Bynder
About Bynder
Bynder's AI-powered Digital Asset Management (DAM) software is an industry-leading, cloud-based solution for organizations that want to easily manage all their digital content.
Digital Asset Management operates at the heart of your marketing ecosystem. A single source of truth for all your digital assets, DAM ensures maximum value from your digital assets and 100% brand consistency.
Organize and find what you need in an instant with an intuitive filter structure that is tailored to your business’ exact needs.
Access and usage permissions provide peace of mind that users only see assets relevant to them, eliminating the risk of unapproved content being published.
Securely share content direct from your DAM system—both internally and externally. Control asset usage after it’s shared with the ability to set expiration dates and track sharing history.
From enriching assets with metadata for enhanced searchability to eliminating duplicates effortlessly, streamline your DAM management with Bynder’s cutting-edge AI solutions.
Other products and add-ons:
- Bynder's Dynamic Asset Transformation (DAT) connects the DAM content engine to your tech ecosystem and fully automates the asset optimization process. DAT handles asset transformations at scale—saving teams from having to create a large volume of versions manually. It simplifies the work of web developers and content managers and speeds up time to market.
- Bynder’s Brand Guidelines helps boost brand consistency. Strengthen customer loyalty by creating a digital home for your brand identity, so you can ensure everyone stays on-brand when communicating your brand’s story. By housing brand guidelines within your DAM, you not only centralize your brand assets, but also the rules around creating and using them.
- Bynder’s Asset Workflow module helps your team streamline requests, reviews, and approvals for better creative and faster results. Stay on top of requests, never be confused about a project's purpose, deadline, department, or stakeholders again.
- Enhance content creation with Bynder’s Content Workflow, the ultimate collaborative solution that reduces production time, facilitates structured content at scale, and grants you the freedom to harness the power of generative AI—all while ensuring a secure and organized approach tailored to your needs.
- Bynder's Studio is the ultimate platform to empower your teams to create on-brand content in the form of images, videos and GIFs in minutes. Studio allows designers to build templates that can be personalized and adapted quickly by other stakeholders without them needing editing software or any design knowledge.
- Bynder's Print Brand Templates enables quick content creation and approvals—while sticking to design principles so you can get more out of your marketing. Extend designs to editable print templates so you can repurpose and personalize content for different campaigns and markets.
- With Bynder's Analytics you are able to identify and improve bottlenecks in your creative workflows, brand portal adoption rates, and overall content performance. Make decisions on content and brand portal strategy backed up by data, not guesswork.
Our marketplace of pre-built integrations—paired with partner-developed components, custom APIs, and SDKs—allow you to extend your digital ecosystem beyond what's possible with other vendors. Populate channels, systems, and e-markets quickly and error-free to increase productivity, save time, and scale for growth.
Every Bynder solution is built around the customer's exact needs and evolving use case. Our DAM consultancy services, hands-on approach to implementation, highly-configurable user interface, and unrivaled product suite ensures brands get maximum ROI on their marketing assets and scale for future success.
Pricing starting from:
Not provided by vendor
- Free Version
- Free Trial
- Subscription
Key benefits of Bynder
Growing brand trust, value and recognition starts with making on-brand assets accessible, communicating clear guidelines, and empowering more efficient usage of digital content.
By centralizing brand, product, and marketing assets in Bynder’s cloud-based solution, both internal and external parties can find and distribute digital content quickly and efficiently.
Bynder helps teams bring content to market faster than ever by automating processes and freeing up more time for being creative, helping to deliver more output, more peace of mind, and ultimately more brand value.
Conquer content chaos by getting the right materials to market and making them accessible to the right audiences to drive sales.
Typical Customers
- Freelancers
- Small Businesses (2-50)
- Mid-size Companies (51-500)
- Large enterprises (500 and more)
Deployment
- Cloud-based
- On-premise
Pricing starting from:
Not provided by vendor
- Free Version
- Free Trial
- Subscription
Images
Features
Total features of Bynder: 101
Alternatives
Phraseanet
Wedia
MediaValet
Screendragon
Reviews
Already have Bynder?
Software buyers need your help! Product reviews help the rest of us make great decisions.
- Industry: Higher Education
- Company size: 201–500 Employees
- Used Weekly for 1+ year
-
Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 9.0 /10
Great tool for digital assets
Reviewed on 04/03/2023
Bynder overall experience is great. It having great features, excellent support user community.
Bynder overall experience is great. It having great features, excellent support user community.
Pros
Bynder provides excellent support. It provides advices from experts for helping customer.It is a best cloud based digital asset. Powerful tool for brand guidelines.
Cons
It is little bit confusing because the interfaces are different. Remaining all good.
- Industry: Higher Education
- Company size: 201–500 Employees
- Used Weekly for 1+ year
-
Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 8.0 /10
Great and fantastic, user community
Reviewed on 05/03/2023
The overall experience is very good. Happy to have this tool
The overall experience is very good. Happy to have this tool
Pros
Bynder functional features are great, they having excellent strengths. It provides advices and support. Best digital assest.
Cons
The extra modules in bynder is less. The upload speed is little bit slow. The tagging system is complex.
- Industry: Consumer Goods
- Company size: 501–1,000 Employees
- Used Daily for 2+ years
-
Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 6.0 /10
Good Overall Product - Needs Continuous Improvement
Reviewed on 10/01/2019
The help-team is generally really responsive at the onset. But once the ticket has to go to...
