WooCommerce

4.5 (998)
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eCommerce platform for WordPress

Overall rating

4.5 /5
(998)
Value for Money
4.6/5
Features
4.5/5
Ease of Use
4.3/5
Customer Support
4.0/5

94%
recommended this app
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998 Reviews for UK Users

Deyan
Deyan
Overall rating
  • Industry: Information Technology & Services
  • Company size: 51–200 Employees
  • Used Daily for 6-12 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

Arguably the best eCommerce platform for beginners

Reviewed on 28/11/2023

Pros

I love two things about Woocommerce the most. One is how easy it is to use. Unlike Shopify, a complete beginner can set up an e-commerce website rather quickly and without problems. The second thing is the community. So many people are using woocommerce, so if you ever face a challenge, there is already a fix online.

Cons

The fact that you need a plugin for every single custom thing you want. I'm still building a woocommerce site and I already have like 20 plugins, because some basic options are missing from the default WooCommerce.

Alternatives Considered

Shopify

Reasons for Choosing WooCommerce

Shopiko's customization options were lacking.

Reasons for Switching to WooCommerce

Shopify was too complicated for our abilities.
Verified Reviewer
Overall rating
  • Industry: Computer Software
  • Company size: 2–10 Employees
  • Used Weekly for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

Woocommerce is the best tool for online stores

Reviewed on 22/01/2024

WooCommerce is great for creating an online store and getting it up and running in a short time...

WooCommerce is great for creating an online store and getting it up and running in a short time with little money. It is my preferred platform to recommend to my clients.

Pros

Its ability to integrate with other tools, addons, extensions and its extensive documentation allows you to customize many elements of the online store.

Cons

WooCommerce's base design is not the prettiest and some of its own add-ons are very expensive compared to other brands.

Alternatives Considered

PrestaShop and Shopify

Reasons for Switching to WooCommerce

The portability, integration with methods and its customization capacity in both design, UX and code to add unique functionalities.
Zach
Zach
Overall rating
  • Industry: Marketing & Advertising
  • Company size: 2–10 Employees
  • Used Weekly for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 3.0 /10

Should you choose WooCommerce?

Reviewed on 26/06/2024

Pros

Semi-"native" to WordPress environment.
Great for beginners with a small inventory and a limited number of unique SKUs.
It's a good choice for people who will outsource inventory management and/or their ecom-web-dev.

Cons

Ease of use is nearly non-existent, great for low-level customization ecom stores.

Nicky
Overall rating
  • Industry: Management Consulting
  • Company size: 201–500 Employees
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 8.0 /10

Really Good, Would Recommend

Reviewed on 25/10/2024

Overall really good it surprised by the impressive variety of extensions and plugins.

Overall really good it surprised by the impressive variety of extensions and plugins.

Pros

Like how you can see where the source of the conversion came from, and how easy it is to see the analytics, and to understand what is selling the best.

Cons

User experience could be improved, as I feel like it is not as user friendly compared to other platforms

Nedim
Nedim
Overall rating
  • Industry: Marketing & Advertising
  • Company size: 2–10 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 9.0 /10

Great platform to integrate

Reviewed on 24/10/2023

We ll keep using it on all our WP based shops. Great value and definetely easy setup.

We ll keep using it on all our WP based shops. Great value and definetely easy setup.

Pros

We are using WooCommerce for most of our e-comm sites. Easy to integrate with third-party addons. Lot of options for customization of our shop, from shipping to advanced options.

Cons

No issues with any of the features we are utilizing. It is recommended for beginners too.

Alternatives Considered

Shopify

Reasons for Switching to WooCommerce

Overall value of Woo is more than other we also use.
Verified Reviewer
Overall rating
  • Industry: Business Supplies & Equipment
  • Company size: 2–10 Employees
  • Used Monthly for 2+ years
  • Review Source

Overall rating

  • Ease of Use
  • Likelihood to recommend 6.0 /10

A cheaper option but with too much stress

Reviewed on 26/11/2023

Pros

What I like most about Woocommerce is that it is easy on the pocket. I can start an ecommerce project with little to no money and Woocommerce will help me take off on the right foot.

Cons

The thing I like least about woocommerce is the data security and intergration with other tools. Too many bugs that make it a not-very-goo-option for the less tech savvy.

Monica
Monica
Overall rating
  • Industry: Information Technology & Services
  • Company size: 2–10 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

A great alternative to Shopify

Reviewed on 03/07/2023

I've been working with this system for years now, and i learnt how to develop new functions, work...

