Brand24

About Brand24

Brand24 is a powerful, award-winning app for social listening.

Thousands of companies of all sizes use Brand24 to identify and analyze online conversations about their brands, products, and competitors.

Brand24 collects publicly available data from various sources, e.g.
– Social media
– Blogs, forums, and review sites
– News sites
– Newsletters
– Podcasts

What can Brand24 do for you?
1. Analyze the results of your marketing campaign with a hashtag – See how far your hashtags spread on social media.
2. Assess the sentiment of online mentions – Discover how your audience feels about your messaging.
3. Protect your brand reputation – Respond quickly to all negative comments online.
4. Analyze your social media activities – Look at engagement, number of interactions, sentiment, and more.
6. Find influencers for your influencer marketing campaign – Brand24 shows you detailed post stats, including likes, comments, and shares.
7. Find the most popular hashtags – Brand24’s Analysis tab will let you discover what hashtags will help you reach a wider audience.
8. Prevent PR crises – Keep your online reputation safe and reply to dissatisfied customers.

Pricing starting from:

US$99.00/month

  • Free Version
  • Free Trial
  • Subscription

Key benefits of Brand24

  • Keep your online reputation safe — Follow positive comments from brand ambassadors and reply to dissatisfied customers before the story overtakes you.

  • Improve customer satisfaction — Access and engage online mentions to increase customer satisfaction. Find out what people like or dislike about your business to improve communication.

  • Measure your marketing / PR efforts — Get access to intelligent analytics, and make data-driven decisions to improve your PR/marketing strategy. Track your social media performance in one place. Use our daily/weekly reports to save your time. You can export the data as PDF and Excel reports.

  • Hashtag monitoring — Find influencers by following various hashtags. Measure the impact of a hashtag campaign by looking at metrics like Reach and Engagement.

  • Influencer marketing — Brand24 will find the most prominent influencers within your niche and calculate their share of voice and influencer score. Start working together with people who already love your brand!

  • Find your competitors — Brand24 will help you track the mentions of your keywords and organize them in one neat dashboard. You will get a list of your competitors, and you will also see which companies people are recommending and why. This is the beginning of a more in-depth analysis, mainly the assessment of the strengths and weaknesses of the competition.

  • Improve your brand awareness — With a well-established community, you can rapidly spread your brand awareness and build relationships with potential customers who will become loyal fans!

  • Automated sentiment analysis — Positive, negative, and neutral mentions are segmented using advanced sentiment detection.

  • Instant notifications — Receive instant notifications of negative mentions and engage in critical conversations

  • Convenient reporting — Use free branding PDF reports to showcase how well your campaigns perform. Accelerate your teammates on every project you work on.
  • Typical Customers

    • Freelancers
    • Small Businesses (2-50)
    • Mid-size Companies (51-500)
    • Large enterprises (500 and more)

    Deployment

    • Cloud-based
    • On-premise

    Countries available

    Anguilla, Antigua & Barbuda, Argentina, Aruba, Australia and 70 others

    Supported Languages

    Czech, Danish, Dutch, English, Finnish and 10 others

    Pricing starting from:

    US$99.00/month

    • Free Version
    • Free Trial
    • Subscription

    Images

    Brand24 Software - Use social listening to identify and analyze online conversations about you and your brand, products, or services. Get a real-time overview in one dashboard!
    Brand24 Software - Brand24 is a media monitoring tool that helps you to identify the top 10 authors with most social influence and learn about their statistics.
    Brand24 Software - This tab allows you to track mentions from the most popular public profiles on social media with the largest reach.
    Brand24 Software - Use the Trending Hashtag tab for powerful hashtag tracking. You will be able to find your estimated Social Media reach and access the most influential social media profiles using specific hashtags.
    Brand24 Software - Brand24 is a powerful tool for real-time social media monitoring and analytics. The Analytics tab allows you to find the top and most active public profiles. It collects real-time social data from millions of sources.
    Brand24 Software - The context of the discussion section is excellent not only to get into discussions surrounding the brand but also as a place you can find popular hashtags.
    Brand24 Software - A list of entries by authors on social media sites. You can also look through the sites which the mentions came.
    Brand24 Software - Access reports such as a comparison of two projects
    Brand24 Software - Access quotes and testimonials
    Brand24 Software - With the mobile app, users can configure their keyword settings from anywhere
    View 13 more
    Brand24 video
    Brand24 video
    Brand24 video
    Brand24 Software - Use social listening to identify and analyze online conversations about you and your brand, products, or services. Get a real-time overview in one dashboard!
    Brand24 Software - Brand24 is a media monitoring tool that helps you to identify the top 10 authors with most social influence and learn about their statistics.
    Brand24 Software - This tab allows you to track mentions from the most popular public profiles on social media with the largest reach.
    Brand24 Software - Use the Trending Hashtag tab for powerful hashtag tracking. You will be able to find your estimated Social Media reach and access the most influential social media profiles using specific hashtags.
    Brand24 Software - Brand24 is a powerful tool for real-time social media monitoring and analytics. The Analytics tab allows you to find the top and most active public profiles. It collects real-time social data from millions of sources.
    Brand24 Software - The context of the discussion section is excellent not only to get into discussions surrounding the brand but also as a place you can find popular hashtags.
    Brand24 Software - A list of entries by authors on social media sites. You can also look through the sites which the mentions came.
    Brand24 Software - Access reports such as a comparison of two projects
    Brand24 Software - Access quotes and testimonials
    Brand24 Software - With the mobile app, users can configure their keyword settings from anywhere

    Features

    Total features of Brand24: 53

    • @mentions
    • Activity Dashboard
    • Alerts/Notifications
    • Article Author Database
    • Audience Targeting
    • Behaviour Tracking
    • Benchmarking
    • Brand Tracking
    • Campaign Analytics
    • Campaign Management
    • Collaboration Tools
    • Competitive Analysis
    • Competitor Monitoring
    • Contact Management
    • Customer Engagement
    • Customer Experience Management
    • Customisable Reports
    • Dashboard
    • Data Import/Export
    • Email Alerts
    • Engagement Tracking
    • Feedback Management
    • Filtering
    • Hashtag Tracking
    • Impact Measurement
    • Influencer Discovery
    • Influencer Tracking
    • Keyword Tracking
    • Mobile Alerts
    • Monitoring
    • Multi-Channel Data Collection
    • Press Monitoring
    • Project Management
    • Real Time Analytics
    • Real Time Data
    • Real Time Monitoring
    • Real Time Notifications
    • Real Time Reporting
    • Reporting & Statistics
    • Reporting/Analytics
    • Reputation Management
    • Response Management
    • Review Monitoring
    • Search/Filter
    • Sentiment Analysis
    • Social Listening
    • Social Media Integration
    • Social Media Monitoring
    • Social Mentions Tracking
    • Social Performance Management
    • Third Party Integrations
    • Trend Analysis
    • Visual Analytics

    Alternatives

    Mention

    4.7
    #1 Alternative to Brand24
    Mention allows you to monitor what’s being said about you online and on social media. Listening, no matter who’s...

    Meltwater

    4.0
    #2 Alternative to Brand24
    Meltwater media intelligence tracks over 275,000 global online news sources, and has partnerships for print and...

    SentiOne

    4.7
    #3 Alternative to Brand24
    SentiOne supports brands in customer service automation using AI technology. From online listening and omnichannel...

    Senuto

    4.8
    #4 Alternative to Brand24
    Senuto is a SaaS-Based Tool with which you will be able to plan content for your website, prepare it and measure its...

    Reviews

    Overall rating

    4.7 /5
    (157)
    Value for Money
    4.5/5
    Features
    4.4/5
    Ease of Use
    4.6/5
    Customer Support
    4.8/5

    Already have Brand24?

    Software buyers need your help! Product reviews help the rest of us make great decisions.

    Showing 5 reviews of 157
    catherine
    Overall rating
    • Used Weekly for 6-12 months
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support
    • Likelihood to recommend 10.0 /10

    Brand24,The best tool for social media monitoring!

    Reviewed on 14/03/2018

    very useful for my job

    very useful for my job

    Pros

    Brand24 is great at catching brand mentions in technical articles, easy to use, Set up is quick, in fact, you can be up and running in under five minutes.
    Very useful for social listening research with quick results across all channels for new projects.

