Missinglettr

Social media marketing software for content marketers

About Missinglettr

Missinglettr is a social media marketing software that helps bloggers and content marketers amplify content from existing blogs to create posts for social media. The solution allows managers to schedule posts across various social media handles to generate website traffic and leads.

The platform offers customizable templates, which help content creators to build personalized campaigns and follow a specific writing style or language to maintain brand consistency. It enables administrators to create content for automated email campaigns or drip marketing and schedule posts according to requirements. Missinglettr also lets professionals receive feedback from clients or colleagues and gain insight into campaign analytics.

Teams can utilize the platform to automatically detect published blogs, republish blog posts on Medium, receive suggestions for popular hashtags, and create backlinks to the original blog post while publishing content on social media handles. Missinglettr also provides a postbox module that helps bloggers create communities and add content to the library, which can be shared by other users to enhance post engagement levels.

Pricing starting from:

US$9.00/month

  • Free Version
  • Free Trial
  • Subscription

Devices

Business size

S M L

Markets

United Kingdom

Pricing starting from:

US$9.00/month

  • Free Version
  • Free Trial
  • Subscription

Images

Missinglettr Software - Missinglettr agency schedules
Missinglettr Software - Missinglettr dashboard
Missinglettr Software - Missinglettr reports
View 4 more
Missinglettr video Missinglettr Software - Missinglettr agency schedules Missinglettr Software - Missinglettr dashboard Missinglettr Software - Missinglettr reports

Features

Total features of Missinglettr: 24

  • Activity Dashboard
  • Automated Publishing
  • Calendar Management
  • Campaign Analytics
  • Campaign Management
  • Campaign Scheduling
  • Content Library
  • Content Management
  • Conversion Tracking
  • Custom Domains
  • Customisable Branding
  • Customisable Templates
  • Drag & Drop
  • Email Marketing
  • For Marketing and Advertising
  • Link Analytics
  • Link Shortening
  • Multi-Account Management
  • Post Scheduling
  • Reporting & Statistics
  • Reporting/Analytics
  • Social Media Monitoring
  • Third Party Integrations
  • UTM Builder/Tags

Alternatives

Marketing 360

4.7
#1 Alternative to Missinglettr
Marketing 360 is trusted by over 20,000 small businesses. Business owners use our business growth platform because the...

Salesforce Marketing Cloud

4.1
#2 Alternative to Missinglettr
Meet Salesforce Marketing Cloud, the leading marketing solution to increase engagement with every consumer.

emfluence Marketing Platform

4.7
#3 Alternative to Missinglettr
The emfluence Marketing Platform is an email marketing, social media management, survey tool, landing page builder,...

SeoSamba Marketing Operating System

4.9
#4 Alternative to Missinglettr
SambaSaaS is a marketing automation solution for small businesses, franchises & brands offering automated SEO, PR,...

Reviews

Overall rating

4.8 /5
(262)
Value for Money
4.8/5
Features
4.7/5
Ease of Use
4.7/5
Customer Support
4.9/5

Already have Missinglettr?

Software buyers need your help! Product reviews help the rest of us make great decisions.

Write a Review!
Showing 5 reviews of 262
Warwick B.
Overall rating
  • Industry: Hospitality
  • Company size: 51-200 Employees
  • Used Weekly for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

Why make things hard for yourself?

Reviewed on 03/11/2018

I can't recommend Missinglettr highly enough. I would be at a loss without it and it has taken all...

I can't recommend Missinglettr highly enough. I would be at a loss without it and it has taken all the burden and energy out of creating social media posts to promote blog content. Literally a few clicks and a years' worth are scheduled in advance.

The support has been fantastic (I had some issues early on with the workflow with multiple social media accounts but they showed me a work around and it's since been resolved). They're also releasing new features all the time and are great at communicating what's new (there's a dedicated link with "latest changes" on the menu.

Missinglettr is a game-changer and a life saver.

