---
description: Learn how Accountability can help your business. We provide UK business users the most detailed information on pricing, features, usability, and reviews for Accountability.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: Accountability Reviews, Prices & Ratings | GetApp UK 2026
---

Breadcrumb: [Home](/) > [Professional Services Automation Software](/directory/331/professional-services-automation/software) > [Accountability](/software/120563/accountability)

# Accountability

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> Accountability is a project-based ERP solution built exclusively for advertising and marketing agencies. Integrated job management and accounting give agency leaders real-time visibility into project and client profitability, staff utilization, and overall agency financial health.
> 
> Verdict: Rated **4.9/5** by 25 users. Top-rated for **Likelihood to recommend**.

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## Overview

### Key benefits of Accountability

Connects the entire agency by providing a single platform for everyone in the organization to manage and track the agency's projects and overall financials.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.9/5** | 25 Reviews |
| Ease of Use | 4.7/5 | Based on overall reviews |
| Customer Support | 4.9/5 | Based on overall reviews |
| Value for Money | 4.9/5 | Based on overall reviews |
| Features | 4.6/5 | Based on overall reviews |
| Recommendation percentage | 100% | (10/10 Likelihood to recommend) |

## About the vendor

- **Company**: AccountAbility
- **Location**: Oakton, US
- **Founded**: 2008

## Commercial Context

- **Pricing Details**: Contact info@counta.com for pricing details.
- **Target Audience**: 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop)
- **Supported Languages**: English
- **Available Countries**: Argentina, Australia, Bolivia, Brazil, Canada, Chile, China, Colombia, Ecuador, Falkland Islands, French Guiana, Guyana, Japan, Mexico, Paraguay, Peru, Suriname, United Kingdom, United States, Uruguay and 1 more

## Features

- API
- Accounting
- Accounts Payable
- Accounts Receivable
- Billing & Invoicing
- Business Intelligence
- CRM
- Campaign Management
- Client Management
- Collaboration Tools
- Dashboard Creation
- Data Import/Export
- Document Management
- Document Storage
- Estimating
- File Sharing
- Financial Analysis
- Financial Management
- Forecasting
- General Ledger

## Integrations (4 total)

- Adobe Workfront
- Basecamp
- Plaid
- Trello

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Phone Support
- 24/7 (Live rep)
- Chat

## Category

- [Professional Services Automation Software](https://www.getapp.co.uk/directory/331/professional-services-automation/software)

## Related Categories

- [Revenue Recognition Software](https://www.getapp.co.uk/directory/3848/revenue-recognition/software)
- [General Ledger Software](https://www.getapp.co.uk/directory/2511/general-ledger-software/software)
- [Time and Expense Software](https://www.getapp.co.uk/directory/264/time-tracking-expense/software)
- [Resource Management Software](https://www.getapp.co.uk/directory/1237/resource-management/software)
- [Advertising Agency Software](https://www.getapp.co.uk/directory/299/advertising/software)

## Alternatives

1. [DashClicks](https://www.getapp.co.uk/software/2069852/dashclicks) — 4.9/5 (340 reviews)
2. [Ziflow](https://www.getapp.co.uk/software/171775/ziflow) — 4.8/5 (417 reviews)
3. [Teamwork.com](https://www.getapp.co.uk/software/90672/teamwork-projects) — 4.5/5 (933 reviews)
4. [FURIOUS](https://www.getapp.co.uk/software/2051941/furious) — 4.4/5 (90 reviews)
5. [Asana](https://www.getapp.co.uk/software/90584/asana) — 4.5/5 (13547 reviews)

## Reviews

### "Robust system, easy to use" — 5.0/5

> **Ben** | *9 September 2018* | Media Production | Recommendation rating: 10.0/10
> 
> **Pros**: The software’s strongest point is that it is and end to end solution that is accessible by all staff on a variety of restricted levels. The transparency the system provides around each of our projects has in turn made our team more accountable. We have replaced three systems with one, with very limited incremental costs. &#10; &#10;Integration of timesheets, expense claims, job costing and the finance function has improved efficiency dramatically – our month end process has already been reduced by a day. &#10; &#10;The software is intuitive and the use of drop down menus makes navigation easy. Prior to signing on to AccountAbility I tested the system without any prior training – the most pleasing element was I could perform all day to day functions without having been previously shown the system.
> 
> **Cons**: Given the complexities associated with some of our projects – at times the loading of estimates can be a time consuming process. That said the benefits AccountAbility delivers far outweighs “any con”.
> 
> AccountAbility has been a game changer for the way we run our business. Having reviewed the market in detail for a suitable ERP I’m thrilled that we choose AccountAbility to take our business to the next level. &#10; &#10;Of most concern to me was the setup and on-boarding phase. However, CSR agents finance knowledge along with agency experience, ensured the implementation was a success. Internally we have had to make some slight process changes to accommodate the software (most of which for the better) but in general we’ve been able to operate as we have done so in the past, just more efficiently. &#10; &#10;Support once we went live was very impressive and all questions were answered in a timely and helpful manner. Further to this point, was AccountAbility’s willingness to invest in development time to increase reporting functionality that I had enquired about. Feedback from the broader team internally has been extremely positive and the system has been adopted well. &#10; &#10;I thoroughly recommend this system.

