--- description: Learn how Book It Now can help your business. We provide UK business users the most detailed information on pricing, features, usability, and reviews for Book It Now. image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png title: Book It Now Reviews, Prices & Ratings | GetApp UK 2026 --- Breadcrumb: [Home](/) > [Online Booking Systems](/directory/83/reservation-online-booking/software) > [Book It Now](/software/120459/book-it-now) # Book It Now Canonical: https://www.getapp.co.uk/software/120459/book-it-now Page: 1 / 2\ Next: [Next page](https://www.getapp.co.uk/software/120459/book-it-now?page=2) > Book It Now is a cloud-based online reservation system designed for B\&B's, boutique hotels and cottages. Owners can manage reservations from any device. Easily move, change, or cancel a reservation, spot change rates, take notes, process payments and more, all from the reservation calendar. > > Verdict: Rated **5.0/5** by 13 users. Top-rated for **Likelihood to recommend**. ----- ## Overview ### Key benefits of Book It Now • Guests can easily book by room or room type from their desktop or mobile phone. • Fully self check-in enabled. • Users can offer online add-ons and specials for exact rooms (units), dates and booking conditions • Most daily functions like changing, moving or cancelling a reservation, spot changing rates and minimums or blocking can be performed from the drag and drop reservation calendar. • Mobile administrative interface enables users to easily take reservations or check availability on their phone. • Users can set precise seasonal or holiday rate \& minimum night schedules that automatically repeat every year, even when holiday dates vary. • Rules-based Yield Management can substantially increase revenue. • The channel manager automatically updates the OTA rates and availability, and properly handles reservations and OTA tax collection. • Automatically block or unblock OTA’s to increase direct bookings and maintain OTA presence when you need it. • Automatically calculate deposit and final payment amounts due, then batch process or individually process payments. • Issue a gift certificate refund with one click. • Users can create suites from adjoining rooms or convert the entire property into a whole house rental as required. The system prevents component rooms from being booked when the suite or whole house is booked and vice versa. • Automatically send branded email or text messages to guests before, during and after the stay. • Housekeeping and arrival reporting included. • Extensive financial, tax and performance reports. ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **5.0/5** | 13 Reviews | | Ease of Use | 4.8/5 | Based on overall reviews | | Customer Support | 5.0/5 | Based on overall reviews | | Value for Money | 5.0/5 | Based on overall reviews | | Features | 4.9/5 | Based on overall reviews | | Recommendation percentage | 100% | (10/10 Likelihood to recommend) | ## About the vendor - **Company**: Impactiv - **Location**: Wexford, US - **Founded**: 2006 ## Commercial Context - **Starting Price**: US$51.95 - **Pricing model**: Other - **Pricing Details**: Pricing is available on a monthly subscription basis, depending on the number of rooms, starting at $51.95 per month. - **Target Audience**: Self Employed, 2–10, 11–50, 51–200 - **Deployment & Platforms**: Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Chromebook (Desktop) - **Supported Languages**: English - **Available Countries**: Canada, US Virgin Islands, United States ## Features - Alerts/Notifications - Availability Management - Billing & Invoicing - Billing Rate Management - Booking Management - Booking Notes - CRM - Calendar Management - Channel Analytics - Channel Management - Contact Management - Credit Card Processing - Customer Database - Customer History - Customer Support - Customisable Branding - Customisable Reports - Customisable Templates - Customizable Fields - Data Import/Export ## Integrations (5 total) - Google Ads - Google Analytics 360 - QuickBooks Online - SignRequest - Twilio ## Support Options - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support ## Category - [Online Booking Systems](https://www.getapp.co.uk/directory/83/reservation-online-booking/software) ## Related Categories - [Online Booking Systems](https://www.getapp.co.uk/directory/83/reservation-online-booking/software) - [Hotel Channel Management Software](https://www.getapp.co.uk/directory/1663/hotel-channel-management/software) - [Hospitality Property Management Software](https://www.getapp.co.uk/directory/81/hospitality-property-management/software) ## Alternatives 1. [Hostaway](https://www.getapp.co.uk/software/106989/hostaway) — 4.8/5 (1597 reviews) 2. [Lodgify](https://www.getapp.co.uk/software/91252/lodgify) — 4.5/5 (1311 reviews) 3. [Booqable](https://www.getapp.co.uk/software/108821/booqable) — 4.8/5 (1186 reviews) 4. [Eventbrite](https://www.getapp.co.uk/software/91490/eventbrite) — 4.6/5 (5812 reviews) 5. [OpenTable](https://www.getapp.co.uk/software/2044651/opentable-for-restaurants) — 4.7/5 (1322 reviews) ## Reviews ### "OUTSTANDING Resource\! You Can't Go Wrong\!" — 5.0/5 > **Barb** | *20 July 2026* | Hospitality | Recommendation rating: 10.0/10 > > **Pros**: Seamless operation. Customization. World-class customer service. Ease of use. I just can't get over how much Book It Now has ramped up my productivity and made it so much easier to do my job. My small hotel business runs so much smoother with Book It Now. Thank you\!