Buyapowa

4.6 (66)
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The global leader in advocacy and referral marketing

Overall rating

4.6 /5
(66)
Value for Money
4.4/5
Features
4.4/5
Ease of Use
4.7/5
Customer Support
4.8/5

98%
recommended this app
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66 Reviews for UK Users

Verified Reviewer
Overall rating
  • Industry: Insurance
  • Company size: 201–500 Employees
  • Used Daily for 1-5 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 8.0 /10

A great way to win new customers

Reviewed on 23/09/2022

Pros

I liked how easy it was to get set-up and roll the service out to customers. It is simple and straightforward.

Cons

I would like more reporting options and for customers to receive an email to let them know if their referral hasn't been successful.

Georgia
Overall rating
  • Industry: Financial Services
  • Company size: 10,000+ Employees
  • Used Weekly for 6-12 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

Best in class

Reviewed on 28/08/2024

The whole team at Buyapowa have been nothing short of excellent throughout my entire experience of...

The whole team at Buyapowa have been nothing short of excellent throughout my entire experience of working with them. We've been provided with endless support and expertise from our first conversation right through to deployment and beyond!

Pros

The technical expertise, flexibility and commercial agreement of Buyapowa really set it apart from competitors in the marketplace. It's great to have additional tools and continual learning opportunities from global experts too.

Cons

Nothing - we've even extended our initial contract with Buyapowa to include additional services.

Alternatives Considered

Mention Me

Reasons for Choosing Buyapowa

Having used Aklamio via Awin and facing ongoing tracking issues, we decided to look for a direct referral solution that could manage our referral tracking and reward fulfilment as a single solution.

Reasons for Switching to Buyapowa

The documentation provided by Buyapowa was comprehensive and we struck up a great working relationship with our Sales Manager straight away. The commercial agreement was competitive and we had confidence in not only the product but also the people behind it.
Lucille
Overall rating
  • Industry: Insurance
  • Company size: 10,000+ Employees
  • Used Daily for 6-12 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

Excellent support and flexible programme!

Reviewed on 14/01/2025

Pros

The team at Buyapowa have been so supportive and have provided their expertise and guidance throughout whilst we switched over to our new refer a friend scheme. The flexibility of the programme and the endless technical support has also been brilliant and meant that the set up was smooth. Our account manager [sensitive content hidden] is also so helpful, provides us with regular updates and always provides support with our queries. It's a pleasure working with the Buyapowa team and we look forward to continuing to work together for the coming years!

Cons

Nothing - set up and launch has gone really smoothly and we're pleased with our results so far. I'm really looking forward to working with Buyapowa to grow our customer base on the platform over the coming months!

Elena
Overall rating
  • Industry: Utilities
  • Company size: 501–1,000 Employees
  • Used Daily for 6-12 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 8.0 /10

competitive product but with options to improve the tool

Reviewed on 02/03/2023

Pros

Easy integrationAgile rewards managementGood customer supportCompetitive price

Cons

The reporting has little information of value (graphs, evolution, comparisons) The management customers claims is difficult ( platform information about rewards&clients is not usful) and changes of the content of the campaign is not very agile The rewards payment method (Paypal) does not meet our needs (Hayoperwallet)

Response from Buyapowa

Hi Elena thanks for your feedback. It's important for us to learn how we can improve, so we've made sure your Client Success manager is aware of what you wrote above.

Katie
Overall rating
  • Industry: Telecommunications
  • Company size: 1,001–5,000 Employees
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 9.0 /10

Easy self serve portal with great account management

Reviewed on 02/01/2025

My experience working with Buyapowa, and specifically with account manager Viktoriya, has been...

My experience working with Buyapowa, and specifically with account manager Viktoriya, has been positive. Viktoriya has been extremely accommodating, with weekly catch-ups and prompt responses to any queries.

Pros

Helpful account manager and useful data overview portal. Buyapowa ensure it is easy for clients to self serve and access user reports at their own will.

Cons

Buyapowa's email design system could be better with the ability to implement custom HTML, the layouts can be quite restrictive.