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### "Great agency ERP" — 5.0/5

> **Colleen** | *10 April 2024* | Marketing & Advertising | Recommendation rating: 10.0/10
> 
> **Pros**: Accountability has strong foundational understanding of agency business needs and workflow. Focused on providing great performance in core service and integrating with key partners.  Great support during implementation.
> 
> **Cons**: Was slight drop in engagement once in steady-state post-implementation. Recently implemented QBRs though, and this has been course corrected.
> 
> Overall, experience working with Accountability has been very positive.  They have continued to partner with us to ensure we are utilizing platform to fullest extent and to meet our business needs and goals

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### "We moved onto AccountAbility 4 months ago and have been incredibly happy with the results so far\!" — 4.0/5

> **Belinda** | *22 May 2017*
> 
> **Pros**: Simplicity of use and easy access\! Being cloud-based means that you can log in on any device (so no more late time-sheet excuses :)) &#13;&#10;&#13;&#10;The transition was so easy, our rep was extremely helpful\!  &#13;&#10;&#13;&#10;It provides all the right information you need to run things at both Job \&amp; Business levels.  &#13;&#10;&#13;&#10;Very economical.  AccountAbility is a far more affordable option with very little difference in the quality of data \&amp; output. &#13;&#10;&#13;&#10;Highly recommend to anyone thinking of moving over to AccountAbility\!\!
> 
> **Cons**: The ad-on reporting tool is very complex but it's not a deal breaker as the standard system reports do suffice.

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### "Mostly satisfied" — 4.0/5

> **JOHN** | *19 March 2024* | Marketing & Advertising | Recommendation rating: 9.0/10
> 
> **Pros**: Ease of access, web platform, API setups with two other platforms we use.
> 
> **Cons**: Navigation is a bit awkward and unique.  By that I mean, the GUI conventions used are not common to other web based applications I've used.
> 
> Very good after a slow learning curve... see above.

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### "Superb solution for an Agency in growth mode. Cloud based so perfect for remote access." — 5.0/5

> **Kim** | *27 July 2017* | Marketing & Advertising | Recommendation rating: 10.0/10
> 
> **Pros**: AccountAbility was the solution we needed to handle all our finance reporting needs and make WIP and job costing work for us. Our old system was generic in nature and served us in the early days but we required a platform that was suited for an Agency business experiencing rapid growth. After researching various options and considering price and ease of implementation, we chose AccountAbility. We made the right decision\!&#13;&#10;&#13;&#10;The team at AccountAbility supported our transition across and made it as smooth \&amp; painless as possible. A big thank you to Michael Collinson and David Guthrie for all their assistance over the last 2 years, you've both been amazing.  &#13;&#10;&#13;&#10;Being cloud based and being able to connect in from anywhere means my laptop goes many places and I can review the figures wherever I am, any time, even at campsite\! That's an absolute must for me. &#13;&#10;&#13;&#10;Updates and regular contact with the providers are great. AccountAbility truly partner with their clients and want you to succeed.  I highly recommend them and their product.
> 
> **Cons**: More time on my end to explore the functionality would be a bonus with a view to customising reports for the directors.&#13;&#10; &#13;&#10;Email advice of Purchase Order approvals to the original PO requester would be great addition to the product.
> 
> Ease of use \&amp; efficient.

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## Links

- [View on GetApp](https://www.getapp.co.uk/software/120563/accountability)

## This page is available in the following languages

| Locale | URL |
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| de-AT | <https://www.getapp.at/software/120563/accountability> |
| en | <https://www.getapp.com/marketing-software/a/accountability/> |
| en-AE | <https://www.getapp.ae/software/120563/accountability> |
| en-AU | <https://www.getapp.com.au/software/120563/accountability> |
| en-CA | <https://www.getapp.ca/software/120563/accountability> |
| en-GB | <https://www.getapp.co.uk/software/120563/accountability> |
| en-IE | <https://www.getapp.ie/software/120563/accountability> |
| en-NZ | <https://www.getapp.co.nz/software/120563/accountability> |
| en-SG | <https://www.getapp.sg/software/120563/accountability> |
| en-ZA | <https://www.getapp.za.com/software/120563/accountability> |
| es | <https://www.getapp.es/software/120563/accountability> |
| es-CL | <https://www.getapp.cl/software/120563/accountability> |
| es-CO | <https://www.getapp.com.co/software/120563/accountability> |
| es-MX | <https://www.getapp.com.mx/software/120563/accountability> |
| fr | <https://www.getapp.fr/software/120563/accountability> |
| fr-BE | <https://fr.getapp.be/software/120563/accountability> |
| fr-CA | <https://fr.getapp.ca/software/120563/accountability> |
| nl | <https://www.getapp.nl/software/120563/accountability> |
| nl-BE | <https://www.getapp.be/software/120563/accountability> |
| pt | <https://www.getapp.com.br/software/120563/accountability> |
| pt-PT | <https://www.getapp.pt/software/120563/accountability> |

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