\! > > **Cons**: It won't let me leave this space empty, which is my preference. There are no cons that I can identify. > > I own a small hotel. From my first orientation, Book-It-Now has been central in my business. I have counted on the professional face for my business that BIN provides. Functional, intuitive booking of reservations. Custom confirmations, custom reminders, custom invoices, customized automatic emails and texts. It fits my needs perfectly. I've always gotten top-notch support from Innkeeper's Advantage staff. I wish I could give them 10 stars\! ----- ### "Book It Now is the best bang for the buck\!" — 5.0/5 > **Geoffrey** | *19 September 2025* | Hospitality | Recommendation rating: 10.0/10 > > **Pros**: Excellent customer service and a great value\! The transition to Book It Now was smooth and easy. We now have a comprehensive reservation system that provides our guests with an easy method of booking online, as well as a rich tool set to help us manage our business. > > **Cons**: Whilst the interface is a little dated, it is easy to use and provides all the necessary attributes required for a lodging reservation and guest management system. > > After working with other hotel reservation systems, I find Book It Now to be the best bang for the buck. It provides a rich toolset that makes managing our reservations and guests almost effortless, while providing our guests with a user friendly booking experience that integrates nicely with our website. The customer service and tech support are 5-star across the board\! ----- ### "Highly recommend\!" — 5.0/5 > **Shawn** | *7 October 2025* | Hospitality | Recommendation rating: 9.0/10 > > **Pros**: A business consultant recommended Book It Now after researching our options for vacation rental management. I've utilized Book It Now for my vacation rental business for many years now and have been pleased with the secure site, outstanding support, housekeeping task management, and new features that they've rolled out during this time. Affordable price and absolutely BEST customer service on the planet\! > > **Cons**: From the management perspective, the mobile app is not as user-friendly as I'd like. From the guest perspective, we get occasional complaints that the site is not as intuitive as they'd like, and some customers have difficulty identifying availability and booking their stay. > > A business consultant recommended Book It Now after researching our options for vacation rental management. I've utilized Book It Now for my vacation rental business for many years and have been pleased with the secure site, outstanding support, housekeeping task management, and new features that they've rolled out during this time. ----- ### "Love them\!" — 5.0/5 > **Carrie** | *8 October 2025* | Hospitality | Recommendation rating: 10.0/10 > > **Pros**: Very helpful in all aspects, especially for us who are technically challenged. Whenever we have a problem, we get answers and helpful advice. > > **Cons**: None-they have always been there for us when we need help and advice. I have no interest in looking at any other booking agency. > > They are there for us whenever we need them. If they’re not available, they get back to us shortly. Can’t say enough good things about \[sensitive content hidden\] and the team\! ----- ### "Barkwells depends on Book It Now" — 5.0/5 > **Michael** | *21 December 2021* | Hospitality | Recommendation rating: 10.0/10 > > **Pros**: Having total control of reservation availability is exceedingly important to us. Innkeepers gives us total control over the occupancy map. We can set different minimum stays, restrict check in and check out days for different units and override those to fill vacancies and minimize unrentable holes in the calendar. This total flexibility has been instrumental in eliminating vacant nights, maximizing revenue and pays for itself, many times over. > > **Cons**: There is a depth of functionality and it takes a little more training for our front desk staff than the previous system. > > All in all, it has been a pleasure. With our previous service, we kept saying “We wish we had this capability. Now, we frequently say, “Wow, this is great, we can do that…and also this\!” ----- Page: 1 / 2\ Next: [Next page](https://www.getapp.co.uk/software/120459/book-it-now?page=2) ## Links - [View on GetApp](https://www.getapp.co.uk/software/120459/book-it-now) ## This page is available in the following languages | Locale | URL | | de | | | de-AT | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-CL | | | es-CO | | | es-MX | | | fr | | | fr-BE | | | fr-CA | | | nl | | | nl-BE | | ----- ## Structured Data