--- description: Learn how Google Forms can help your business. We provide UK business users the most detailed information on pricing, features, usability, and reviews for Google Forms. image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png title: Google Forms Reviews, Prices & Ratings | GetApp UK 2026 --- Breadcrumb: [Home](/) > [Forms Automation Software](/directory/589/forms-automation/software) > [Google Forms](/software/112857/google-forms) # Google Forms Canonical: https://www.getapp.co.uk/software/112857/google-forms Page: 1 / 457\ Next: [Next page](https://www.getapp.co.uk/software/112857/google-forms?page=2) > Google Forms is a free form builder tool that enables users to create surveys and questionnaires online in order to collect and organize information > > Verdict: Rated **4.7/5** by 11405 users. Top-rated for **Likelihood to recommend**. ----- ## Overview ### Key benefits of Google Forms Keep forms private by adjusting the sharing settings for each Google form and control who is able to view and edit information. Set up a questionnaire, send it to customers, and watch as the responses are recorded in real time into a spreadsheet. Create questions and analyze results with the team with features for real-time collaboration, and create forms quicker without having to send multiple versions of the file. Google Forms' smart data validation rules help ensure that email addresses are properly formatted, data is correct, and that people receive the appropriate questions based on previous answers. All Google forms are responsive, meaning that users can create, edit, and respond to forms using any device such as a smartphone, tablet, or desktop computer. ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.7/5** | 11405 Reviews | | Ease of Use | 4.7/5 | Based on overall reviews | | Customer Support | 4.4/5 | Based on overall reviews | | Value for Money | 4.8/5 | Based on overall reviews | | Features | 4.4/5 | Based on overall reviews | | Recommendation percentage | 90% | (9/10 Likelihood to recommend) | ## About the vendor - **Company**: Google ## Commercial Context - **Starting Price**: US$0.00 - **Pricing model**: (Free version available) - **Pricing Details**: Google Forms is free as part of Google's online suite of tools, Google Workspace. - **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+ - **Deployment & Platforms**: Cloud, SaaS, Web-based - **Supported Languages**: English, German - **Available Countries**: Canada, Germany, United States ## Features - API - Access Controls/Permissions - Anonymous Feedback - Autofill - Collaboration Tools - Conditional Logic - Customisable Branding - Customisable Forms - Customisable Questions - Customisable Templates - Customizable Fields - Data Analysis Tools - Data Capture and Transfer - Data Import/Export - Data Visualisation - Drag & Drop - Dynamic Content - Email Marketing - Email Reminders - Forms Creation & Design ## Integrations (107 total) - ABC Trainerize - AWeber - Accredible - Acuity Scheduling - Agile CRM - Airtable - Asana - Basecamp - Bitly - Box - Brevo - Calendly - Chat for Jira Service Desk - Chatwork - ClickFunnels ... and 92 more integrations ## Support Options - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat ## Category - [Forms Automation Software](https://www.getapp.co.uk/directory/589/forms-automation/software) ## Related Categories - [Forms Automation Software](https://www.getapp.co.uk/directory/589/forms-automation/software) - [Data Collection Software](https://www.getapp.co.uk/directory/707/data-collection/software) - [Survey Software](https://www.getapp.co.uk/directory/234/survey/software) ## Alternatives 1. [Forms On Fire](https://www.getapp.co.uk/software/104465/forms-on-fire-mobile-forms) — 5.0/5 (1 reviews) 2. [UmfrageOnline](https://www.getapp.co.uk/software/131259/enquetes-maken) — 4.6/5 (1596 reviews) 3. [Jotform](https://www.getapp.co.uk/software/10191/jotform-4-0) — 4.7/5 (2866 reviews) 4. [SurveyMonkey](https://www.getapp.co.uk/software/2371/surveymonkey) — 4.6/5 (10444 reviews) 5. [123FormBuilder](https://www.getapp.co.uk/software/90668/123contactform) — 4.4/5 (175 reviews) ## Reviews ### "Google Forms Empowers my Business" — 4.0/5 > **Michael** | *23 April 2026* | Music | Recommendation rating: 8.0/10 > > **Pros**: What I liked most about Google Forms is how easy and quick it is to set up and use. You can create a form in minutes, share it instantly, and start collecting responses right away. Everything integrates smoothly with Google Sheets, which makes organizing and analyzing data super efficient. It’s simple, reliable, and gets the job done without any friction. > > **Cons**: What I liked least about Google Forms is that it feels pretty limited in terms of customization and overall design, so it’s hard to make forms look fully branded or unique. Some of the logic and branching features are also fairly basic, which can be frustrating for more complex surveys. It works well for simple use cases, but once you try to build something more advanced or detailed, you start to feel its limitations pretty quickly. > > Overall, my experience with Google Forms has been positive for simple and quick data collection. It’s very easy to set up, user-friendly, and works well for basic surveys, sign-ups, and feedback forms. The integration with Google Sheets is also useful for organizing and analyzing