---
description: Learn how Applitools can help your business. We provide UK business users the most detailed information on pricing, features, usability, and reviews for Applitools.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: Applitools Reviews, Prices & Ratings | GetApp UK 2026
---

Breadcrumb: [Home](/) > [Automation Testing Tools](/directory/389/testing/software) > [Applitools](/software/2047561/applitools)

# Applitools

Canonical: https://www.getapp.co.uk/software/2047561/applitools

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> Applitools delivers the next generation of test automation platform for cross browser and device testing.
> 
> Verdict: Rated **4.6/5** by 30 users. Top-rated for **Likelihood to recommend**.

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## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.6/5** | 30 Reviews |
| Ease of Use | 4.3/5 | Based on overall reviews |
| Customer Support | 4.6/5 | Based on overall reviews |
| Value for Money | 4.2/5 | Based on overall reviews |
| Features | 4.4/5 | Based on overall reviews |
| Recommendation percentage | 80% | (8/10 Likelihood to recommend) |

## About the vendor

- **Company**: Applitools
- **Founded**: 2012

## Commercial Context

- **Pricing model**: Usage Based (Free version available) (Free Trial)
- **Pricing Details**: Free accounts available for up to 100 checkpoints. Flexible starter packages available as well as Enterprise options with dedicated cloud or on-prem installations available.
- **Target Audience**: 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Linux (On-Premise)
- **Supported Languages**: English
- **Available Countries**: Afghanistan, Albania, Algeria, American Samoa, Andorra, Angola, Anguilla, Antigua & Barbuda, Argentina, Armenia, Aruba, Australia, Austria, Azerbaijan, Bahamas, Bahrain, Bangladesh, Barbados, Belarus, Belgium and 209 more

## Features

- A/B Testing
- API
- Activity Dashboard
- Automated Testing
- Bug Tracking
- Collaboration Tools
- Compatibility Testing
- Customisable Reports
- Debugging
- Drag & Drop
- Hierarchical View
- Issue Tracking
- Lifecycle Management
- Mobile Development
- Monitoring
- Move & Copy
- Parameterised Testing
- Quality Assurance
- Real-Time Reporting
- Reporting & Statistics

## Integrations (17 total)

- AppVeyor
- Appium
- Bamboo Cricket
- Bitbucket
- CircleCI
- Cypress
- Espresso
- GitHub
- GitLab
- Jenkins
- Jira
- Microsoft Azure
- Semaphore
- Slack
- TeamCity

... and 2 more integrations

## Support Options

- Email/Help Desk
- 24/7 (Live rep)
- Chat

## Category

- [Automation Testing Tools](https://www.getapp.co.uk/directory/389/testing/software)

## Related Categories

- [Automation Testing Tools](https://www.getapp.co.uk/directory/389/testing/software)
- [App Development Software](https://www.getapp.co.uk/directory/370/application-development/software)

## Alternatives

1. [ACCELQ](https://www.getapp.co.uk/software/111257/accelq) — 4.9/5 (130 reviews)
2. [QA Wolf](https://www.getapp.co.uk/software/2047371/qa-wolf) — 5.0/5 (68 reviews)
3. [BrowserStack](https://www.getapp.co.uk/software/170655/browserstack) — 4.6/5 (749 reviews)
4. [TestMu AI](https://www.getapp.co.uk/software/111387/lambdatest) — 4.6/5 (543 reviews)
5. [Katalon Studio](https://www.getapp.co.uk/software/2050606/katalon-studio-1) — 4.4/5 (706 reviews)

## Reviews

### "The coolest Applitool" — 4.0/5

> **Lija** | *28 March 2020* | Computer Software | Recommendation rating: 9.0/10
> 
> **Pros**: Its powered with Ai.So its pretty cool.Unlike other testing frameworks applitool is very easy to use.Because no need of heavy coding and it takes only less time.All ui defects can be found easily using this simgle tool.
> 
> **Cons**: What i didnt like is jumping from code to applitool dashboard.
> 
> Its pretty good. Very much efficient for ui testing.

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### "Visual way of testing your application" — 5.0/5

> **Chandra** | *23 March 2020* | Hospitality | Recommendation rating: 8.0/10
> 
> **Pros**: You can use this to test the objects in a web page that do not have any other way of identification to test them. Also, you need not write a lot of assertions since you can do a lot of them at once using visual validation.
> 
> **Cons**: I feel it is a bit slow in execution. The concept is new so it requires a bit of usage to feel ease with it.
> 
> I feel it can be integrated with your UI automation framework so that it is complete in all respect. Today there is no way you can validate an image or dynamic content if it does not have identifiable properties. There is no other visual validation tool that can give you the confidence level as Applitools. This is an awesome tool to have.

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### "Your tool for validating complex visual tests" — 4.0/5

> **Zach** | *23 March 2020* | Insurance | Recommendation rating: 7.0/10
> 
> **Pros**: The ability to compare screenshots simply is really helpful with certain types of tests, particularly those that are not easily written with selenium.
> 
> **Cons**: If you are not doing very specific testing, this tool is not useful. You don't need to use it for most tests.

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### "Applitools Eyes is Great\!" — 5.0/5

> **Waweru** | *23 March 2020* | Information Technology & Services | Recommendation rating: 8.0/10
> 
> **Pros**: The ease of debugging and knowing why your test fails is on point. The visual integration is perfect for any system.
> 
> **Cons**: There is a lot going on in the dashboard which i would appreciate being improved in the future and later versions to prioritize what matters most and what should have priority in the dashboard.
> 
> My overall experience with Applitools Eyes was nice.

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### "Hackathon experience" — 5.0/5

> **Romas** | *22 March 2020* | Program Development | Recommendation rating: 8.0/10
> 
> **Pros**: I was blown away how easy it was to setup and get running.
> 
> **Cons**: Probably finding tutorials, some of them talked about same thing but each gave different steps to achieve.
> 
> I liked it\! And probably will suggest/try it on some of our projects. As i saw your service support for Webdriverio, it would be easy to introduce in projects that runs on that framework.

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## Links

- [View on GetApp](https://www.getapp.co.uk/software/2047561/applitools)

## This page is available in the following languages

| Locale | URL |
| de | <https://www.getapp.de/software/2047561/applitools> |
| de-AT | <https://www.getapp.at/software/2047561/applitools> |
| en | <https://www.getapp.com/it-management-software/a/applitools/> |
| en-AE | <https://www.getapp.ae/software/2047561/applitools> |
| en-AU | <https://www.getapp.com.au/software/2047561/applitools> |
| en-CA | <https://www.getapp.ca/software/2047561/applitools> |
| en-GB | <https://www.getapp.co.uk/software/2047561/applitools> |
| en-IE | <https://www.getapp.ie/software/2047561/applitools> |
| en-NZ | <https://www.getapp.co.nz/software/2047561/applitools> |
| en-SG | <https://www.getapp.sg/software/2047561/applitools> |
| en-ZA | <https://www.getapp.za.com/software/2047561/applitools> |
| fr | <https://www.getapp.fr/software/2047561/applitools> |
| fr-BE | <https://fr.getapp.be/software/2047561/applitools> |
| fr-CA | <https://fr.getapp.ca/software/2047561/applitools> |
| nl | <https://www.getapp.nl/software/2047561/applitools> |
| nl-BE | <https://www.getapp.be/software/2047561/applitools> |

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