I've been working with this system for years now, and i learnt how to develop new functions, work with its hooks, customize everything. So, for me, it would be difficult to switch to another product right now. It integrates perfectly with wordpress and use same mechanisms, so i find working with it very compfortable.

Pros

That is free, is open source and have a lot of integrations.

Cons

Out of the box, according to me, misses some important features that should have been standard.

Alternatives Considered

PrestaShop and Shopify

Reasons for Switching to WooCommerce

I am more confident with wordpress environment.
Evelyn
Evelyn
Overall rating
  • Industry: Marketing & Advertising
  • Company size: 2–10 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

Best by far overall for small biz e-commerce

Reviewed on 23/06/2023

Our experience and mine overall are great. There are hundreds of third-party integrations running...

Our experience and mine overall are great. There are hundreds of third-party integrations running efferently along with this platform, which makes managing an e-commerce very simple out of the box. It is easy to add many products variations, different kind of inventories, pricing features, and so other.

Pros

FreeEasy to use, understand, install and manage. Very customizable since runs on WordPress

Cons

It supposedly might find hard to work along with thousands of items and tremendously visited websites. We haven't faced many issues so far.

Alternatives Considered

Wix, Magento BI and Shopify

Reasons for Switching to WooCommerce

No way any of those competitors might race WooCommerce at any level other than supper stores, and I keep some doubts WooCommerce get difficulties at large scale as many people claim. In first place, it is the only completely free alternative of the market working along with WordPress, which provides a lot of customization power with ease. Additionally, there are several payment gateways providers, and you can decide your best rate other than getting tied by a particular fee in platforms such as Wix or Shopify. And talking about Magento, WordPress happens to be more user-friendly either for developers or Search Engines.
Verified Reviewer
Overall rating
  • Industry: Information Technology & Services
  • Company size: 2–10 Employees
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 9.0 /10

Inexpensive alternative to Shopify if you want a store + content

Reviewed on 22/06/2023

Very positive as it allowed us to launch our store in less than a day.

Very positive as it allowed us to launch our store in less than a day.

Pros

Our clients store was built around SEO and creating high quality reviews / blogs was an important requirement. Therefore, WooCommerce was a great alternative to Shopify due to the blogging management being much simpler on WooCommerce, and knowing Woocommerce is based on wordpress it was a no brainer. Combined, with the ability to customize it with plugins made it the best solution for us.

Cons

Learning curve is a little steep. Additionally, if you want a custom theme it might take some time to set up the store to your exact requirements.

Alternatives Considered

PrestaShop, BigCommerce and Shopify

Reasons for Switching to WooCommerce

Simple to get started and easy to manage when up and running.
Corey
Overall rating
  • Industry: Design
  • Company size: Self Employed
  • Used Monthly for 2+ years
  • Review Source

Overall rating

  • Ease of Use
  • Likelihood to recommend 6.0 /10

Good place to start

Reviewed on 14/05/2024

It served it's job well enough but it's not ideal

It served it's job well enough but it's not ideal

Pros

The familiarity of the name makes it easier for clients to understand the function

Cons

Too many conflicting tips and learning is hard

Alternatives Considered

Shopify

Reasons for Choosing WooCommerce

Functionality is paramount and could not be sacrificed.

Switched From

Shopify
Morgan
Overall rating
  • Industry: Retail
  • Company size: Self Employed
  • Used Weekly for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

Great experience using Woocommerce (and I've tried all the others!)

Reviewed on 10/01/2024

I have tried various ecommerce platforms, but none of them compare to Woocommerce. Whenever I set...

I have tried various ecommerce platforms, but none of them compare to Woocommerce. Whenever I set up websites for clients, I always choose Woocommerce for their ecommerce needs. Based on my extensive experience testing popular ecommerce platforms, I can confidently say that Woocommerce is the best option. I highly recommend it, especially for beginners or users with limited technical ability. It is powerful, comprehensive, and works flawlessly. Throughout all my usage, I have never encountered any glitches or disappointments.

Pros

I love how reliable, easy-to-use, and beginner friendly it is - in particular for an experienced WordPress user.

Cons

It is a bit on the pricey side if you want to add any of their featured plugins.

Teri
Overall rating
  • Industry: Information Technology & Services
  • Company size: 2–10 Employees
  • Used Weekly for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 8.0 /10

WooCommerce is brilliant for MultiPurpose sites

Reviewed on 28/09/2023

Woo Commerce has allowed us to push our sales to online, it provides somewhere easy for us to send...

Woo Commerce has allowed us to push our sales to online, it provides somewhere easy for us to send our existing customers to look up what we have in stock, and possibly open us up for sales from outside the area.

