---
description: Learn how Kit can help your business. We provide UK business users the most detailed information on pricing, features, usability, and reviews for Kit.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: Kit Reviews, Prices & Ratings | GetApp UK 2026
---

Breadcrumb: [Home](/) > [Email Marketing Software](/directory/307/email-marketing/software) > [Kit](/software/106143/convertkit)

# Kit

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> Kit (formerly ConvertKit) is an email marketing platform for creators. Build landing pages, send campaigns, automate emails, and monetize your audience—all with simple, powerful tools designed to grow your business.
> 
> Verdict: Rated **4.6/5** by 244 users. Top-rated for **Likelihood to recommend**.

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## Overview

### Key benefits of Kit

Automate your marketing and save time&#10;Create powerful email automation workflows triggered by subscriber behavior, purchases, signups, and more. Deliver the right message at the right time—automatically—so you can focus on creating, not managing campaigns.&#10;&#10;Launch faster with proven automation templates&#10;Get started quickly with pre-built automation blueprints for onboarding, product launches, webinars, and sales funnels. Skip the guesswork and implement high-converting workflows in minutes.&#10;&#10;Grow your email list with high-converting forms&#10;Build and customize opt-in forms with targeted messaging and lead magnets. Create tailored calls to action for specific pages or content to maximize conversions and grow your subscriber base.&#10;&#10;Create landing pages without developers&#10;Design beautiful, conversion-focused landing pages using a simple visual editor. Customize layouts, images, and branding—or go further with custom CSS for complete control.&#10;&#10;Build and schedule email sequences with ease&#10;Create automated email sequences that nurture your audience over time. Schedule emails for optimal delivery and easily reorder or update your sequence as your strategy evolves.&#10;&#10;Segment and personalize your audience&#10;Use tagging and segmentation to group subscribers based on behavior and interests. Send highly relevant, personalized emails that improve engagement and increase conversions.&#10;&#10;Monetize your audience directly&#10;Sell digital products, run paid newsletters, and create automated sales funnels—all within Kit. Build a sustainable revenue stream without relying on third-party platforms.&#10;&#10;All-in-one platform built for creators&#10;From email marketing and automation to landing pages and monetization, Kit combines everything you need to grow your audience and turn your content into a business.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.6/5** | 244 Reviews |
| Ease of Use | 4.4/5 | Based on overall reviews |
| Customer Support | 4.4/5 | Based on overall reviews |
| Value for Money | 4.3/5 | Based on overall reviews |
| Features | 4.4/5 | Based on overall reviews |
| Recommendation percentage | 80% | (8/10 Likelihood to recommend) |

## About the vendor

- **Company**: Kit

## Commercial Context

- **Starting Price**: US$33.00
- **Pricing model**: Flat Rate (Free version available) (Free Trial)
- **Pricing Details**: Pricing is based on the number of email subscribers.&#10;&#10;Some example pricing tiers:&#10;- Up to 1000 subscribers: $29 per month&#10;- Up to 5000 subscribers: $79 per month&#10;- Up to 10000 subscribers: $119 per month&#10;- Up to 25000 subscribers: $199 per month&#10;- Up to 55000 subscribers: $379 per month&#10;- Up to 105000 subscribers: $679 per month
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: English
- **Available Countries**: Australia, Brazil, Canada, China, Germany, India, Japan, Mexico, United Kingdom, United States

## Features

- A/B Testing
- API
- Autoresponders
- CAN-SPAM Compliance
- CRM
- Campaign Analytics
- Campaign Management
- Click Tracking
- Contact Management
- Customer Journey Mapping
- Customer Segmentation
- Customisable Branding
- Customisable CTAs
- Customisable Forms
- Customisable Templates
- Customizable Fields
- Drag & Drop
- Drip Campaigns
- Dynamic Content
- Email Campaign Management

## Integrations (47 total)

- Acuity Scheduling
- Calendly
- Canva
- Circle
- Eventbrite
- Gravity Forms
- HubSpot CRM
- HubSpot Content Hub
- HubSpot Marketing Hub
- IFTTT
- Involve.me
- Jupiter
- Kajabi
- Leadpages
- Linktree

... and 32 more integrations

## Support Options

- Email/Help Desk
- Knowledge Base
- Phone Support
- Chat

## Category

- [Email Marketing Software](https://www.getapp.co.uk/directory/307/email-marketing/software)

## Related Categories

- [Email Marketing Software](https://www.getapp.co.uk/directory/307/email-marketing/software)
- [Marketing Automation Software](https://www.getapp.co.uk/directory/308/marketing-automation/software)
- [Email Management Software](https://www.getapp.co.uk/directory/306/email-management/software)

## Alternatives

1. [HubSpot Marketing Hub](https://www.getapp.co.uk/software/20444/hubspot-marketing) — 4.5/5 (6257 reviews)
2. [Brevo](https://www.getapp.co.uk/software/91466/brevo) — 4.6/5 (3523 reviews)
3. [Gmail](https://www.getapp.co.uk/software/91602/gmail) — 4.8/5 (13563 reviews)
4. [MailerLite](https://www.getapp.co.uk/software/10156/mailerlite) — 4.7/5 (2324 reviews)
5. [ActiveCampaign](https://www.getapp.co.uk/software/2348/activecampaign) — 4.6/5 (2570 reviews)

## Reviews

### "A real step up from our last email marketing solution" — 5.0/5

> **Ben** | *25 September 2020* | Information Services | Recommendation rating: 10.0/10
> 
> **Pros**: ConvertKit is very intuitive to use and hides a lot of functionality behind a straightforward user interface. Tutorial videos for each area of the software help considerably with the learning curve. &#10;&#10;The feature-set it really well-thought-out and allows you to be really creative with your email marketing. I particularly like the easy way to send a broadcast email a second time to those who didn't open it the first - it really adds to the value of each email.
> 
> **Cons**: I've found little to criticise before beyond the fact the on-boarding was quite hands-off. Support is very good quality but the responses could, I suppose, be a little quicker.
> 
> I was previously using Aweber and needed to switch after an as-yet-unexplained technical glitch did realy damage to a product launch. The move to ConvertKit was smooth and I wish I'd done it years ago - the cost is slightly lower too for my 10,000 subscribers.