William
Overall rating
  • Industry: Printing
  • Company size: 201–500 Employees
  • Used Daily for 1-5 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

Impressed with the team and product

Reviewed on 09/10/2024

Friendly, proactive team backed by a flexible product mix.

Friendly, proactive team backed by a flexible product mix.

Pros

A very flexible product mix that allowed us to deliver a truly custom referral scheme, and a proactive team that supported a complex delivery.

Cons

There are some limitations on the smaller details eg. it would be nice to tailor the scheme to certain individuals or groups

Alternatives Considered

Mention Me and Friendbuy

Reasons for Switching to Buyapowa

A mixture of their flexibility and being based in the UK
Dionissis
Overall rating
  • Industry: Gambling & Casinos
  • Company size: 1,001–5,000 Employees
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 9.0 /10

Buyapowa Refer a Friend review

Reviewed on 06/12/2024

Pros

Good platform, instant communication, experienced partner

Cons

Maybe need to be more customized on clients' needs

Zeynep
Overall rating
  • Industry: Furniture
  • Company size: 11–50 Employees
  • Used Daily for 1-5 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 8.0 /10

[sensitive content hidden], at last.

Reviewed on 27/11/2024

[sensitive content hidden]

Our Project Manager went through EVERY SINGLE DETAIL, run tests,...

[sensitive content hidden]

Our Project Manager went through EVERY SINGLE DETAIL, run tests, fought battles, won battles.

Pros

Vast retailer and voucher options. Robust infrastructure. People working for Buyapowa. Flexibility, discipline, running extra mile(s) for small companies like us which do not fit a simple box.

Cons

Scalability can be improved. There is nothing not to like about.

Ethan
Overall rating
  • Industry: Printing
  • Company size: 51–200 Employees
  • Used Daily for 1-5 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 9.0 /10

Scalable and Great Support Team

Reviewed on 23/10/2024

Positive overall, great team, strong product, looking forward to putting it to use

Positive overall, great team, strong product, looking forward to putting it to use

Pros

The implementation team are very knowledgable, helpful and made setting this scheme up simple. The product itself is great, and allows us to easily generate referrals. Very scalable and open-source which allows easy intergration to custom systems

Cons

Nothing major to say here, the UI/UX interface could be improved on the back-end

Andreas
Overall rating
  • Industry: Gambling & Casinos
  • Company size: 1,001–5,000 Employees
  • Used Daily for 1-5 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 9.0 /10

Excellent cooperation; flexible platform

Reviewed on 16/12/2024

Pros

- Insightful technical documentation helped technical teams start integration very quickly
- Cooperation with project team/solution architects was exceptional to find workarounds on corner cases not supported out of the box.
- Responsiveness to support requests and all kind of questions that came up during integration.
- Flexibility in their product customization helped us overcome unsupported

Cons

Very customer oriented team; helped us implement our customer acquisition program, hence no real complaint.

Luis
Overall rating
  • Industry: Telecommunications
  • Company size: 10,000+ Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 7.0 /10

BuyaPowa Relationship

Reviewed on 03/06/2024

Overwhelmingly positive. I don't think I have another external partner that does as much as...

Overwhelmingly positive. I don't think I have another external partner that does as much as BuyaPowa does, and at the speed they deliver.

Pros

BuyaPowa has a team full of powerhouses. They take their time to come visit us in person and talk things through with whoever we want. They are willing to help us come up with new ideas and innovate to make our relationship stronger. The client success manager I am paired with, [sensitive content hidden], is probably the best external partner I have. He is always at the ready to respond to my questions and relay information to the appropriate teams.

Cons

With the company that I work with, there is a lot of politics that come to decision, but sometimes there are things that I can't change but I am asked to pitch it to someone multiple times.

Sibel
Overall rating
  • Industry: Entertainment
  • Company size: 10,000+ Employees
  • Used Daily for 6-12 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Likelihood to recommend 10.0 /10

DIRECTV Customer Referral Program

Reviewed on 16/05/2024

We simply love working with Buyapowa. On top of operational capabilities, they have the best team...

