TapClicks

4.3 (177)
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A Unified Marketing Operations Platform Powered By Your Data

About TapClicks

The TapClicks Smart Marketing Cloud provides end-to-end business intelligence capabilities that include SEO, social and PPC reporting, automated order entry, set up and approval workflows, marketing performance analysis and the creation of interactive visual reports and presentations. TapClicks integrates more than 250 data sources via its Connector Marketplace to provide marketers with the ability to analyze data from the full breadth of popular marketing and advertising tools used in the industry today.

Please visit tapclicks.com for more information.


Key benefits of TapClicks

A cost-effective, cloud-based solution that meets the needs of media, digital marketing, and advertiser agencies. TapClicks customers benefit from automated deployment, scalability, and proven ROI. This unified marketing operations platform seamlessly connects over 250+ of the most popular advertising and data sources for one view to meet all your clients needs.

  • Easily manage thousands of clients in a single dashboard.
  • Get high-level agency views and custom client views. Provide transparency to your end clients with customized viewing.
  • Utilize white labeling features to add a high touch finish designed to meet each client’s needs.
  • Get scoring and real-time analytics across all campaigns. Scoring uses sophisticated algorithms to optimize campaign performance and discover actionable insights.
  • Bring your data to life with data visualization; interactive timelines, pie-charts, geomapping, text widgets, and more.
  • Be the first to know when a campaign needs attention and make executive decisions through alerts.
  • Save time utilizing auto-scheduled reporting. Send automated email reports in HTML, PDF, and Excel formats.
  • Agency-Specific Integrations; more than 250 integrations that cater to the needs of agencies of all sizes.

  • Images

    TapClicks Software - Connect to any service with TapAnalytics
    TapClicks Software - TapAnalytics is easy to deploy
    TapClicks Software - TapAnalytics custom margin/markup feature
    TapClicks Software - Configure widgets and color themes with TapAnalytics
    TapClicks Software - Add any brand or custom logo to TapAnalytics
    TapClicks Software - Schedule TapAnalytics reports in various formats
    TapClicks Software - Create your own custom dashboard with TapAnalytics
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    TapClicks video
    TapClicks Software - Connect to any service with TapAnalytics
    TapClicks Software - TapAnalytics is easy to deploy
    TapClicks Software - TapAnalytics custom margin/markup feature
    TapClicks Software - Configure widgets and color themes with TapAnalytics
    TapClicks Software - Add any brand or custom logo to TapAnalytics
    TapClicks Software - Schedule TapAnalytics reports in various formats
    TapClicks Software - Create your own custom dashboard with TapAnalytics

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    Reviews

    Overall rating

    4.3 /5
    (177)
    Value for Money
    4.0/5
    Features
    4.0/5
    Ease of Use
    4.0/5
    Customer Support
    4.4/5

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    Software buyers need your help! Product reviews help the rest of us make great decisions.

    Showing 5 reviews of 177
    Verified Reviewer
    Overall rating
    • Industry: Marketing & Advertising
    • Company size: 11–50 Employees
    • Used Daily for 2+ years
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support
    • Likelihood to recommend 10.0 /10

    TapClicks 4+ years

    Reviewed on 01/02/2021

    Overall its a great journey and our TapClicks rep is always get back to us on time. Appreciate his...

    Overall its a great journey and our TapClicks rep is always get back to us on time. Appreciate his help.

    Pros

    Their Team is very supportive and have implemented most features that was requested . Some new Data views,Report Studio, Date comparisons etc.

    Cons

    Once the widget is created we could change the data view of the data source. Now that's not possible. It used to save lot of time when we were creating new dashboards

    Katie
    Overall rating
    • Industry: Marketing & Advertising
    • Company size: 501–1,000 Employees
    • Used Daily for 1+ year
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support
    • Likelihood to recommend 7.0 /10

    Multi-Platform Reports Made Easy

    Reviewed on 03/01/2020

    Overall, TapClicks has been a change that our clients responded very well to. It's saved us hours...

    Overall, TapClicks has been a change that our clients responded very well to. It's saved us hours of manual reporting, and now that we're set up and familiar with the dashboard, it's extremely simple to set clients up for the first time.

    Pros

    We use TapClicks to be able to automate multi-platform (SEO, PPC, Social) reporting for our clients. Previously, we sent multiple reports, and we've moved to Tap to be able to provide one holistic report. The initial setup is pretty laborious and it can be a bit glitchy sometimes (not necessarily TapClicks' fault - Facebook is notorious for having glitchy API issues), but TapClicks' support is top-notch and quick-to-respond.