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### "A great choice for email marketing" — 4.0/5

> **Verified Reviewer** | *1 September 2023* | Marketing & Advertising | Recommendation rating: 9.0/10
> 
> **Pros**: I like that the audience can click a link within an email and be automatically segmented. It is also easy to create new broadcasts (emails), and ConvertKit recently added the ability to have saved brand colors, so changing the font and button colors is simple.
> 
> **Cons**: ConvertKit isn't as "pretty" (or image-based) as some platforms; however, I'll take deliverability over pretty emails any day. It's also a little overwhelming to learn what everything means in ConvertKit, but once you become familiar with the wording and where things are, it's easy to accomplish what needs to be done.
> 
> I switched to ConvertKit because we needed a more powerful email marketing tool. ConvertKit is the industry standard, and I feel like our email marketing system is much more professional after switching.

-----

### "Better than Mailchimp, more simple than ActiveCampaign" — 3.0/5

> **Allison** | *20 February 2025* | Marketing & Advertising | Recommendation rating: 4.0/10
> 
> **Pros**: It was better than MailChimp at the time\! Had some more features and better deliverability. Set up was pretty easy from what I remember.
> 
> **Cons**: Felt pretty limited in workflows, low customer support, not the best UI.

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### "Convertkit is the bloodline for my business" — 5.0/5

> **Verified Reviewer** | *12 August 2022* | Marketing & Advertising | Recommendation rating: 10.0/10
> 
> **Pros**: It's designed for people like me, creators. It's very well thought through and I don't need to have many integrations to use it.
> 
> **Cons**: I don't like that it doesn't have a mobile app.
> 
> I've been using Convertkit for over 2 years and it's constantly improving and adding benefits for running a business.

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### "Great email marketing platform if you are NOT a beginner." — 5.0/5

> **Verified Reviewer** | *5 October 2020* | Professional Training & Coaching | Recommendation rating: 7.0/10
> 
> **Pros**: This is by far the best platform for organizing how you want your email series to be sent out as well as for tagging subscribers according to how they respond to your emails (like if they click on a button in your email to learn more, sign up for something, buy something, etc.). &#10;&#10;If you know what you're doing, this is an intuitive platform that allows you to keep track of what your subscribers are doing and then target them with the appropriate marketing.
> 
> **Cons**: I feel like ConvertKit isn't beginner friendly because when you first sign onto there the interface is too overwhelming. The positive is that they give you a lot of options as to what you can do in email marketing and then the negative is that they give you too much options so then, like I said, it just looks overwhelming as a platform to work with. &#10;&#10;They do have tutorials though as well as a trial so you can get to know the platform before you jump into the monthly fee that starts at $29.
> 
> I'm not an email marketing beginner, but I tried ConvertKit and I didn't stay with them. I found their platform to be overwhelming, clunky, and I did not like the way the emails to my subscribers looked. The emails are quite plain.&#10;&#10;As an online business coach for women with service-based businesses, I dont' want to be tinkering around for a long time trying to figure out how to use an email marketing platform i'm paying for and I also want my emails to stand out. ConvertKit doesn't do either of those things for me.

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## Links

- [View on GetApp](https://www.getapp.co.uk/software/106143/convertkit)

## This page is available in the following languages

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| de-AT | <https://www.getapp.at/software/106143/convertkit> |
| en | <https://www.getapp.com/marketing-software/a/convertkit/> |
| en-AE | <https://www.getapp.ae/software/106143/convertkit> |
| en-AU | <https://www.getapp.com.au/software/106143/convertkit> |
| en-CA | <https://www.getapp.ca/software/106143/convertkit> |
| en-GB | <https://www.getapp.co.uk/software/106143/convertkit> |
| en-IE | <https://www.getapp.ie/software/106143/convertkit> |
| en-NZ | <https://www.getapp.co.nz/software/106143/convertkit> |
| en-SG | <https://www.getapp.sg/software/106143/convertkit> |
| en-ZA | <https://www.getapp.za.com/software/106143/convertkit> |
| es | <https://www.getapp.es/software/106143/convertkit> |
| es-CL | <https://www.getapp.cl/software/106143/convertkit> |
| es-CO | <https://www.getapp.com.co/software/106143/convertkit> |
| es-MX | <https://www.getapp.com.mx/software/106143/convertkit> |
| fr | <https://www.getapp.fr/software/106143/convertkit> |
| fr-BE | <https://fr.getapp.be/software/106143/convertkit> |
| fr-CA | <https://fr.getapp.ca/software/106143/convertkit> |
| nl | <https://www.getapp.nl/software/106143/convertkit> |
| nl-BE | <https://www.getapp.be/software/106143/convertkit> |
| pt | <https://www.getapp.com.br/software/106143/convertkit> |
| pt-PT | <https://www.getapp.pt/software/106143/convertkit> |

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