---
description: Learn how Mintent can help your business. We provide UK business users the most detailed information on pricing, features, usability, and reviews for Mintent.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: Mintent Reviews, Prices & Ratings | GetApp UK 2026
---

Breadcrumb: [Home](/) > [Content Marketing Software](/directory/607/content-marketing/software) > [Mintent](/software/109171/mintent)

# Mintent

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> Mintent's content marketing platform includes tools for planning, producing, distributing and measuring content. Mintent has the smartest content marketing calendar in the world and proprietary content performance analytics. Integrations with Hoostuite \& WordPress facilitates content publishing.
> 
> Verdict: Rated **3.8/5** by 10 users. Top-rated for **Likelihood to recommend**.

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## Overview

### Key benefits of Mintent

 Users can define personas with different demographics, organization information, and profiles to show creators who their content should be aimed at, and create content strategies based on themes, personas, and customer buying cycles.

 Users can create content workflows with assigned steps, and Mintent automatically notifies the assigned individual or role when their step is next in line.

 Posts can be scheduled to LinkedIn, Twitter, or Facebook, and users can also publish blog posts or landing pages to their website.

 The content performance chart allows users to identify which content type performs best for each persona, and integration with Google Analytics gives users insight into pageviews, clickthroughs, bounce rates, likes, shares, and retweets.

 The asset library allows users to store, search, and reuse content assets, shared files, and drafts.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **3.8/5** | 10 Reviews |
| Ease of Use | 3.4/5 | Based on overall reviews |
| Customer Support | 4.3/5 | Based on overall reviews |
| Value for Money | 3.8/5 | Based on overall reviews |
| Features | 3.5/5 | Based on overall reviews |
| Recommendation percentage | 70% | (7/10 Likelihood to recommend) |

## About the vendor

- **Company**: Mintent
- **Location**: Vancouver, Canada
- **Founded**: 2010

## Commercial Context

- **Starting Price**: US$500.00
- **Pricing model**: Per Feature
- **Pricing Details**: $500/month for 5 users, $100 per additional user.
- **Target Audience**: 2–10, 11–50, 51–200, 201–500, 501–1,000
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: English
- **Available Countries**: Australia, Canada, United Kingdom, United States

## Features

- Assignment Management
- Audience Targeting
- Calendar Management
- Campaign Analytics
- Campaign Management
- Campaign Planning
- Categorisation/Grouping
- Configurable Workflow
- Content Library
- Content Management
- Conversion Tracking
- Deadline Management
- Drag & Drop
- Editorial Calendar
- Filtering
- Multi-Channel Campaigns
- Publish Scheduling
- Reporting & Statistics
- SEO Management
- Social Media Integration

## Integrations (6 total)

- Google Analytics 360
- Hootsuite
- LinkedIn for Business
- Meta for Business
- Twitter/X
- WordPress

## Support Options

- Email/Help Desk
- Knowledge Base
- Phone Support
- Chat

## Category

- [Content Marketing Software](https://www.getapp.co.uk/directory/607/content-marketing/software)

## Related Categories

- [Content Marketing Software](https://www.getapp.co.uk/directory/607/content-marketing/software)
- [Marketing Planning Software](https://www.getapp.co.uk/directory/999/marketing-planning/software)

## Alternatives

1. [Instagram](https://www.getapp.co.uk/software/107131/instagram) — 4.7/5 (5144 reviews)
2. [Wix](https://www.getapp.co.uk/software/90955/wix) — 4.4/5 (10606 reviews)
3. [Google Ads](https://www.getapp.co.uk/software/101257/google-ads) — 4.4/5 (1006 reviews)
4. [Publer](https://www.getapp.co.uk/software/2051844/publer) — 4.8/5 (900 reviews)
5. [Snapchat for Business](https://www.getapp.co.uk/software/109331/snapchat) — 4.6/5 (1133 reviews)

## Reviews

### "A good marketing collaboration tool with built-in social media deployment options." — 3.0/5

> **Paige** | *15 May 2018* | Recommendation rating: 8.0/10
> 
> **Pros**: The software has a lot of capability to be a great project management tool, encompassing many different people and departments of marketing. From designers to salesman, the software is easy to use, easy to comment and easy to upload big files. The software also notifies users via email when tasks are in their corner, with adjustable due dates.
> 
> **Cons**: The interface has changed multiple times, and gets more complicated with each update. The comments, overview and attachments used to be included on one page, and now are all on separate tabs, making using the software longer and more time consuming. It can also be difficult to make edits when switching between tabs.

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### "Improved project collaboration" — 4.0/5

> **Elle** | *12 December 2018* | Marketing & Advertising | Recommendation rating: 8.0/10
> 
> **Pros**: Mintent makes it easy for our teams to collaborate in a single platform. Before we would have to share files back and forth through email or have separate conversations about revisions. Mintent allows everything to take place in the online platform. It's also easy to see the stage of a project, including if it's behind of schedule.
> 
> **Cons**: The functionality could be improved by integrating more effectively with other software.
> 
> Overall, Mintent has improved collaboration and coordination. It also keeps track of upcoming deadlines which has helped manage projects more effectively.

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### "Competent marketing management platform" — 4.0/5

> **Glenn** | *15 October 2021* | Marketing & Advertising | Recommendation rating: 7.0/10
> 
> **Pros**: Easy to use. Helped our team keep track of marketing initiatives.
> 
> **Cons**: Small use issues such as not saving updates after they were written. Often had to revisit projects to rewrite copy etc...

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### "I love using Mintent for our strategy and content calendar needs." — 5.0/5

> **Lindsey** | *28 June 2017*
> 
> **Pros**: It is easy to use and offers great customization for our individual needs. I also love the features of the product that make it great for strategic planning.
> 
> **Cons**: Although Mintent has great integration with other products, it is hard for us to use it out of the box because of some of the design complexity of some of our page templates.

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### "Overall, I think the system meets our business' needs." — 4.0/5

> **Elle** | *28 June 2017* | Recommendation rating: 8.0/10
> 
> **Pros**: I like that it holds team members accountable for their portions of projects. It is also helpful to see what our entire team is working on.
> 
> **Cons**: I think the social posting features can be improved. I have struggled with having to put in separate requests for different social sites, even though they are on the same topic. It would be nice if you could alter messaging and select which file you want for each platform within one project request. It make social and content planning more intensive that I would like.
> 
> It helps with project management. It also helps our organization to be able to track our projects by audience, business objective, etc.

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## Links

- [View on GetApp](https://www.getapp.co.uk/software/109171/mintent)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.getapp.com/marketing-software/a/mintent/> |
| en-AE | <https://www.getapp.ae/software/109171/mintent> |
| en-AU | <https://www.getapp.com.au/software/109171/mintent> |
| en-CA | <https://www.getapp.ca/software/109171/mintent> |
| en-GB | <https://www.getapp.co.uk/software/109171/mintent> |
| en-IE | <https://www.getapp.ie/software/109171/mintent> |
| en-NZ | <https://www.getapp.co.nz/software/109171/mintent> |
| en-SG | <https://www.getapp.sg/software/109171/mintent> |
| en-ZA | <https://www.getapp.za.com/software/109171/mintent> |
| fr | <https://www.getapp.fr/software/109171/mintent> |
| fr-BE | <https://fr.getapp.be/software/109171/mintent> |
| fr-CA | <https://fr.getapp.ca/software/109171/mintent> |

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