Celtra

Celtra

Creative management platform for digital advertising

About Celtra

Celtra helps businesses transform with Creative Automation. Our cloud-based software solutions empower brands, media owners and agencies to leverage creative automation technology to drive the efficiency, speed and quality of their digital advertising production.

Brands can stay creative at scale with Celtra's Scaling Studio solution, which allows them to automate the production of digital campaigns, easily delivering creative variations and on-brand campaigns – getting to thousands of creatives wihtout the extra manual work. Celtra Dynamic Product Ads empowers advertisers to stay creative across all stages of the funnel and boost ROAS with fully custom creative templates for commerce ads, while our Dynamic Creative solution allows for a selve-serve activation and launch of hyper-personalized dynamic ads.

Media owners can drive a scalable monetization strategy and generate revenue with ad experiences made possible by Celtra Ad Suite, the industry standard for bespoke or templated production, trafficking and analytics of premium ad experiences.


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Celtra Software - Scaling Studio: Design and Content Feed
Celtra Software - Scaling Studio: Design
Celtra Software - Scaling Studio: Design Animation
Celtra Software - Scaling Studio: Content Mode
Celtra Software - Scaling Studio: Overview
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Celtra Software - Scaling Studio: Design and Content Feed
Celtra Software - Scaling Studio: Design
Celtra Software - Scaling Studio: Design Animation
Celtra Software - Scaling Studio: Content Mode
Celtra Software - Scaling Studio: Overview

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Celtra

4.4 (292)
VS.
Most reviewed

Starting Price

No pricing found
£22.00
month

Pricing Options

Free version
Free trial
Free version
Free trial

Features

45
466

Integrations

No integrations found
34

Ease of Use

4.2 (292)
4.5 (4,492)

Value for Money

4.2 (292)
4.3 (4,492)

Customer Service

4.3 (292)
4.5 (4,492)

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Reviews

Overall rating

4.4 /5
(292)
Value for Money
4.2/5
Features
4.2/5
Ease of Use
4.2/5
Customer Support
4.3/5

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Software buyers need your help! Product reviews help the rest of us make great decisions.

Showing 5 reviews of 292
Sara
Overall rating
  • Industry: Marketing & Advertising
  • Company size: 11–50 Employees
  • Used Daily for 1-5 months
  • Review Source

Overall rating

  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

Easy to house and retrieve creative examples for client pitches on the fly

Reviewed on 19/03/2019

For me as a presenter, I like how I can show the responsive design of our products, the look and...

For me as a presenter, I like how I can show the responsive design of our products, the look and feel of a live ad experience and easily share creative examples to my potential clients. This to me is solving any business problems I might have.

Pros

As a seller, I have Celtra bookmarked and ready so when I am in a meeting and need to call up an example that I didn't plan for, I can easily search and present an example directly from the dashboard.

Cons

Perhaps this is an issue with our license but I would like it if the dashboard was more customized to our branding. Sometimes the search in the categories doesn't yield results that I know are there, though this could be a tagging issue on our end too.

Enrique
Overall rating
  • Industry: Broadcast Media
  • Company size: 10,000+ Employees
  • Used Weekly for 2+ years
  • Review Source

Overall rating

  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

A Must have tool to take your Ad Creative designs in-house

Reviewed on 19/03/2019

As a publisher, we've been able to generate incremental revenue thanks to Celtra because now we're...

As a publisher, we've been able to generate incremental revenue thanks to Celtra because now we're able to take in-house a lot of design processes that were previously outsourced. Apart from increasing our offering of custom formats that we can build ourselves, processes have also being sped up as we can receive assets build mock ups, get them approved and live in a matter of days or even hours, while previously it would have taken weeks with a lot of back and forth between the agency/client, the vendors carrying out the builds and ourselves.

Pros

It's fairly intuitive and you don't require any previous knowledge in ad design. Especially helpful if you don't know how to code as well - you can implement code in Celtra but you don't have to.

With fairly basic assets you can produce really slick designs and the capabilities it has for animations result in fairly stunning executions.

The animatin timeline was a massive improvement when it was added. It makes programming animations a lot easier and visual as well. The use of scenes it's also great in terms of enabling the combination of scenes as well as copying animations from one ad unit or creative to another without having to rebuild the animations from scratch every time.

Cons

It would be great to be able to import layered PSDs directly into the software as well as being able to export creatives as well, be it as PSD's or html5 bundles with the animations in them.

Verified Reviewer
Overall rating
  • Industry: Internet
  • Company size: 201–500 Employees
  • Used Daily for 1-5 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 4.0 /10

New to the platform - but not the best experience so far...

Reviewed on 14/08/2018

So far - hasn't been the best. Could definitely improve in regards to support, and overall...

So far - hasn't been the best. Could definitely improve in regards to support, and overall educating people about the platform as there were a lot of miscommunications and misinformation.

Pros

Photoshop file compatibility, reporting.

Cons

There wasn't a lot of transparency of how different Celtra is to other platforms and the potential trails and tribulations weren't laid out clearly ahead of time. Support's suggestions have been to change our site to fit Celtra which should really never be the case since the vendor is providing us a service. A bit frustrating we went into this without the upfront knowledge of how tasking transitioning would really be. And now we're in our busiest quarters and scrambling to make things work.

Verified Reviewer
Overall rating
  • Company size: 11–50 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 8.0 /10

My experience has been good. The application is really intuitive, the documentation is good.

Reviewed on 26/10/2017

Pros

it's very stable. You always make improvements. The preview side is in most of the cases exact. So you don't need to do a lot of test.

Cons

It's not too flexible. Some components need an improvement, such as: add radial gradient to the shapes, responsive image for the 360 view component. More availability of fonts. The swipe component I think that need to be more flexible.

Need to add more real world example of the JS documentation.

In the beginning to learn the responsive of the unit is really difficult. nor with the examples becomes simple. In the end with experience with responsive it is still difficult in some cases to fix elements.

kimmo
Overall rating
  • Industry: Online Media
  • Company size: 1,001–5,000 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

The Mercedes Benz of the CMP platforms

Reviewed on 15/03/2019

With Celtra CMP we have managed to lift the overall quality and performance of the display...

With Celtra CMP we have managed to lift the overall quality and performance of the display advertising in our country.

Pros

Celtras CMP is amazing in so many ways. It has such intuitive UX on the AD Creator and also has very clever ad formats build in. Also the analytics dashboard for creatives performance is great. All the Ad creator components are super good and animations are easy to create.

Cons

there is not a lot bad to say about this CMP but perhaps adding and managing the users list on the account could be slightly easier.

Showing 5 reviews of 292 Read all reviews

Celtra FAQs

Below are some frequently asked questions for Celtra.

Celtra offers the following pricing plans:

  • Starting from:
  • Pricing model: Subscription
  • Free Trial: Not Available

Contact sales to get a demo and pricing info

Celtra has the following typical customers:

51–200, 201–500, 501–1,000, 1,001–5,000

Celtra supports the following languages:

English

Celtra supports the following devices:

We do not have any information about what integrations Celtra has

Celtra offers the following support options:

Email/Help Desk, Knowledge Base, Chat

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