The help-team is generally really responsive at the onset. But once the ticket has to go to engineering or product, I don't get any follow up on where my ticket stands or projected timelines for solving said problem.
Pros
Overall I like this product, I think it's generally user friendly for me as the admin. I find it easy to organize my assets and my users.
Some of the reasons I find it cumbersome are because users within my organization are asking the system to do things that it's not capable of. (ie, using it more as a shareable dropbox as opposed to a directory of assets)
Cons
...that said... I find myself having to put in tickets to fix or implement things that feel like they should already be a part of the integration. For example, I asked the system to kick out a report. Within webdam, the report pulled up 4,000 assets that fit the criteria I searched for. However, when I kicked out the excel file, it only showed the first 1,000. What's the point of reporting if I can't see the whole report?
Also, my department established a process in webdam for Regular users and it worked for a year or so and then suddenly stopped working due to changes made in the system. It's currently being sorted out now, but it was a frustrating discovery.
- Industry: Sporting Goods
- Company size: 201–500 Employees
- Used Daily for 2+ years
-
Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 6.0 /10
Functionality vs Speed
Reviewed on 17/12/2018
We are using Bynder as a digital assets manager to share images, campaign tools, and videos to our...
We are using Bynder as a digital assets manager to share images, campaign tools, and videos to our internal teams, dealers, distributors, and media associates. So far our outside visitors who use Bynder have found very few issues with the tool. However, others have found the interface daunting and difficult. We have had made huge concessions to our homepage to funnel visitors to our Bynder site forgoing many of the features.
Pros
I have grown to like Bynder's filter system and understand its power in finding assets quickly.
Cons
1. There are always issues with load time and responsiveness.
2. Setting up permission levels and functionality is a real chore. Maybe it is our needs, but the initial setup was not well-explained.
- Industry: Consumer Goods
- Company size: 11–50 Employees
- Used Daily for 6-12 months
-
Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 10.0 /10
Unlimited Features and Customization, Great Support
Reviewed on 04/12/2018
We came from manually coding our seasonal assets to a landing page for our dealers and distributors....
We came from manually coding our seasonal assets to a landing page for our dealers and distributors. It was a great experience for them but far too much time and effort to maintain. We Then migrated to an FTP solution that saved us a ton of time each season to upload assets but was an awful experience for our dealers. Upon researching DAM systems we came upon Bynder. We were drawn to them based on the branded experience and the ability to make it feel Ruffwear and not another generic file sharing platform. In the first 6 months the number of process improvements and ideas that have come about based on Bynder's abilities is amazing.
Pros
The amount of customization and branding combined with the features available are incredible. The on-boarding was organized and efficient. Post support, success manager is great to work with. The continuous improvements every month to the platform show the commitment to evolving the platform.
Cons
Due to the amount of features and customizations it can be a bit overwhelming unless you are in the system using it daily.
Bynder FAQs
Below are some frequently asked questions for Bynder.Q. What type of pricing plans does Bynder offer?
Bynder offers the following pricing plans:
- Pricing model: Subscription
- Free Trial: Available
The cost of Bynder depends on the number of users, amount of storage, and the types of modules needed. Contact Bynder to request more pricing information.
Q. Who are the typical users of Bynder?
Bynder has the following typical customers:
51–200, 201–500, 501–1,000, 1,001–5,000
Q. What languages does Bynder support?
Bynder supports the following languages:
Chinese, Dutch, English, French, German, Italian, Japanese, Korean, Polish, Portuguese, Russian, Spanish, Traditional Chinese, Turkish
Q. Does Bynder support mobile devices?
Bynder supports the following devices:
Android (Mobile), iPhone (Mobile), iPad (Mobile)
Q. What other apps does Bynder integrate with?
Bynder integrates with the following applications:
ACTITO, Adobe Commerce, Adobe Creative Cloud, Adobe Experience Manager, Adobe Workfront, Agility CMS, Akeneo Product Cloud, Asana, Azure Active Directory, Bigtincan Engagement Hub, Bigtincan Zunos, Butter CMS, CI HUB Connector, Canva, Ciloo, Colect B2B Webshop, Contentful, Contentstack, Creative Force, Crownpeak Digital Experience Platform, Digideck, Drupal, Figma, Foleon, Google Analytics 360, Google Drive, Highspot, Hootsuite, HubSpot CMS Hub, HubSpot CRM, Hygraph, Imatag, Kentico, Kontent.ai, Magnolia, Marketo Engage, Microsoft Teams, Moovly, Okta, OneDrive, Pixyle.ai, Prezi, Publitas, SAP Commerce Cloud, Salesforce Commerce Cloud, Salesforce Marketing Cloud, Salesforce Sales Cloud, Salsify, Seismic, Shopify, Showpad, Shutterstock Editor, Sitefinity, Slack, Smint.io Portals, Sprinklr, Sprout Social, Stackla, Stensul, Storyblok, Storyteq, TINT, Templafy, Tray.io, Trello, Tridion Sites, Vimeo, WordPress, Workato, Wrike, inriver PIM, monday.com
Q. What level of support does Bynder offer?
Bynder offers the following support options:
Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat
Related categories
See all software categories found for Bynder.
- Digital Asset Management Software
- Brand Management Software
- Content Management Systems
- Document Management Software
- File Sharing Software
- Sales Enablement Software
- MRM Software
- Digital Rights Management Software
- Enterprise Content Management Software
- Video Making Software
- Creative Management Software
- Product Data Management Software
- PIM Software