Pros

Missinglettr takes ALL the hard work out of social media marketing for blogs. It monitors my website for new articles and automatically creates a social media campaign for me to review.

I can choose from a default evergreen (6 or 12 months) or blast (2 weeks or 2 months) campaign or create my own based on number of posts, duration and posting days.

Add your hashtags and then let the generator create your social media posts, including random images and quotes from your article. You can customise each post by clicking on arrows to cycle through different post content quotes and images, or edit the text directly.

If you prefer more control than the random text posts, Missinglettr has a new feature which gives you a list of all the text suggestions it found (on my last blog post it came up with 103 quotes). Just pick your favourites and it'll use these to create your campaign.

You may also upload new images to each post and they have a neat feature which creates quote bubbles which are customised to your brand colours.

Simply approve your campaign and it will schedule your posts for you. It literally takes minutes to schedule out a year's worth of social media posts and squeeze as much juice as you can from your content.

Incredible and I couldn't live without it.

Cons

There's not a lot - I pretty much love everything about it. The analytics however are very weak and definitely need improvement - but I don't really use it to track stats and you can setup utm parameters so it's easy to get data elsewhere.

I would like to see support for YouTube channels. There's other software around (e.g. RiteTag) that will generate social media posts from YouTube channels and scrape the video for the thumbnail as the image. That would be a very useful feature.

The hashtag research tool isn't great either. You type in a hashtag hit enter and then wait for it to return a popularity score from 1 to 5 (5 being the most popular). I wish it offered suggestions because you waste a lot of time entering hashtags to find out they are worthless. I have to do my hashtag research somewhere else, so I feel this feature doesn't add much value right now unless it's developed further.

All minor considerations given the robust functionality and sheer power of the platform and what it delivers in terms of productivity and consistency.

Sebastian P.
Overall rating
  • Industry: Marketing & Advertising
  • Company size: Self Employed
  • Used Monthly for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 9.0 /10

Amazing tool to Automate my Social Networks

Reviewed on 01/03/2020

The tool has a very beautiful and elegant interface, it is very intuitive to use.

The most...

The tool has a very beautiful and elegant interface, it is very intuitive to use.

The most important thing: Missignlettr helps me save a lot of time!

Pros

It is very easy to use! I like that it allows me to review the campaigns before the posts are published on my social networks.

Also, it allows me to change the design and colors to match the branding of my brand.

Best of all, it allows you to connect the RSS / Feed of your blog to directly take an article that I publish in WordPress.

Cons

I wish Missinglettr could connect to more social profiles like Instagram (currently only allows LinkedIn, Facebook and Twitter).

Alternatives Considered

Buffer

Reasons for Switching to Missinglettr

For the artificial intelligence that I use to automatically create my posts on social networks
Amandeep S.
Overall rating
  • Industry: Health, Wellness & Fitness
  • Company size: 2-10 Employees
  • Used Daily for 6-12 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

A must have tool from the functionality to the designing

Reviewed on 12/08/2021

Pros

The most easiest and the bestest way to get your content seen.If you are producing interesting content and want to get it seen, this tool could really come in handy. Good UI and good support too.

Cons

no con as such, only it is a bit tough task to use this tool initially. Support is great

Verified Reviewer
Overall rating
  • Industry: Education Management
  • Company size: 2-10 Employees
  • Used Daily for 1-5 months
  • Review Source

Overall rating

  • Ease of Use
  • Customer Support
  • Likelihood to recommend 6.0 /10

Terrific Idea But Lots Problems with Execution

Reviewed on 24/01/2019

I was really hoping that this was *it* for me. I am seriously considering switching to something...

I was really hoping that this was *it* for me. I am seriously considering switching to something else because, so far, it has been a major time-suck.