Pros

The built in inventory management and easy of use for those familiar with wordpress is brilliant. The fact that you can upgrade and existing business site to add the functionality later on is brilliant.

Cons

Shipping in our country (NZ) costs a lot to get set up properly with plugins. If you are happy setting up shipping classes and then sometimes loosing out when people buy more than what you can ship for their size box, then its fine.

Alternatives Considered

Wix, BigCommerce and Shopify

Reasons for Switching to WooCommerce

As we already had an exsisting WordPress website it made the transition way easier.
Francesca
Overall rating
  • Industry: Information Technology & Services
  • Company size: 2–10 Employees
  • Used Weekly for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

A very good option with no coding setup

Reviewed on 07/09/2023

Me and my clients and my developer are very happy and familiar with woocommerce, so we are really...

Me and my clients and my developer are very happy and familiar with woocommerce, so we are really happy to suggest this solution as the opportunity arises.

Pros

I like that anyone can setup easily his online store thanks to Woocommerce. Already in its standard installation is comprehensive of everything an e-shop needs to be ready.

Cons

Some interesting features are paid features from the official woocommerce channels. So, to be really competitive with other e-shop platform, woocommerce needs a certain number of third party plugins.

Alternatives Considered

PrestaShop

Reasons for Switching to WooCommerce

Is an integration to a website or blog system, so i thought it was more dynamic than a solution stricly made for selling online. Marketing for online selling works with blogs nowadays.
Advaldo
Overall rating
  • Industry: Automotive
  • Company size: 51–200 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

WooCommerce

Reviewed on 31/07/2024

WooCommerce is the perfect tool for every online shop. It is easy to setup and add your products...

WooCommerce is the perfect tool for every online shop. It is easy to setup and add your products and easy to manage the orders.

Pros

WooCommerce is the best plugin for everybody who needs an online shop. One of the biggest advantages using WooCommerce is that it uses WordPress platform which is very versatile and customizable. It is compatible with all WordPress plugins that can help you with website speed and search engine optimization. It allows you to easily import and manage the products, check inventory and stocks.

Cons

There are no cons from my point of view.

Ashley
Overall rating
  • Industry: Health, Wellness & Fitness
  • Company size: 11–50 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

One of the Most Diverse E-Commerce/Website Options on the Market

Reviewed on 12/10/2023

I believe that WooCommerce has been a very great option for our businesses and it has allowed us to...

I believe that WooCommerce has been a very great option for our businesses and it has allowed us to do everything we have dreamed and imagined to date!

Pros

The diversity of what you can build out using all the extensions, plugins, etc. Everything integrates with WooCommerce as well so it has been easy to integrate things like widgets from our review platform, signup forms for our membership, etc.

Cons

Sometimes, depending on what you are wanting to do, it can take a miriad of plugins to get the job done.

Liam
Overall rating
  • Industry: Automotive
  • Company size: 51–200 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

WooCommerce

Reviewed on 03/05/2024

Pros

I cant see a way to sell online without WooCommerce. There are 2 main features that i love, it combines very good with WordPress plugins, this can increase SEO, website speed and many more. Second feature are the themes, there are so many already made themes or builders to choose from.

Cons

Hosting is important for big shops with many products. A feature to inform that you need more resources to operate will be a nice feature.

George
Overall rating
  • Industry: Human Resources
  • Company size: 1,001–5,000 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

WooCommerce

Reviewed on 26/06/2024

Integrating WooCommerce with WordPress was the best decision, developers made Woo intuitive and...

Integrating WooCommerce with WordPress was the best decision, developers made Woo intuitive and easy to use for everyone.

Pros

WooCommerce was the best way for me to manage and sell on my website. It is easy to setup and and install on your WordPress site. You dont have to have a lot of knowledge to manage products and orders. Another important feature is its integration with different plugins for security, payments and SEO.

Cons

Having a lot of products and plugins that integrate with WooCommerce requires powerful hosting.

Verified Reviewer
Overall rating
  • Industry: Marketing & Advertising
  • Company size: Self Employed
  • Used Weekly for 6-12 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Likelihood to recommend 7.0 /10

Go-to site for ecommerce business

Reviewed on 18/06/2024

This platform is a great start for e-commerce business owners. It does a good job selling products...

This platform is a great start for e-commerce business owners. It does a good job selling products and is easy to integrate with other software.

Pros

If this is your first time doing e-commerce or handling a client's business, you will not have difficulty understanding WooCommerce's features and functionalities.

