Swydo

4.5 (84)
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Google Ads and PPC reporting and monitoring tool

About Swydo

Swydo is a web-based platform for online marketers which offers tools for campaign monitoring, PPC and analytics reporting. Swydo integrates with Google Ads, Microsoft Advertising, Facebook Ads and Facebook Graph, Pingdom, Google Analytics, Google Webmaster Tools, and more (34+). Include third party data by uploading your csv files to Google Sheets and pull that data into Swydo.

Users can set up reports in Swydo to be sent automatically to their clients, at custom intervals or on a daily, weekly, or monthly basis.

Report date ranges can be specified, KPIs and widgets added, and the report layout, fonts, and colors customized.


Key benefits of Swydo

  • Scheduled reports can be set up to send daily, weekly, monthly, or at custom intervals, delivered by customizable emails with personal signatures and company logos.

  • Delivery reports alert users to the status of scheduled reports, including any which could not be delivered.

  • Dynamic Report Templates (DRTs) allow changes made by users to a report template to be updated on reports created from that template, in real time.

  • Users can create report templates and brand reports with custom layouts, fonts, and colors.

  • KPI alert indicators notify users when metrics fall outside of predefined limits.

  • Images

    Swydo Software - Swydo, reporting and monitoring platform for online marketers
    Swydo Software - Integrations
    Swydo Software - KPI Dashboards
    Swydo Software - Report example
    Swydo Software - Report templates
    Swydo Software - Brand Template
    Swydo Software - Report scheduling
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    Swydo video
    Swydo video
    Swydo Software - Swydo, reporting and monitoring platform for online marketers
    Swydo Software - Integrations
    Swydo Software - KPI Dashboards
    Swydo Software - Report example
    Swydo Software - Report templates
    Swydo Software - Brand Template
    Swydo Software - Report scheduling

    Not sure about Swydo? Compare with a popular alternative

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    Ease of Use

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    Reviews

    Overall rating

    4.5 /5
    (84)
    Value for Money
    4.3/5
    Features
    4.3/5
    Ease of Use
    4.6/5
    Customer Support
    4.4/5

    Already have Swydo?

    Software buyers need your help! Product reviews help the rest of us make great decisions.

    Showing 5 reviews of 84
    Andrea Yarlyn
    Andrea Yarlyn
    Overall rating
    • Industry: Marketing & Advertising
    • Company size: 2–10 Employees
    • Used Weekly for Free Trial
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support
    • Likelihood to recommend 10.0 /10

    The tool that revolutionized the way I create marketing reports.

    Reviewed on 13/09/2023

    It's impressive. It can connect all my advertising and data analysis platforms. It's great. This...

    It's impressive. It can connect all my advertising and data analysis platforms. It's great. This helps me save time. I love it.

    Pros

    I like that I can drag and drop, choose the graphs and metrics that best fit my needs and customize the design of the reports according to my preferences and those of my clients, this saves me a lot of time.

    Cons

    Well, sometimes when I have had technical problems or questions, the response and resolution have taken a little longer than I would like.

    Tyler
    Overall rating
    • Industry: Marketing & Advertising
    • Company size: 51–200 Employees
    • Used Monthly for 2+ years
    • Review Source

    Overall rating

    • Ease of Use
    • Likelihood to recommend 9.0 /10

    Swydo has improved our reporting considerably

    Reviewed on 25/01/2021

    Pros

    I love that Swydo is constantly updating their platform and providing new functionality to improve our client reporting and ease of use.

    Cons

    Some of the WSYWIG editor features could be improved. Blurry images, etc.

    Reasons for Switching to Swydo

    Simplicity/ease of use. Templates save a lot of time.
    Verified Reviewer
    Overall rating
    • Industry: Marketing & Advertising
    • Company size: Self Employed
    • Used Daily for 6-12 months
    • Review Source

    Overall rating

    • Ease of Use
    • Likelihood to recommend 6.0 /10

    Makes Reporting & Tasks A Little Easier

    Reviewed on 17/01/2021

    Pros

    Apparently iProspect uses it, which makes sense in terms of the ease of use and quick reporting features. Once you set up a report template, you get to send a custom report link (that has your branding in the URL and does not mention Swydo at all) and the client can manipulate the dates to see different comparisons. It makes reporting so much easier. It also makes it much easier to track and set reoccurring tasks for big teams. It sends you a notification every time somebody completes a task, which is great.

    Cons

    Even though Swydo makes automated reports much easier to generate, I had problems editing the reporting templates multiple times and even after watching numerous YouTube videos and other articles, I was still not able to get the results I wanted. It was a very frustrating experience. I also wish they had more multiple edit options for adding tasks and a better organizational structure.

    Allison
    Overall rating
    • Industry: Market Research
    • Company size: 11–50 Employees
    • Used Monthly for 1+ year
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support
    • Likelihood to recommend 5.0 /10

    Great For Google!

    Reviewed on 14/01/2021

    I enjoy how easy to use and professional Swydo's reporting system looks and feels.

    I enjoy how easy to use and professional Swydo's reporting system looks and feels.

    Pros

    I love that I can upload all of my Google accounts and analytics onto a single report.

    Cons

    I wish I could easily integrate analytics from traditional and local media sources in a custom template.

    Alternatives Considered

    Semrush

    Reasons for Switching to Swydo

    It was less expensive than SEM Rush for our team to use.
    Nelly
    Overall rating
    • Industry: Hospitality
    • Company size: 11–50 Employees
    • Used Weekly for 1-5 months
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support
    • Likelihood to recommend 10.0 /10

    Reporting with Swydo

    Reviewed on 02/08/2024

    It has been generally positive. The platform excels in providing a centralized place to aggregate...

    It has been generally positive. The platform excels in providing a centralized place to aggregate data from various marketing channels.

    Pros

    It easy to pull in data from different sources and create comprehensive reports.

    Cons

    The interface might feel overwhelming or complex to those who are not as tech-savvy or familiar with reporting tools.

    Showing 5 reviews of 84 Read all reviews

    Swydo FAQs

    Below are some frequently asked questions for Swydo.

    Swydo offers the following pricing plans:

    • Starting from: US$49.00/month
    • Pricing model: Subscription
    • Free Trial: Available

    14-day free trial, no credit card required. Swydo’s monthly base fee starts at $39 and offers unlimited users, clients and dashboards, plus access to all Swydo features.

    Swydo has the following typical customers:

    Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000

    Swydo supports the following languages:

    Danish, Dutch, English, Finnish, German, Italian, Polish, Portuguese, Spanish, Swedish

    Swydo supports the following devices:

    Swydo integrates with the following applications:

    AdRoll, Enhanced Reporting for Google My Business, Google Ads, Google Analytics 360, Google Sheets, HubSpot Marketing Hub, Instagram, LinkedIn for Business, Mailchimp, Meta for Business, Pingdom, Pinterest, Semrush, TikTok, Twitter/X

    Swydo offers the following support options:

    Email/Help Desk, Knowledge Base, Phone Support, Chat

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