We simply love working with Buyapowa. On top of operational capabilities, they have the best team to partner with, making this working relationship a very fruitful and a productive one. In fact, our satisfaction with Buyapowa led us to expand the scope of work and contract other products under DIRECTV brand as well.

Pros

Professional approach, matter expert mentality, focused and dedicated team, timely delivery

Cons

There's nothing that I "least like" about Buyapowa, only some nice to have improvement points.

Marek
Overall rating
  • Industry: Telecommunications
  • Company size: 10,000+ Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 9.0 /10

Great referral program!

Reviewed on 07/06/2024

Pros

Great team who are engaged and supportive of the program, working towards optimisations and grow as a channel. Team are always great at implementing new ideas proposed by the business and we've seen a strong growth in the program over the years.

Cons

Limited performance tracking dashboards - would be helpful to have more engaged dashboards built in the platform.

Olivia
Overall rating
  • Industry: Telecommunications
  • Company size: 10,000+ Employees
  • Used Daily for 1-5 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 8.0 /10

Great Service

Reviewed on 31/05/2024

Great service with good staff - enjoy working with the business.

Great service with good staff - enjoy working with the business.

Pros

Staff are committed to driving improvements in business.

Cons

Can be kinks in the system - but staff are very helpful in resolving.

Amy
Overall rating
  • Industry: Telecommunications
  • Company size: 10,000+ Employees
  • Used Weekly for 6-12 months
  • Review Source

Overall rating

  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

Great Platform!

Reviewed on 01/06/2024

Pros

The service is fanatastic - always fast to respond and helps you navigate platform very well. The platofrm is simple and easy to track referrals.

Cons

Not many cons, the platform is easy to navigate however having more opitons to see the campaigns live on the referral dashboard would be a good feature to add.

Lauren
Overall rating
  • Industry: Insurance
  • Company size: 501–1,000 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Ease of Use
  • Customer Support
  • Likelihood to recommend 9.0 /10

Advocate and referral marketing at it's best

Reviewed on 30/05/2023

Pros

Buyapowa has it all - a super product, coupled with a brilliant client support team that make it their business to understand our business, thus implementing bespoke solutions to business requirements despite market challenges. Nothing is too much trouble when we work with the technical team. Easy, innovative and intuitive platform to use - and one to watch for the future. Amplifying our ability to grow a thriving advocate marketing channel for our members.

Cons

We're transitioning over to V2 of the platform soon, which will unlock new capabilities in content management, optimised user experience and reporting.

Sj
Overall rating
  • Industry: Telecommunications
  • Company size: 1,001–5,000 Employees
  • Used Weekly for 1+ year
  • Review Source

Overall rating

  • Ease of Use
  • Customer Support
  • Likelihood to recommend 9.0 /10

Referral Programme Review

Reviewed on 23/05/2023

Overall my experience has been positive and offers us a robust solution to deliver referral...

Overall my experience has been positive and offers us a robust solution to deliver referral programme. Partnership has been in place for over a year and still finding new ways to maximise the platform and service. Good team set up and Client Success Manager pulls in other Buyapowa team members with specific expertise when needed to discuss content, technical or other ideas.

Pros

Easy to use portal that allows visibility into the number of signups, referrals and more. Generating reports from the platform is made simple and easy to review top level data. Client Success Manager is great to work with, engaged in any new developments and dedicated to the customer experience. Simple integration and management of new rewards.

Cons

My only challenge is the system's inflexibility to deliver new campaign email templates or ad hoc campaign capability, which would be an added bonus as the reporting offers actionable insights and interesting trends.

Justin
Overall rating
  • Industry: Telecommunications
  • Company size: 10,000+ Employees
  • Used Weekly for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 8.0 /10

Buyapowa Review

Reviewed on 26/10/2023

Overall positive, however I have not used any other company for these purposes so AI can not...