responses in real time. That said, it feels a bit limited when you need more advanced features, design flexibility, or complex logic. It’s great for straightforward use cases, but less ideal for more detailed or branded survey experiences. ----- ### "Google Forms User Experience Review" — 5.0/5 > **Radha** | *30 March 2026* | Legal Services | Recommendation rating: 10.0/10 > > **Pros**: What I liked most about Google Forms is its simplicity and ease of use. It’s quick to set up a form, survey, or questionnaire, even without technical experience, and the interface is clean and intuitive. I also really appreciated the seamless integration with Google Workspace, especially Google Sheets. Responses are collected automatically and organized in real time, making it easy to review data, track trends, and share results. Features like customizable question types, basic logic (such as response validation and branching), and easy sharing through links or email make Google Forms a very efficient tool for collecting information quickly. > > **Cons**: What I liked least about Google Forms is its limited customization and advanced functionality. While it works well for basic surveys and data collection, the design options are fairly minimal, making it hard to fully match branding or create visually polished forms without add‑ons. I also found the logic and analytics tools to be somewhat basic. For more complex surveys—such as advanced branching, conditional scoring, or in‑depth reporting—Google Forms can feel restrictive. Compared to dedicated survey platforms, it lacks more robust analytics and customization features, which can be limiting for detailed or professional‑level data analysis. > > My overall experience with Google Forms has been very positive. It’s a simple, reliable, and efficient tool for collecting information, whether for surveys, registrations, feedback, or internal data gathering. The intuitive interface makes it easy to create forms quickly, and features like multiple question types, response validation, and basic logic cover most everyday needs. I especially valued its integration with Google Workspace, as responses are automatically organized and can be analyzed in Google Sheets in real time. Sharing forms is straightforward, and collaboration with others is seamless. While it lacks advanced customization and in‑depth analytics compared to specialized survey platforms, Google Forms excels at what it’s designed for: fast, straightforward data collection with minimal setup. Overall, it’s an excellent tool for simple to moderately complex forms and works especially well for teams already using Google Workspace. ----- ### "Google Forms is flawed but free and easy to use" — 3.0/5 > **Chris** | *16 February 2025* | Mental Health Care | Recommendation rating: 5.0/10 > > **Pros**: Forms are easy to make and edit. Also comes free with our Google workstation subscription. > > **Cons**: Too many workarounds are necessary to use this in a business setting > > We use Google Forms because it is included with our Google workstation package. We needed forms for employees to fill out in a variety of situations. Forms are easy and quick to make and edit, and easy for employees to find quickly and easily. I like being able to export responses to a spreadsheet which I can customize for the information I want to show. I do have frustrations with the limitation of the application, however. It should be much easier to attach a signature. There should be ways to condense the form so it takes up less space on the page; it is just too difficult to contain a lot of information per page. Even simple questions, like name, take up a huge amount of space. Also, there should be more options for different options for editing after submission. ----- ### "Simple, comprehensive and effective" — 5.0/5 > **Soren** | *13 February 2026* | 2128 | Recommendation rating: 10.0/10 > > **Pros**: Its free, easily costumizable, wide range of options, integrates well with google sheets conditional formatting > > **Cons**: It lacks a comprehensive functionality on the mobile site, and sharing the form is not as systemized or integrated with other google applications > > Google forms has been an essential platform in my toolbox for both work, school and personal needs. Highly recommend\! ----- ### "Google Forms user friendly" — 4.0/5 > **Hawa** | *16 March 2026* | Management Consulting | Recommendation rating: 9.0/10 > > **Pros**: One thing I like is that it’s free and easy to access. If you already use a Google account, you can start using it immediately without needing extra software. > > **Cons**: The built-in analytics are helpful but fairly simple. If you need deeper data analysis, you usually have to export the data to another tool. > > I use Google Forms for different types of surveys, and it’s also helpful when I’m collecting 360 performance feedback from team members and managers ----- Page: 1 / 457\ Next: [Next page](https://www.getapp.co.uk/software/112857/google-forms?page=2) ## Links - [View on GetApp](https://www.getapp.co.uk/software/112857/google-forms) ## This page is available in the following languages | Locale | URL | | de | | | de-AT | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-CL | | | es-CO | | | es-MX | | | fr | | | fr-BE | | | fr-CA | | | nl | | | nl-BE | | | pt | | | pt-PT | | ----- ## Structured Data