About Apollo

Apollo is an all-in-one sales intelligence platform with tools to help you prospect, engage, and drive more revenue. Sellers and marketers use Apollo to discover more customers in market, connect with contacts, and establish a modern go-to-market strategy.

Apollo's B2B Database includes over 220M contacts and 30M companies with robust and accurate data. Teams leverage Apollo’s Engagement Suite to scale outbound activity and sequences effectively. Finally, up-level your entire go-to-market processes with Apollo's Intelligence Engine with recommendations and analytics that help you close.

Founded in 2015, Apollo.io is a leading data intelligence and sales engagement platform trusted by over 10,000 customers, from rapidly growing startups to global enterprises.


Key benefits of Apollo

• Use Apollo.io to find prospects using search and filter tools. Filter with granularity by name, title, seniority, company, industry, number of employees, location, technologies, and more to find the perfect leads.

• Connect Apollo.io with LinkedIn to gather verified email addresses, phone and mobile numbers, and other contact details for prospecting.

• Benefit from artificial intelligence (AI) technology to receive automated suggestions for prospects and leads. The AI-powered scoring engine helps reps prioritize outreach efforts based on behavioral and demographic analysis.

• Build and automate workflows within Apollo.io, with tools for defining automated sequences, rules engines, event-trigged emails, an auto-dialer, and more.

• Integrate the platform with a range of third party platforms including LinkedIn, Salesforce, HubSpot, Marketo, Outlook, Gmail, and more to streamline workflows and data synchronization. Use the Apollo.io API to integrate the system with other apps.


Images

Apollo Software - Find every prospect. Uncover high-intent contacts in your market.
Apollo Software - Connect with every contact. Orchestrate multi-step sequences at scale
Apollo Software - Optimize your sales strategy. Unlock efficiencies and opportunities across your entire workflow.
Apollo Software - Apollo B2B Lead Database - Access data on more than 250M people and companies.
Apollo Software - Apollo Engagement Suite - Automate personalized messages across your entire pipeline.
Apollo Software - Apollo Intelligence Engine - Improve your revenue strategy across your workflow and boost efficiencies.
View 6 more
Apollo Software - Find every prospect. Uncover high-intent contacts in your market.
Apollo Software - Connect with every contact. Orchestrate multi-step sequences at scale
Apollo Software - Optimize your sales strategy. Unlock efficiencies and opportunities across your entire workflow.
Apollo Software - Apollo B2B Lead Database - Access data on more than 250M people and companies.
Apollo Software - Apollo Engagement Suite - Automate personalized messages across your entire pipeline.
Apollo Software - Apollo Intelligence Engine - Improve your revenue strategy across your workflow and boost efficiencies.

Not sure about Apollo? Compare with a popular alternative

Apollo

4.6 (340)
VS.
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Starting Price

US$49.00
month
US$0.00

Pricing Options

Free version
Free trial
Free version
Free trial

Features

96
83

Integrations

10
205

Ease of Use

4.5 (340)
4.4 (4,102)

Value for Money

4.4 (340)
4.3 (4,102)

Customer Service

4.3 (340)
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Green rating bars show the winning product based on the average rating and number of reviews.

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Reviews

Overall rating

4.6 /5
(340)
Value for Money
4.4/5
Features
4.5/5
Ease of Use
4.5/5
Customer Support
4.3/5

Already have Apollo?

Software buyers need your help! Product reviews help the rest of us make great decisions.

Showing 5 reviews of 340
Reunaldo
Reunaldo
Overall rating
  • Industry: Marketing & Advertising
  • Company size: 501–1,000 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Ease of Use
  • Likelihood to recommend 9.0 /10

My Review for Apollo

Reviewed on 18/02/2023

Pros

Apollo.io impressed me as a capable and user-friendly platform for handling consumer data. I also appreciated how simple the interface was to use and how quickly I could create, monitor, and analyze client data. I also like Apollo's potential to be integrated with other well-known platforms.

Cons

The lack of customization options for developing bespoke queries is the least preferred part of Apollo.io. Despite the platform's extensive selection of query templates and parameters, it might be challenging to modify a particular query so that it meets the demands of a project. The platform may sometimes take a while to react when you execute queries.

