Sumo Reviews

Code is easy to install via GTM. My favourite feature is smart mode for visibility, which really is helpfull when you need to add a sign up form to your website quickly.

Sumo is probabbly not that easy to use for new users or those who never used similar services or edited images.

I like to concept of the product and the abilities it has to incorporate popups to your website without adding more than a script to your site.

Everything else. Their help service is the worst and they often treat you as an idiot. Even with photos and indepth information about issues, they still are unable to understand the problem. We went round and round with them for 4 months about an issue to later find that it was a bug on there end. Using the product is hard and the data you're provide on your popups is limited.

I chose Sumo for its affordability and ease of use. For a startup it’s great.

I like Sumo but would love to see some better analytics and features.

I love the (even at the freemium level) assorted tools they have for capturing emails. With a little bit of coding, you can customize your lead magnets, both in terms of appearance and delivery.

My only complaint with their suite of tools are their sharing tools, and this is nitpicky. I already have built-in share buttons on my CMS that look great on mobile and on a desktop. The Sumo tool was a real bother when I was using it (2015-2017). It even caused one of my followers to email and let me know it was a nuisance with this lagging (yet persistent in its following) behavior.

I love that a lot of its features are easy to use. They come with very easy to use directions. It has a lot of features that costs money on other programs.

I use the free version, and I wish it had more choices for that. I also wish it had better choices for email. I have to use another program for that.

I use Sumo on both bookclubs.com.ng and a client's website I had set up on WordPress a few years ago. If you plan to collect emails on your website with pop-ups and other campaigns then I recommend it.
My dashboard also shows me comprehensive statistics such as Top 5 visited pages, conversions rates and all my subscribers.
They also make it easy for you to export subscribers

This feels really small to add to a review but logging out of Sumo completely will take an average techie awhile. I was looking for the log out button the first time I used it. It was so frustrating. I ended up going on their faq page on their website to find it. 'Click the "X" icon on the Sumo control panel (blue tab) while holding down the shift key to completely log out'. Why does it have to be so difficult?

Sumo's a nice application and useful to work with.

Sumu is a fast application and very easy.

The Sumo product is easy for a novice to integrate and provides amazing free tools. The welcome mat and email collection features are fantastic.

I truly like the software and interface. Some additional features must be purchased but that is to be expected.

Sumo gives users the ability to do one of the most important things an online business needs to do: collect emails to grow their list. They do so with great pop-ups, welcome mat, and smart bars.

Some of the functionality is a bit clunky. They seem to go wide vs narrow, i.e. trying to do everything instead of becoming the best at a few things.

I am actively using SUMO on my website now. It's a great tool for my site. I've recommended it to many of my business connects. I use it for signups and newsletter listserves. I like that you can group signups by the promos you're running. The interface is easy to understand, it actually "guides" you through the creating process. It asks your desired outcome and where you'd like the signup box to appear, when, and what it will look like. You can turn on and off the sign-ups at any time. You can also send tests to see what it looks like when someone does sign up. You can check your website analytics with Sumo which is a great perk!

I hate that many times you have to re-login to sumo when it's connected through your website. Like I have Sumo linked as a plugin and I always have to re-login and I wish it would stay logged in. Also, when you are checking the analytics, I feel it could be more in-depth.
I wish that I could use more than one signup at a time. The unpaid version, of course, is limited. If you don't have design skills, you cannot make a "pretty" "pop-up" box with ease. But, if you're tech/design savvy, you should be okay.

Easy to use, great guides, helps achieve many marketing goals, combines analytics ontop of your website, great features

I encountered several bugs that didn't make me purchase but I'm pretty sure the paid version works great. They are a very good company, brand

A very easy-to-use tool for generating leads. Friendly interface, great possibilities of testing various graphic variants. Very useful ready-made pop-up templates.

A bit unintuitive way to change templates in tests, although perhaps the problem has already been solved.

Very easy to set-up a pop-up form for getting people to sign-up to email lists.
Easy to integrate with most used email management services such as Mailchimp and others.
Email Automation included in the free plan.

Could not find the option to disable the forms on specific pages but maybe it's there. Other than that this tool is pure gold.

Sumo allows you to quickly and easily grow a list using intuitive opt in forms

You can build a large list of subscribers and then email them all within the free plan, which is great for starting out

Once you outgrow the free plan it starts getting expensive

It improved over the time frame in which I was using it, but it did seem a bit sluggish

Note that I've only used the SumoMe forms. Ignore this review if you're using their other tools.
The forms look good and you have the option to customize them in more-than-you-have-time ways.

The SumoMe forms aren't a bad tool, just that... You're at a conference and you have a single page with a SumoMe opt-in form for people interested in your product + some bad internet that you can't control.
The page you worked on only loads the rest of the content and people scroll past the form (the form that doesn't load, because it's made to load asynchronously and it prioritizes the rest of the content before the form).
So basically people just leave because they didn't see the form.

Now imagine the same thing, online, and all the users and their internet speed that you cannot control.

That was the end of our story with SumoMe. And it had the potential to be a good story.

You can set the e-mail capture windows on your site in no time and you can do it for free.
It's great for new content websites or blogs which you need to test for lead captures without spending additional budget.

I think it could use some reprogramming, sometimes I think the features load to slow and can make the whole website experience go down.