--- description: Learn how OptinMonster can help your business. We provide UK business users the most detailed information on pricing, features, usability, and reviews for OptinMonster. image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png title: OptinMonster Reviews, Prices & Ratings | GetApp UK 2026 --- Breadcrumb: [Home](/) > [Marketing Automation Software](/directory/308/marketing-automation/software) > [OptinMonster](/software/106149/optinmonster) # OptinMonster Canonical: https://www.getapp.co.uk/software/106149/optinmonster Page: 1 / 4\ Next: [Next page](https://www.getapp.co.uk/software/106149/optinmonster?page=2) > OptinMonster is a cloud-based marketing automation \& lead generation tool which offers A/B testing, campaign scheduling, Exit Intent technology, and more > > Verdict: Rated **4.2/5** by 78 users. Top-rated for **Likelihood to recommend**. ----- ## Overview ### Key benefits of OptinMonster A range of opt-in form types can be created with the drag-and-drop form builder, including floating bars, lightbox popups, sidebar forms, and slide-ins. Exit-Intent® Technology automatically identifies users who are about to leave based on their behavior, and serves a targeted campaign as they go to navigate away from the page. Different form designs, content, headlines, and more can be A/B tested to determine which variation has the highest conversion rate. Different forms can be displayed on specific categories or pages to create an email list with highly targeted segments. Built-in analytics and integration with Google Analytics give users an overview of views, clicks, conversion rates, referral pages, and more. ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.2/5** | 78 Reviews | | Ease of Use | 4.1/5 | Based on overall reviews | | Customer Support | 4.2/5 | Based on overall reviews | | Value for Money | 4.1/5 | Based on overall reviews | | Features | 4.2/5 | Based on overall reviews | | Recommendation percentage | 80% | (8/10 Likelihood to recommend) | ## About the vendor - **Company**: Awesome Motive ## Commercial Context - **Starting Price**: US$19.00 - **Pricing model**: Per Feature - **Pricing Details**: Basic: $19/month (paid monthly) or $9/month (paid annually) Plus: $29/month (paid monthly) or $19/month (paid annually) Pro: $39/month (paid monthly) or $29/month (paid annually) - **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+ - **Deployment & Platforms**: Cloud, SaaS, Web-based - **Supported Languages**: English - **Available Countries**: Australia, Brazil, Canada, China, Germany, India, Japan, Mexico, United Kingdom, United States ## Features - A/B Testing - Campaign Analytics - Campaign Management - Campaign Planning - Campaign Segmentation - Contact Database - Customer Segmentation - Customisable Forms - Drag & Drop - Email Marketing - Forms Management - Lead Capture - Lead Generation - Lead Segmentation - Marketing Automation - Prospecting Tools - Reporting & Statistics - Web Forms ## Integrations (22 total) - AWeber - ActiveCampaign - Brevo - Campaign Monitor by Marigold - Constant Contact - Customer.io - Emma by Marigold - FeedBlitz - GetResponse - Google Analytics 360 - HubSpot Marketing Hub - Keap - Klaviyo - Mad Mimi - MailPoet ... and 7 more integrations ## Support Options - Email/Help Desk - Knowledge Base ## Category - [Marketing Automation Software](https://www.getapp.co.uk/directory/308/marketing-automation/software) ## Related Categories - [Marketing Automation Software](https://www.getapp.co.uk/directory/308/marketing-automation/software) - [Lead Generation Software](https://www.getapp.co.uk/directory/1047/lead-generation/software) ## Alternatives 1. [HubSpot Marketing Hub](https://www.getapp.co.uk/software/20444/hubspot-marketing) — 4.5/5 (6220 reviews) 2. [Systeme.io](https://www.getapp.co.uk/software/2052479/systeme) — 4.8/5 (2126 reviews) 3. [ActiveCampaign](https://www.getapp.co.uk/software/2348/activecampaign) — 4.6/5 (2561 reviews) 4. [Brevo](https://www.getapp.co.uk/software/91466/brevo) — 4.6/5 (3408 reviews) 5. [MailerLite](https://www.getapp.co.uk/software/10156/mailerlite) — 4.7/5 (2256 reviews) ## Reviews ### "Lead-Generation