Overall positive, however I have not used any other company for these purposes so AI can not compare my experience

Pros

I love the representative that I work with - he is quick to respond, detailed, and friendly

Cons

The results excel sheets that can be exported are not always perfectly accurate

Ximena
Overall rating
  • Industry: Telecommunications
  • Company size: 1,001–5,000 Employees
  • Used Weekly for 1-5 months
  • Review Source

Overall rating

  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

User friendly Regerral Program

Reviewed on 22/05/2024

Pros

Easyvto use platform
They are the best supporting team. Experts in their field

Cons

The restriction we have on the wireframe for the landing pages

Elodie
Overall rating
  • Industry: Environmental Services
  • Company size: 51–200 Employees
  • Used Daily for 1-5 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

Amazing team and platform

Reviewed on 09/11/2023

Pros

Very proactive team, both commercial and technical, always available. The process is well structured and easy to understand and implement. The flexibility of the program, everything is personalized.

Cons

nothing, everything has been fantastic for us.

Melissa
Overall rating
  • Industry: Telecommunications
  • Company size: 201–500 Employees
  • Used Monthly for 1-5 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

Excellent customer service

Reviewed on 06/11/2024

Helpful, friendly, patient and great customer service. Can't wait to see the sales flood in through...

Helpful, friendly, patient and great customer service. Can't wait to see the sales flood in through our refer a friend programme!

Pros

The team, in particular [sensitive content hidden], Project Manager who helped us through the process.

Cons

Possibly needed a more detailed discovery phase to fully understand our sales journey, website and its limitation!

Mackenzie
Overall rating
  • Industry: Telecommunications
  • Company size: 10,000+ Employees
  • Used Weekly for 1-5 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

Great program!

Reviewed on 17/01/2024

Pros

Easy to use, and great team to work with.

Bayley
Overall rating
  • Industry: Telecommunications
  • Company size: 5,001–10,000 Employees
  • Used Daily for 6-12 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 7.0 /10

Buyapower Review - Telecoms

Reviewed on 17/05/2023

It has been really good; but could do with more insight on our campaigns to help drive improvements

It has been really good; but could do with more insight on our campaigns to help drive improvements

Pros

The user-friendliness of the platform is great for our customers along with it looking really slick

Cons

the usability of the platform to track referrals could use some updating, along with more insight and customisation

Thomas
Overall rating
  • Industry: Consumer Services
  • Company size: 10,000+ Employees
  • Used Daily for 6-12 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 8.0 /10

Good referral management tool

Reviewed on 17/05/2023

Pros

Easy to implementAgile rewards managementGreat customer support

Cons

Few reports availableNot great analytics toolThe platform would benefit from more flexibility and customization

Alex
Overall rating
  • Industry: Telecommunications
  • Company size: 10,000+ Employees
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 8.0 /10

Making referrals possible!

Reviewed on 10/03/2023

Overall, Buyapowa allows us to enable a referral program for multiple types of customers at our...

Overall, Buyapowa allows us to enable a referral program for multiple types of customers at our organization. They seamlessly manage the leads and the reward distribution, creating more efficiency for the program and less of a strain on our resources.

Pros

What I like most about Buyapowa is the easy-to-use portal that allows visibility into the number of signups, shares and referrals. Generating reporting from this platform is also simple to use! The Buyapowa platform also allows visibility for our referral customers to see how successful they have been and when they can expect their reward. Additionally, my experience with our Client Success Manager has been excellent. [sensitive content hidden] is attentive, responsive and dedicated to the customer experience. He ensures that our problems are solved quickly and ensures that our program is running to expected levels.

Cons

What I like least about Buyapowa is the marketing campaign (email) template - it is not very flexible so it doesn't allow for adjustments to make it feel more on brand. Additionally, we use the email journey to market to our customers but there is no user-friendly way to look at the email metrics and see where customers are falling out of the lead funnel. Having this information would be helpful for users and allow us to make impactful changes to our campaigns.

Response from Buyapowa

Thanks for the feedback Alex, we have shared your comments with your Client Success manager.