    Cons

    It's not very intuitive, so setting up all of our templates was a long process. We were particular about the way we wanted our reports set up, so we had to create a template for every possible scenario of our products (SEO+PPC, Facebook Lead Ads+PPC+SEO, etc.) It's possible that the setup process would be easier if we used their templates, but as it is, it was pretty time-intensive. Thankfully, the support team is responsive and extremely helpful. The cost can also be high, but we find it worth the time saving.

    Oliver
    Oliver
    Overall rating
    • Industry: Marketing & Advertising
    • Company size: 51–200 Employees
    • Used Monthly for 1+ year
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support
    • Likelihood to recommend 2.0 /10

    Disappointed

    Reviewed on 06/04/2023

    We were looking to build campaign based reports for our clients; campaigns typically last anyone...

    We were looking to build campaign based reports for our clients; campaigns typically last anyone from 3-6 months, and typically involved multiple channels. As TapClicks offered a wide array of integrations with the platforms we needed (LinkedIn Advertising, Google Ads, Google Analytics, Adobe Analytics, plus the option to integrate more "manual" data sources via Google Sheets) it seemed like an ideal solution.Unfortunately we found the platform to be not very user friendly, even for some of our more technical users (note: not data scientists, just savvy digital marketers) when compared to a variety of other tools we've used in the past, including Supermetrics, Google Data Studio/Looker Studio, DashThis, PowerBI and so on.TapClicks did offer up a Customer Success Manager to support our implementation several months in, however going on 6 months after beginning support we had yet to have a single usable, accurate report.We did have a discussion about ending our agreement early due to our dissatisfaction as were on a 2 year initial term. We understand that this was a long shot and TapClicks had every right to decline this; what we didn't expect was a rather rude conversation with a member of their C-Suite, which alone would put me off working with this company in the future.

    Pros

    In principle, TapClicks offers a wide array of functionality and integrations that would make it a fantastic solution.

    Cons

    Deploying the type of reporting we needed (multi-channel marketing campaign based reporting) proved too challenging, even with going on 6 months of support from TapClick's customer success team. After months of calls and time invested, we still had inaccuracies in the data.

    Verified Reviewer
    Overall rating
    • Company size: 501–1,000 Employees
    • Used Daily for 2+ years
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support

    We use TapClicks to track all of our deployed assets for our clients.

    Reviewed on 15/03/2018

    Pros

    TapClicks is very flexible. You can create a multitude of reporting profiles and have reports scheduled in any variety. We schedule reports to go to our clients once per week so they can see how they're doing.

    Cons

    The user interface is great, but at times it can be a bit hard to navigate. I don't think all the white space is being utilized to its maximum potential.

    Verified Reviewer
    Overall rating
    • Company size: 11–50 Employees
    • Used Daily for 2+ years
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support
    • Likelihood to recommend 9.0 /10

    Great product

    Reviewed on 13/04/2018

    Pros

    Multiple feeds that tie in nicely. Multi Level Logins help us bring on Partners who have clients. New phone reporting

    Cons

    Data lag. The biggest issue here is that clients see this before we do. It would be great if you experience a data lag if you were able to post a message so that clients don't misinterpret a data lag from an under performing campaign

    Showing 5 reviews of 177 Read all reviews

    TapClicks FAQs

    Below are some frequently asked questions for TapClicks.

    TapClicks offers the following pricing plans:

    • Starting from: US$599.00/month
    • Pricing model: Subscription
    • Free Trial: Available

    TapClicks offers a variety of subscriptions plans for its unified Orders, Workflow, Analytics and Reporting Platform on a month-to-month and annual basis. We offer customized packages catered to your needs. Try us out for free!

    TapClicks has the following typical customers:

    11–50, 51–200, 201–500, 501–1,000, 1,001–5,000

    TapClicks supports the following languages:

    English

    TapClicks supports the following devices:

    TapClicks integrates with the following applications:

    AdRoll, Adobe Campaign, Agendize, Birdeye, Buffer, CallRail, Callcap, Campaign Monitor by Marigold, Celtra, Cheetah Digital Customer Engagement Suite, Constant Contact, Dotdigital, Duda, Emma by Marigold, Google Ads, Google Analytics 360, HubSpot CRM, HubSpot Marketing Hub, Instagram, LinkedIn for Business, Mailchimp, Marchex, Marketo Engage, Meta for Business, Moz Pro, Outbrain, Quantcast, QuickBooks Online, Rocket Fuel, Salesforce Marketing Cloud, Silverpop, Snapchat, Tableau, Taboola, Twilio, Twitter/X, Unbounce, Wufoo, Yext, Zapier, iContact

    TapClicks offers the following support options:

    Email/Help Desk, FAQs/Forum, Phone Support, Chat

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