Made Easy" — 5.0/5 > **Heiko** | *9 October 2019* | Computer Software | Recommendation rating: 9.0/10 > > **Pros**: OptinMonster gives you serveral options to setup customized forms / screentakeovers etc. to collect leads in multiple ways on your website. With a few clicks you can setup the connection to your email-marketing-software to store your new subscribers. > > **Cons**: Roughly 2 years ago they changed their interface and the way you set up optins completly from one day to another. At this point the new interface was quite unfamiliar. ----- ### "I love Optin Monster" — 4.0/5 > **Brian** | *22 September 2022* | Staffing & Recruiting | Recommendation rating: 10.0/10 > > **Pros**: You could teach this software to someone who has never used a form builder in their life before. It is simple and easy to use. While also being very effective, > > **Cons**: What I wish this software had is the ability to upload files to the forms. So people could submit files for specific pages and what not. > > Very pleased with Optin Monster. The customer service is truly outstanding. One time I was struggling making a custom form and they actually had someone do custom CSS and HTML for me\! Was awesome ----- ### "OptinMonster Bait and Switch" — 3.0/5 > **Julieanna** | *11 June 2021* | Market Research | Recommendation rating: 0.0/10 > > **Pros**: Thought it was a lifetime purchase, so was really happy with this purchase for 7 years. > > **Cons**: It was somewhat difficult during the transition from plugin to SaaS,--and, of course, what I disliked the most was that OptinMonster turned out to be a "bait and switch" scam,--offering a lifetime subscription when they were "new," and then revoking access to their platform when I did not purchase another subscription to something I already had purchased a lifetime subscription to. > > OptinMonster sold me lifetime access (when it was new), to their platform back in 2014. In 2015, they transitioned to SaaS and I was welcomed. In 2021, I was contacted out of the blue and told that unless I wanted to pay the very low cost of $1,430/year, I would lose access to my service. Unfortunately, this is indeed, what happened. You can read about my experience here:\[SENSITIVE CONTENT HIDDEN\]. At best, this company has horrible business practices. Buyer beware and be sure to search "Optinmonster and BBB" as well as go to ripoffreport.com. ----- ### "Amazing software\!" — 5.0/5 > **Alfredo** | *4 December 2018* | Marketing & Advertising | Recommendation rating: 10.0/10 > > **Pros**: This software is a MUST-HAVE for your website if you're serious about putting forth a functional inbound strategy. It's very easy to use and setup. The notification builder is great and intuitive, as well as the reporting feature. > > **Cons**: Can't say that I have any cons I'd like to write about, it is flawless\! > > The company I used it for, really reaped its benefits\! The experience was great, not just with the application itself but their service is wonderful\! ----- ### "Very practical and helpful tool...for sure...\!" — 5.0/5 > **Shivansh** | *14 December 2022* | Marketing & Advertising | Recommendation rating: 9.0/10 > > **Pros**: It's simple to use OptinMonester. Even if you have no prior expertise with this kind of campaign you should go after, it provides step-by-step directions on how to create a distinctive marketing campaign from beginning. So yeah, very handy\! Also, it's easy-to-use and powerful than most competitor tools. > > **Cons**: One drawback is that you find it extremely difficult to design a form that allows users to upload files with Optinmonster. I frequently want to develop a form where users must upload a file and that's a problem right there. ----- Page: 1 / 4\ Next: [Next page](https://www.getapp.co.uk/software/106149/optinmonster?page=2) ## Links - [View on GetApp](https://www.getapp.co.uk/software/106149/optinmonster) ## This page is available in the following languages | Locale | URL | | de | | | de-AT | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-CL | | | es-CO | | | es-MX | | | fr | | | fr-BE | | | fr-CA | | | nl | | | nl-BE | | ----- ## Structured Data