About Brand24

Brand24 is a powerful, award-winning app for social listening.

Thousands of companies of all sizes use Brand24 to identify and analyze online conversations about their brands, products, and competitors.

Brand24 collects publicly available data from various sources, e.g.
– Social media
– Blogs, forums, and review sites
– News sites
– Newsletters
– Podcasts

What can Brand24 do for you?
1. Analyze the results of your marketing campaign with a hashtag – See how far your hashtags spread on social media.
2. Assess the sentiment of online mentions – Discover how your audience feels about your messaging.
3. Protect your brand reputation – Respond quickly to all negative comments online.
4. Analyze your social media activities – Look at engagement, number of interactions, sentiment, and more.
6. Find influencers for your influencer marketing campaign – Brand24 shows you detailed post stats, including likes, comments, and shares.
7. Find the most popular hashtags – Brand24’s Analysis tab will let you discover what hashtags will help you reach a wider audience.
8. Prevent PR crises – Keep your online reputation safe and reply to dissatisfied customers.

Pricing starting from:

US$49.00/month

  • Free Version
  • Free Trial
  • Subscription

Key benefits of Brand24

  • Keep your online reputation safe — Follow positive comments from brand ambassadors and reply to dissatisfied customers before the story overtakes you.

  • Improve customer satisfaction — Access and engage online mentions to increase customer satisfaction. Find out what people like or dislike about your business to improve communication.

  • Measure your marketing / PR efforts — Get access to intelligent analytics, and make data-driven decisions to improve your PR/marketing strategy. Track your social media performance in one place. Use our daily/weekly reports to save your time. You can export the data as PDF and Excel reports.

  • Hashtag monitoring — Find influencers by following various hashtags. Measure the impact of a hashtag campaign by looking at metrics like Reach and Engagement.

  • Influencer marketing — Brand24 will find the most prominent influencers within your niche and calculate their share of voice and influencer score. Start working together with people who already love your brand!

  • Find your competitors — Brand24 will help you track the mentions of your keywords and organize them in one neat dashboard. You will get a list of your competitors, and you will also see which companies people are recommending and why. This is the beginning of a more in-depth analysis, mainly the assessment of the strengths and weaknesses of the competition.

  • Improve your brand awareness — With a well-established community, you can rapidly spread your brand awareness and build relationships with potential customers who will become loyal fans!

  • Automated sentiment analysis — Positive, negative, and neutral mentions are segmented using advanced sentiment detection.

  • Instant notifications — Receive instant notifications of negative mentions and engage in critical conversations

  • Convenient reporting — Use free branding PDF reports to showcase how well your campaigns perform. Accelerate your teammates on every project you work on.
  • Devices

    Business size

    S M L

    Markets

    United Arab Emirates, Antigua & Barbuda, Anguilla, Curaçao, Argentina, Australia, Aruba, Barbados, Belgium, Bermuda, Bolivia, Brazil, Bahamas, Belize, Canada, Chile, China, Colombia, Costa Rica, Cuba, Germany, Dominica, Dominican Republic, Ecuador, Spain, Falkland Islands, France, United Kingdom, Grenada, French Guiana, Guadeloupe, Guatemala, Guyana, Honduras, Haiti, Ireland, India, Italy, Jamaica, Japan, St Kitts & Nevis, Cayman Islands, St Lucia, St Martin, Martinique, Montserrat, Mexico, Malaysia, Nicaragua, Netherlands, Norway, New Zealand, Panama, Peru, Philippines, Poland, St Pierre & Miquelon, Puerto Rico, Paraguay, Russia, Sweden, Singapore, Suriname, El Salvador, Turks & Caicos Islands, Thailand, Trinidad & Tobago, Ukraine, United States, Uruguay, St Vincent & the Grenadines, Venezuela, British Virgin Islands, US Virgin Islands, South Africa

    Supported Languages

    Czech, Danish, Dutch, English, Finnish, French, German, Indonesian, Italian, Norwegian, Polish, Portuguese, Spanish, Swedish, Turkish

    Pricing starting from:

    US$49.00/month

    • Free Version
    • Free Trial
    • Subscription

    Images

    Brand24 Software - Use social listening to identify and analyze online conversations about you and your brand, products, or services. Get a real-time overview in one dashboard!
    Brand24 Software - Brand24 is a media monitoring tool that helps you to identify the top 10 authors with most social influence and learn about their statistics.
    Brand24 Software - This tab allows you to track mentions from the most popular public profiles on social media with the largest reach.
    Brand24 Software - Use the Trending Hashtag tab for powerful hashtag tracking. You will be able to find your estimated Social Media reach and access the most influential social media profiles using specific hashtags.
    Brand24 Software - Brand24 is a powerful tool for real-time social media monitoring and analytics. The Analytics tab allows you to find the top and most active public profiles. It collects real-time social data from millions of sources.
    Brand24 Software - The context of the discussion section is excellent not only to get into discussions surrounding the brand but also as a place you can find popular hashtags.
    Brand24 Software - A list of entries by authors on social media sites. You can also look through the sites which the mentions came.
    Brand24 Software - Access reports such as a comparison of two projects
    Brand24 Software - Access quotes and testimonials
    Brand24 Software - With the mobile app, users can configure their keyword settings from anywhere
    View 13 more
    Brand24 video
    Brand24 video
    Brand24 video
    Brand24 Software - Use social listening to identify and analyze online conversations about you and your brand, products, or services. Get a real-time overview in one dashboard!
    Brand24 Software - Brand24 is a media monitoring tool that helps you to identify the top 10 authors with most social influence and learn about their statistics.
    Brand24 Software - This tab allows you to track mentions from the most popular public profiles on social media with the largest reach.
    Brand24 Software - Use the Trending Hashtag tab for powerful hashtag tracking. You will be able to find your estimated Social Media reach and access the most influential social media profiles using specific hashtags.
    Brand24 Software - Brand24 is a powerful tool for real-time social media monitoring and analytics. The Analytics tab allows you to find the top and most active public profiles. It collects real-time social data from millions of sources.
    Brand24 Software - The context of the discussion section is excellent not only to get into discussions surrounding the brand but also as a place you can find popular hashtags.
    Brand24 Software - A list of entries by authors on social media sites. You can also look through the sites which the mentions came.
    Brand24 Software - Access reports such as a comparison of two projects
    Brand24 Software - Access quotes and testimonials
    Brand24 Software - With the mobile app, users can configure their keyword settings from anywhere

    Features

    Total features of Brand24: 54

    • @mentions
    • Alerts / Escalation
    • Alerts/Notifications
    • Article Author Database
    • Audience Targeting
    • Behaviour Tracking
    • Benchmarking
    • Brand Tracking
    • Campaign Analytics
    • Campaign Management
    • Collaboration Tools
    • Competitive Analysis
    • Competitor Monitoring
    • Configurable Alerts
    • Contact Management
    • Customer Engagement
    • Customer Experience Management
    • Customisable Reports
    • Dashboard
    • Data Import/Export
    • Email Alerts
    • Engagement Tracking
    • Feedback Management
    • Filtering
    • Hashtag Tracking
    • Impact Measurement
    • Influencer Discovery
    • Influencer Tracking
    • Keyword Tracking
    • Mobile Alerts
    • Monitoring
    • Multi-Channel Data Collection
    • Press Monitoring
    • Project Management
    • Real Time Analytics
    • Real Time Data
    • Real Time Monitoring
    • Real Time Notifications
    • Real Time Reporting
    • Real-time Updates
    • Reporting & Statistics
    • Reporting/Analytics
    • Reputation Management
    • Response Management
    • Review Monitoring
    • Search/Filter
    • Sentiment Analysis
    • Social Listening
    • Social Media Integration
    • Social Media Monitoring
    • Social Performance Management
    • Third Party Integrations
    • Trend Analysis
    • Visual Analytics

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    Reviews

    Overall rating

    4.8 /5
    (142)
    Value for Money
    4.6/5
    Features
    4.4/5
    Ease of Use
    4.7/5
    Customer Support
    4.8/5

    Already have Brand24?

    Software buyers need your help! Product reviews help the rest of us make great decisions.

    Write a Review!
    Showing 5 reviews of 142
    Jakub N.
    Overall rating
    • Industry: Marketing & Advertising
    • Company size: 201-500 Employees
    • Used Daily for 1+ year
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support
    • Likelihood to recommend 10.0 /10

    (not only) For monitoring global brand mentions

    Reviewed on 18/10/2021

    Pros

    Among many pros, I love most its analytics features and customer support. You can literally ask for anything about web monitoring, and they do that for you. And you can ask about anything else, and they still will try to help you!
    It's powerful, reliable, comprehensive tool. It has been used in all companies I have worked for; once I recommended it, once I decided to choose B24 and managed it, once it had already been there.

    Cons

    Their pricing tiers, I guess. Not all features are available in all plans, and you are limited by keywords. It's not a problem in English, but in languages with many word variants (e.g. because of inflection for person), it's a real issue.

    Alternatives Considered

    SentiOne

    Reasons for Switching to Brand24

    SentiOne wasn't able to track mentions in all available languages. If you have a local brand, that's not a problem, but I was working for a global brand.
    Valerie H.
    Overall rating
    • Industry: Design
    • Company size: 11-50 Employees
    • Used Weekly for 1-5 months
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support
    • Likelihood to recommend 10.0 /10

    Great Social Media Analysis Tool

    Reviewed on 08/06/2022

    Overall the experience was great. The product is easy to setup and easy to use. We never needed any...