    Cons

    No CRM option but I know that it will be do ne in near future, i hope so. Still, this software is very useful, an important part of my work.

    Jacqueline
    Overall rating
    • Industry: Food & Beverages
    • Company size: 11–50 Employees
    • Used Daily for 6-12 months
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support
    • Likelihood to recommend 9.0 /10

    Professional, Prompt, Easily Navigable Platform

    Reviewed on 17/10/2017

    Great use of looking at mentions, distinguishing marketing/PR news cycles, tracking marketing...

    Great use of looking at mentions, distinguishing marketing/PR news cycles, tracking marketing growth since the beginning of my employment.

    Pros

    The ease of switching between looking at blogs and looking at social media mentions is really helpful. I like being able to separate the two out.

    Cons

    When mentions from tiny websites that are offering deals get caught up in blogs/news categories making it seem like there are more editorial mentions than in reality.

    Dave
    Overall rating
    • Industry: Marketing & Advertising
    • Company size: 11–50 Employees
    • Used Weekly for 6-12 months
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support
    • Likelihood to recommend 6.0 /10

    Good software for a quick overviews. Not recommended for deep dives or custom queries.

    Reviewed on 23/10/2017

    Good for keeping a pulse on the conversation.

    Good for keeping a pulse on the conversation.

    Pros

    Easy to use, UI was well thought out. Set up is quick, in fact, you can be up and running in under five minutes.

    Cons

    Lacks many basic features like excluding URLs, or following companies whose names contain common words. For example, our company name is Element5, but getting B24 to ignore companies with element in their names was near impossible. I've used larger tools like BrandWatch and Sysomos for the US Navy where we were up against Old Navy and the color navy and those tools had no trouble narrowing the query. Brand24 tech support was unable to help us.

    Deborah
    Overall rating
    • Industry: Computer Software
    • Company size: 1,001–5,000 Employees
    • Used Daily for 6-12 months
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support
    • Likelihood to recommend 9.0 /10

    Perfect for monitoring social conversations.

    Reviewed on 22/03/2018

    Pros

    Brand24 provides businesses with an easy to use , and cost friendly program to track,engage relevant online conversations to a business in real time. It is perfect for measuring the effect of marketing campaigns and sales.

    Cons

    The sentiment filter needs be improved .Apart from this Brand24 does a perfect job for our business .

    Adam
    Overall rating
    • Industry: Education Management
    • Company size: 2–10 Employees
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support

    Brand24 - awesome internet monitoring tool

    Reviewed on 29/04/2016

    We are using Brand24 to receive mentions about our products, our clients and to easily discuss with...

    We are using Brand24 to receive mentions about our products, our clients and to easily discuss with places we are mentioned. The service is improving all the time so we recommend Brand24 without any hesitation to everybody who wants to know about social media mentions.

    Pros

    Easy in use, fast, reliable, looks nice.

    Cons

    Sentiment recognition is good but it could be better sometimes.

    Showing 5 reviews of 157 Read all reviews

    Brand24 FAQs

    Below are some frequently asked questions for Brand24.

    Brand24 offers the following pricing plans:

    • Starting from: US$99.00/month
    • Pricing model: Subscription
    • Free Trial: Available

    Plus - 3 keywords, 2k mentions, $49 / month, billed yearly For individuals tracking a small brand. Premium - 7 keywords, 5k mentions, $99 / month, billed yearly? Good for startups and small brands to track and analyze mentions. Business - 12 keywords, 25k mentions, $149 / month, billed yearly Great for growing brands and agencies to track, analyze and benchmark against competition. Max - 25 keywords, 100k mentions, $249 / month, billed yearly Best for big businesses with our most powerful features and advanced reporting included.

    Brand24 has the following typical customers:

    Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000

    Brand24 supports the following languages:

    Czech, Danish, Dutch, English, Finnish, French, German, Indonesian, Italian, Norwegian, Polish, Portuguese, Spanish, Swedish, Turkish

    Brand24 supports the following devices:

    Android (Mobile), iPhone (Mobile), iPad (Mobile)

    Brand24 integrates with the following applications:

    Slack

    Brand24 offers the following support options:

    Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat

    Related categories

    See all software categories found for Brand24.