Cons

Sometimes, the website speed is slow, so it takes a while for the pages and product images to load.

Phil
Overall rating
  • Industry: Marketing & Advertising
  • Company size: 201–500 Employees
  • Used Weekly for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 8.0 /10

Really good ecom platform

Reviewed on 23/10/2024

Really happy, has everything you could want from an ecom platform

Really happy, has everything you could want from an ecom platform

Pros

Reporting within the backend
Management of a product catalogue
As it is an additon to WordPress there are so many differnet plugins that allow further functionality

Cons

Tracking in GA4 has become a little bit more of an issue but overall not a huge amount of cons for me

Gilmer
Gilmer
Overall rating
  • Industry: Food & Beverages
  • Company size: 10,000+ Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

Satisfied from start to finish

Reviewed on 19/09/2023

Although like any plugin it can improve some aspects, I highly value its easy integration with...

Although like any plugin it can improve some aspects, I highly value its easy integration with WordPress, which is the CMS I use for my website, the great community and support available, and its basic but complete functionality to manage an online business in a simple way. It has exceeded my initial expectations to get me started in e-commerce and grow my reach to new customers. I will continue to learn tricks and customize my store to get better results month after month

Pros

I mainly liked the ease of use and integration of WooCommerce. Being able to create my products quickly and easily, adding images and details such as colors, sizes, etc. was an important advantage when managing my online store. The customization it allows on the front-end also allowed me to adapt it to the design and style I wanted for my brand. Another functionality that I valued was natively secure payments through gateways such as PayPal, which streamlined the purchasing process for my clients

Cons

What I liked least was the limited customization in the back-end and administration panels. Although you can modify the fields of the order forms, it is not easy to customize the structure and design of the administration area much further. This could be improved to give more advanced configuration options to those who require it. Another point to improve are some processes that are not very intuitive, such as inventory management requiring more steps than necessary

Nicolas
Overall rating
  • Industry: Sports
  • Company size: 2–10 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

Managing orders on the go!

Reviewed on 27/12/2023

Overall, WooCommerce exceeds our expectations and we will keep using for the years to come!

Overall, WooCommerce exceeds our expectations and we will keep using for the years to come!

Pros

I am fond of WooCommerce to be honest. For the past 8 months, we have reached figures we would never have made without WooCommerce. Managing order right from our mobile devices, changing order statuses from on-hold to completed, after matching with the financial records was so fast and easy. The ability to add custom notes be it for the customer (who receives a note) or privately (for our team) was game changing in terms of customer management. It is like having both a product management system and a CRM within the same dashboard.

Cons

Many of the useful features are paid add-ons, for instance the shipping status updates.

Verified Reviewer
Overall rating
  • Industry: Internet
  • Company size: 11–50 Employees
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 9.0 /10

Easy Integration

Reviewed on 24/11/2023

Pros

It is easy to integrate mainstream tools and easy to list products, update features. It is easy to set up and customize.

Cons

Pricing is bit expensive compared to similar platforms on the market.

Julia
Overall rating
  • Industry: Design
  • Company size: Self Employed
  • Used Weekly for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 5.0 /10

Good software if you like Wordpress if not search elsewhere

Reviewed on 16/05/2024

Pros

I like that it's an all in one plug in that helps you run your online store.

Cons

I am biased in the sense that I find Wordpress to be a very clunky and outdated platform to use. As such I found woocommerce to be a little clunky as well to the point I migrated over to Shopify.

Robyn
Overall rating
  • Industry: Arts & Crafts
  • Company size: Self Employed
  • Used Weekly for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

WooCommerce

Reviewed on 02/08/2024

Overall I really like the product management and commerce features. I have not run into any issues...

Overall I really like the product management and commerce features. I have not run into any issues so far.

Pros

I love this platform, I use it daily for my small business.

Cons

Learning it took a little while, but once I learned where everything was it is easy to manage. My only real negative is I have not figured out how to add outside tracking. I have to buy postage through the system.

Madeleine
Overall rating
  • Industry: Marketing & Advertising
  • Company size: 11–50 Employees
  • Used Weekly for 1+ year
  • Review Source

Overall rating

  • Ease of Use
  • Customer Support
  • Likelihood to recommend 8.0 /10

Easy E-Commerce Set Up

Reviewed on 05/01/2024

Pros

WooCommerce is easy to install on WordPress websites and comes with a lot of features that are pre-set up out of the box. WooCommerce also has many extension plugins available depending on what features your online store needs.

Cons

Setting up shipping and taxes is a little bit more complicated. There could be an easy UI for this along with more support documentation to make this process smoother.