Verified Reviewer
Overall rating
  • Industry: Marketing & Advertising
  • Company size: Self Employed
  • Used Weekly for 1+ year
  • Review Source

Overall rating

  • Ease of Use
  • Likelihood to recommend 8.0 /10

Great value with a lot of features compared to alternatives, but there is a learning curve

Reviewed on 14/01/2022

Pros

It has great features for email sequences, integrating with HubSpot, managing accounts and contacts, and more. You also have access to a lot of contact information that would cost more elsewhere. It's the best value for your money.

Cons

If contact data is your priority, you many often have trouble finding information for all of the contacts you need, especially when prospecting smaller businesses. Most of it's data comes from LinkedIn as far as I know, so if they aren't there, they won't be in Apollo. This can be frustrating.

Additionally, it offers a lot of features and is very customizable, but this can create a steep learning curve and require a significant investment of time to get it set up and integrated the way you need.

David
David
Overall rating
  • Industry: Internet
  • Company size: 11–50 Employees
  • Used Weekly for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 3.0 /10

Failed me, in the middle of a critical business trip over multiple days. No helpful support.

Reviewed on 02/10/2023

Low quality customer support experience. Much degraded from last year. Everything from the support...

Low quality customer support experience. Much degraded from last year. Everything from the support chat interface that asks runs you through a wizard before each itneraction, the slowness of getting an agent, the quickness of closing the thread if after a long waiting period you step out of your desk or you end up working on another tab.Due to the company's weak support and broken functionality I was unable to properly execute an outreach campaign during an expensive business trip which was disappointing and expensive for me.

Pros

Reasonable price and feature set. Used to be much better.

Cons

Many key functionalities don't work as expected. Broken functionality due to low quality QA testing.The chrome extension has a 30% chance of working as intended. Support is too based on copy and paste templates leading to wasted time.

Andrei
Overall rating
  • Industry: Internet
  • Company size: 2–10 Employees
  • Used Daily for 6-12 months
  • Review Source

Overall rating

  • Ease of Use
  • Likelihood to recommend 8.0 /10

They reached a great market position

Reviewed on 28/12/2023

Pros

Apollo has grown and become almost the default go to when it comes to leads contact data, as it consistently seem to be having the largest global database in many industries.

Cons

I liked the amount of data per industry available and the ease of use.
One can build lead lists very fast and the time to outreach is extremely low thanks to this, thanks also to the built in sequencing.

Lucio
Overall rating
  • Industry: Outsourcing/Offshoring
  • Company size: 1,001–5,000 Employees
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

Best in class

Reviewed on 17/02/2022

Apollo helps my team get perfect data and automate our reach outs. It is incredibly good software.

Apollo helps my team get perfect data and automate our reach outs. It is incredibly good software.

Pros

Although the main use is to gather intel and data, Apollo has a sales enablement tool that is incredibly good.

Their support team is very fast and they are always open to suggestions.

Cons

I miss a status page, Apollo doesn't go down at all, but sometimes we experience slowness and miss being able to check if something is wrong without having to check in with their support team.

Alternatives Considered

ZoomInfo Sales, Lusha, Dealfront and 6sense

Reasons for Switching to Apollo

Data quality first, once we covered that and found the top contenders, UX and then pricing determined the best option.
Showing 5 reviews of 340 Read all reviews

Apollo FAQs

Below are some frequently asked questions for Apollo.

Apollo offers the following pricing plans:

  • Starting from: US$49.00/month
  • Pricing model: Free Version, Subscription
  • Free Trial: Available

Apollo.io is available across three pricing tiers, see below or find out detailed information here: https://www.apollo.io/pricing Free: $0/month - always Free Basic: $49/month Professional: $99/month

Apollo has the following typical customers:

Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000

Apollo supports the following languages:

English

Apollo supports the following devices:

Apollo integrates with the following applications:

Gmail, HubSpot CRM, LinkedIn for Business, Marketo Engage, Microsoft Outlook, Nylas, SMS Reviews, SalesLoft, Salesforce Sales Cloud, SendGrid

Apollo offers the following support options:

Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat

Related categories

See all software categories found for Apollo.