--- description: Learn how Instagram can help your business. We provide UK business users the most detailed information on pricing, features, usability, and reviews for Instagram. image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png title: Instagram Reviews, Prices & Ratings | GetApp UK 2026 --- Breadcrumb: [Home](/) > [Social Media Marketing Tools](/directory/104/social-media/software) > [Instagram](/software/107131/instagram) # Instagram Canonical: https://www.getapp.co.uk/software/107131/instagram Page: 1 / 210\ Next: [Next page](https://www.getapp.co.uk/software/107131/instagram?page=2) > Instagram is a social networking app which lets users share photos \& videos from their mobile phones, like posts, comment, send private messages, and more > > Verdict: Rated **4.7/5** by 5208 users. Top-rated for **Likelihood to recommend**. ----- ## Overview ### Key benefits of Instagram Users can publish up to 10 images or videos in a single post, customize the order in which they are displayed, and apply filters individually or to all photos and videos within a post. Editing tools allow users to add filters and effects to photos and videos, with a selection of built-in filters, and tools for adjusting the brightness, color, warmth, saturation, contrast, fade, and other effects. Users can send direct messages to their followers, including their own photos or videos, text, posts from their feed, other users’ profiles, hashtags, and locations. Stories enable users to share photos and videos which disappear after 24 hours, and users can also share disappearing photos and videos with one another. Users can add locations and hashtags to their posts, enabling other users to find their content through searches. ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.7/5** | 5208 Reviews | | Ease of Use | 4.7/5 | Based on overall reviews | | Customer Support | 4.1/5 | Based on overall reviews | | Value for Money | 4.6/5 | Based on overall reviews | | Features | 4.6/5 | Based on overall reviews | | Recommendation percentage | 90% | (9/10 Likelihood to recommend) | ## About the vendor - **Company**: Meta Platforms, Inc - **Location**: Menlo Park, Cape Verde - **Founded**: 2008 ## Commercial Context - **Pricing model**: (Free version available) - **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+ - **Deployment & Platforms**: Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile), iPad (Mobile) - **Supported Languages**: English - **Available Countries**: United States ## Features - @mentions - Activity/News Feed - Alerts/Notifications - Automated Publishing - Automated Scheduling - Blogs - Brand Tracking - Campaign Analytics - Campaign Management - Chat/Messaging - Collaboration Tools - Commenting/Notes - Content Import/Export - Content Management - Content Sharing - Customer Engagement - Customisable Branding - Discussions/Forums - Drag & Drop - Email Marketing ## Integrations (9 total) - Canva - Facebook Apps and Tabs - Facebook Business Suite - Hootsuite - Meta for Business - TikTok - Twitter/X - WhatsApp - Workplace from Meta ## Support Options - FAQs/Forum - Knowledge Base ## Category - [Social Media Marketing Tools](https://www.getapp.co.uk/directory/104/social-media/software) ## Related Categories - [Social Media Marketing Tools](https://www.getapp.co.uk/directory/104/social-media/software) - [Social Networking Tools](https://www.getapp.co.uk/directory/105/social-networking/software) - [Community Software](https://www.getapp.co.uk/directory/585/online-community/software) - [Social Media Management Tools](https://www.getapp.co.uk/directory/927/social-media-management/software) - [Photo Editing Software](https://www.getapp.co.uk/directory/3775/photo-editing/software) ## Alternatives 1. [Twitter/X](https://www.getapp.co.uk/software/1535/twitter) — 4.5/5 (1810 reviews) 2. [Meta for Business](https://www.getapp.co.uk/software/91327/facebook) — 4.4/5 (2374 reviews) 3. [monday.com AI Work Platform](https://www.getapp.co.uk/software/91734/monday-com) — 4.6/5 (6095 reviews) 4. [Snapchat for Business](https://www.getapp.co.uk/software/109331/snapchat) — 4.6/5 (1141 reviews) 5. [NiceJob](https://www.getapp.co.uk/software/110189/nicejob) — 4.9/5 (203 reviews) ## Reviews ### "Instrumental part of our small business growth" — 4.0/5 > **Kassidy** | *19 February 2026* | Health, Wellness & Fitness | Recommendation rating: 10.0/10 > > **Pros**: We love the ability to create a lot of content for free and reach local and non local audiences. We use it to advertise \& keep our current customers engaged > > **Cons**: The algorithms seem to change frequently and it seems like our content doesn’t get shown to most of our followers > > Overall it has been a huge piece of growing our small business. There are some nuances to figure out (such as views and making sure we reach our target market) but overall great product ----- ### "Brilliant way of sharing your life through images/video" — 5.0/5 > **Oliver** | *2 August 2026* | Marketing & Advertising | Recommendation rating: 9.0/10 > > **Pros**: Easy to upload and share life updates through pictures. Simple to use filters and sounds to enhance the experience of post uploads. > > **Cons**: I wish the suggested/recommended section would vary more overtime, it just stays as the same 3 categories. > > Amazing way to keep up to date with friends and persons of interests lives through pictures. It is a level above other social platforms when it comes to images/videos. ----- ### "Fun to use, But could be better" — 3.0/5 > **Koushik** | *7 January 2026* | Financial Services | Recommendation rating: 7.0/10 > > **Pros**: Easy to use and we can connect with friends and family. There's lot of entertaining and interesting content to gain knowledge. > > **Cons**: Too many updates and features which aren't always useful and sometimes feed feels repetitive and overly controlled by the algorithm. > > Overall, it's a good application with lots of engaging content, but the experience feels less consistent and user-controlled than before. ----- ### "Great platform for brand awareness\!" — 5.0/5 > **Krista** | *12 May 2026* | Construction | Recommendation rating: 9.0/10 > > **Pros**: Instagram is an excellent tool to be able to connect with the end user in a direct way. You can share your product, share about your company, and also learn the currently problems that need to be solved with your product in the industry. I like how versatile it is, and how you can do as much or as little as you want, customizing your own profile while tailoring your content to the people viewing your content. > > **Cons**: Instagram can have a more social aspect to it and not as much business. This not a bad thing, just something that you must be aware of so you dont 'miss the point' of your time spent on the platform for work-related content. I also get very frustrated with the number of profiles that are spam in nature - specifically adult-film profiles. > > Instagram is really user friendly. They have done a great job of making everything straight forward, easy to use, etc while also prioritzing it being a fun, engaging platform. Not an easy balance\! ----- ### "Really a time sink" — 5.0/5 > **Scott** | *8 July 2026* | Construction | Recommendation rating: 8.0/10 > > **Pros**: I like all features on Instagram app but my favorite has to be photo editing. It aweone that you can use it as a message app. > > **Cons**: While instagram is a fun and visually engaging place to share life moments with your followers, it can also be a time sink. ----- Page: 1 / 210\ Next: [Next page](https://www.getapp.co.uk/software/107131/instagram?page=2) ## Links - [View on GetApp](https://www.getapp.co.uk/software/107131/instagram) ## This page is available in the following languages | Locale | URL | | de | | | de-AT | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-CL | | | es-CO | | | es-MX | | | fr | | | fr-BE | | | fr-CA | | | nl | | | nl-BE | | | pt | | | pt-PT | | ----- ## Structured Data