    Overall the experience was great. The product is easy to setup and easy to use. We never needed any support from Brand24 because everything was straightforward.

    Pros

    Brand24 provides a detailed dashboard for monitoring projects. The monitoring itself is huge in terms of taking workload off of internal resources but then add in the data being displayed in easily digestable charts and graphs.

    Cons

    We used the software for 1 project and it worked well. We'll definitely be back in the future. We didn't find any gaps in our time of use.

    Alternatives Considered

    Meltwater

    Reasons for Switching to Brand24

    Price and Ease of registration / setup. I needed a product really quick. Other companies wanted to have phone calls to talk through their services and pricing. Brand24 allowed me to sign up immediately and begin using the product.

    Response from Brand24

    Thank you for your feedback! It means a lot.

    Verified Reviewer
    Overall rating
    • Industry: Market Research
    • Company size: 2-10 Employees
    • Used Daily for 2+ years
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support
    • Likelihood to recommend 7.0 /10

    Brand24 is the backbone of my online reputation business

    Reviewed on 10/09/2018

    Brand24 provides us with the mentions and reports we analyze for our online reputation clients

    Brand24 provides us with the mentions and reports we analyze for our online reputation clients

    Pros

    The customer support is very fast and highly trained an very proactive. They hand hold you to customize your monitoring campaigns and projects.

    Cons

    A lot of spam results or mentions that are completely irrelevant. Their filters must be fixed and once in a while there are bugs (ex: word cloud goes offline frequently). A bit expensive

    Ksenia B.
    Overall rating
    • Used Daily for 6-12 months
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support
    • Likelihood to recommend 8.0 /10

    Brand24 is the 1st Email I Look at daily

    Reviewed on 11/03/2018

    Many times I'm notified of a new link to our website before the writer who may have done a guest...

    Many times I'm notified of a new link to our website before the writer who may have done a guest post on someone else's website. When I reach out to thank them, this not only starts a great conversation, but they're happy we notified them and they're more likely to mention Social Quant again in a future blog post.

    Pros

    Simply put, the Dashboard is good. It's ability to quickly provide a once-over look that provides a quick snapshot of everything that's going with the social media profiles I and my team are managing. Also, importantly is the competition tracking on social it also allows. This is very good!

    Cons

    There are a few things that can be made better. Insight generation and sentiment analysis can be much better. It would also be good for the team to consider providing support with developing negative incidence sentiment audit & analysis reports as well as social media strategic measurement & reporting framework for same client.

    Anna O.
    Overall rating
    • Industry: Internet
    • Company size: 2-10 Employees
    • Used Daily for Free Trial
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support
    • Likelihood to recommend 10.0 /10

    The best tool to monitor your presence online

    Reviewed on 23/07/2020

    Pros

    - with Brand24 you can be up to date with all mentions of your company (or any other word or phrase) on the web;
    - It is crucial to react as soon as possible to everything that is written about your company on the Internet. This allows you to quickly solve your customers' problems, calm down troublesome discussions, or even find great solutions for your business. All this is possible with Brand24;
    - apart from a great tool, Brand24 provides a lot of interesting use cases, which can be useful for developing your business;
    - UI and UX of their tool make using it pleasant and easy;
    - they often introduce updates, test various solutions to make the product as useful as possible for their users;
    - aside from that, they have a team of awesome people who are always at your service and are willing to support and help in any case.

    Cons

    Literally, I didn't find anything I couldn't like

    Showing 5 reviews of 142 Read all reviews

    Brand24 FAQs

    Below are some frequently asked questions for Brand24.

    Brand24 offers the following pricing plans:

    • Starting from: US$49.00/month
    • Pricing model: Subscription
    • Free Trial: Available

    Plus - 3 keywords, 2k mentions, $49 / month, billed yearly For individuals tracking a small brand. Premium - 7 keywords, 5k mentions, $99 / month, billed yearly? Good for startups and small brands to track and analyze mentions. Business - 12 keywords, 25k mentions, $149 / month, billed yearly Great for growing brands and agencies to track, analyze and benchmark against competition. Max - 25 keywords, 100k mentions, $249 / month, billed yearly Best for big businesses with our most powerful features and advanced reporting included.

    Brand24 has the following typical customers:

    Self Employed, 2-10, 11-50, 51-200, 201-500, 501-1,000, 1,001-5,000

    Brand24 supports the following languages:

    Czech, Danish, Dutch, English, Finnish, French, German, Indonesian, Italian, Norwegian, Polish, Portuguese, Spanish, Swedish, Turkish

    Brand24 supports the following devices:

    Android (Mobile), iPhone (Mobile), iPad (Mobile)

    Brand24 integrates with the following applications:

    Slack

    Brand24 offers the following support options:

    Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat

    Related categories

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