTful API, SMTP, and webhooks. An integrated AI assistant, Aura AI, generates email subject lines and body copy, suggests audience segments, optimizes send times per individual contact, delivers dynamic product recommendations for ecommerce, and automates deal creation and sales email generation. External AI tools such as Claude and ChatGPT can connect to the platform via an MCP API key.\n\nBrevo Marketing Platform targets ecommerce, retail, travel and hospitality, marketing agencies, and education technology operators. Native integrations cover major CMS and ecommerce platforms including Shopify, WooCommerce, and PrestaShop, with additional connectivity via API. Enterprise configurations include multi-account management, custom objects for personalized customer journeys, and a dedicated deliverability infrastructure backed by a team of deliverability experts. Multi-language customer support is available in six languages via email, live chat, and social channels, with phone support on Business and Enterprise plans.","image":"https://images.g2crowd.com/display-layer-screenshots/3435/af7183e0bf6f736fe990eb416bf74929818d8806f1b1fb639217519520c2378a.webp","url":"https://www.getapp.co.uk/software/91466/brevo","@id":"https://www.getapp.co.uk/software/91466/brevo#software","@type":"SoftwareApplication","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.getapp.co.uk/#organization"},"aggregateRating":{"@type":"AggregateRating","bestRating":5,"ratingCount":3517,"ratingValue":4.6},"offers":{"price":"6","@type":"Offer","priceCurrency":"GBP"},"operatingSystem":"Cloud, Apple, Windows, Android, Platform ios"},{"@id":"https://www.getapp.co.uk/compare/91203/91466/act/vs/brevo#breadcrumblist","@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"CRM Software","position":2,"item":"/directory/230/crm/software","@type":"ListItem"},{"name":"Act! vs Brevo Marketing Platform","position":3,"item":"https://www.getapp.co.uk/compare/91203/91466/act/vs/brevo","@type":"ListItem"}]}]}
</script>
