---
description: Learn what are the benefits of Benchmark Email vs Klaviyo for the UK businesses. Our free platform provides a detailed side-by-side comparison that will help you learn more about each of these software.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: Compare Benchmark Email vs Klaviyo | GetApp UK 2026
---

Breadcrumb: [Home](/) > [Marketing Automation Software](/directory/308/marketing-automation/software) > [Benchmark Email \<span\>vs\</span\> Klaviyo](https://www.getapp.co.uk/compare/91713/105931/benchmark-email/vs/klaviyo)

# Compare Benchmark Email vs Klaviyo

Canonical: https://www.getapp.co.uk/compare/91713/105931/benchmark-email/vs/klaviyo

> Detailed comparison between Benchmark Email and Klaviyo. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Benchmark Email | Klaviyo |
| **Overall rating** | 4.3/5 | 4.6/5 |
| **Total Reviews** | 196 | 527 |
| **Starting Price** | US$19.00 | US$20.00 |
| **Free Trial** | No | Yes |
| **Free Version** | Yes | Yes |
| **Deployment** | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop) | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, 24/7 (Live rep), Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, Chat |
| **Training** | Live Online, Webinars, Documentation, Videos | Live Online, Webinars, Documentation, Videos |

## Key features

### Benchmark Email

- API
- Activity Tracking
- CAN-SPAM Compliance
- Campaign Scheduling
- Customisable Branding
- Customisable Templates
- Email Distribution
- Email Management
- Engagement Tracking
- Lead Capture
- Lead Management
- List Management
- Live Chat
- Monitoring
- Real-Time Analytics
- Real-Time Data
- Real-Time Reporting
- Segmentation
- Subscriber Management
- Web Forms

### Klaviyo

- API
- Activity Tracking
- CAN-SPAM Compliance
- Campaign Scheduling
- Customisable Branding
- Customisable Templates
- Email Distribution
- Email Management
- Engagement Tracking
- Lead Capture
- Lead Management
- List Management
- Live Chat
- Monitoring
- Real-Time Analytics
- Real-Time Data
- Real-Time Reporting
- Segmentation
- Subscriber Management
- Web Forms

## Links

- [View Benchmark Email Profile](https://www.getapp.co.uk/software/91713/benchmark-email)
- [View Klaviyo Profile](https://www.getapp.co.uk/software/105931/klaviyo)
- [View Original Comparison](https://www.getapp.co.uk/compare/91713/105931/benchmark-email/vs/klaviyo)

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