Pros

It's a great idea. If you have a blog or a website with, say, 30 pieces of content, you can create multiple campaigns from *each* piece of content that drips out to the many social media channels like Linkedin, Facebook, and Twitter. Each "drip" contains a snippet or a quote from the piece of content in an attractive, branded format that gives the author the credit and makes her visible. The big idea is that piece of content is dripped out up to 10 times over a year with the frequency much higher in the beginning but less as the time goes on. This way, you create a sustained storm of high-quality "quotes" posted regularly on your social media channels. Each campaign is created *once* and then left alone to do its thing. That's the real value-add of this software.

Cons

Scheduling campaigns has been a huge struggle thus far, fraught with glitches that has sucked a lot of time in trying to schedule and reschedule each campaign. For each campaign, the number of social media channels, even when "turned on," shut off randomly so that when I look at the schedule created, many of the channels are not included. "Pausing" the campaign and rescheduling sometimes works but most often does not. I have to keep going back again and again and eventually the campaign gets scheduled the way I wanted. On my latest campaign, it has taken me 5 such trial and I am still hoping that it will work. I documented all of this to their customer support - including screenshots and video clips - but the problems persists. They opened the ticket and seem convinced the problems are fixed but they persist - each and every one of them. No difference. I am about to give up.

Response from Missinglettr

Hi there. Thanks for the review. I¿m really sorry to hear you¿ve had some struggles recently. I¿ve had a chat with our support team and they said that what you¿rte describing has since been resolved. But just to be on the safe side, can I please ask you to reach out to our team once more to make sure. They remembered your case and wanted to make sure you were now up and running.

Unfortunately I don¿t have access to your email address here so i¿m unable to put you in touch with them directly.

Thanks,

Ben

Bakari C.
Overall rating
  • Industry: Media Production
  • Company size: Self Employed
  • Used Monthly for 1+ year
  • Review Source

Overall rating

  • Ease of Use
  • Likelihood to recommend 10.0 /10

Easiest Way to Build a Social Media Campaign

Reviewed on 27/05/2021

I really like creating social media campaigns using Missinglettr, because after doing the work of...

I really like creating social media campaigns using Missinglettr, because after doing the work of writing and producing blog posts, I often don’t have time to create dozens of unique Twitter posts. Missinglettr does most of the work for me.

Pros

I still use the free version of Missinglettr, and if I could afford it, I would definitely purchase the premium version.

Missinglettr allows you to create social media campaigns for published blog posts. The free version allows for only one social media account, so I use it for my Twitter space.

Twitter doesn’t like duplicate tweets, so Missinglettr makes it easy to create about dozen different tweets based on the contents of a blog post. It pulls in the feature image for the post, plus about a dozen or more excerpts from the article that you can select from to use for composing tweets. It also suggest hashtags for your campaign, or you can create your own hashtags.

When everything is set, Missinglettr creates like a dozen unique tweets that are posted over the time period you set. If you produce evergreen tweets, you can set them to publish over a year’s time.

I currently have ten social campaigns running, so that means my Twitter space is consistently populated.

Missinglettr provides engagement reports for your campaigns so you can see how well they're performing.

It takes less than ten minutes to create a campaign. And if your Missinglettr account is connected to your blog, Missinglettr will notify when you publish a new campaign is ready for your blog post.

As for as I know, there's no other automated social media campaign like it

Cons

Wish the premium version wasn’t so expensive. The solo plan is $19/month for three social media profiles. Because I have numerous overhead expenses, the solo plan is expensive for me. But because it saves me time in producing campaigns, I have often considered signing up for the plan.

Showing 5 reviews of 262 Read all reviews

Missinglettr FAQs

Below are some frequently asked questions for Missinglettr.

Missinglettr offers the following pricing plans:

  • Starting from: US$9.00/month
  • Pricing model: Free Version, Subscription
  • Free Trial: Available

Missinglettr has the following typical customers:

2-10, 11-50, 51-200, 201-500, 501-1,000, 1,001+

We do not have any information about what languages Missinglettr supports

Missinglettr supports the following devices:

Missinglettr integrates with the following applications:

Bitly, PixelMe

Missinglettr offers the following support options:

Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat

Related categories

See all software categories found for Missinglettr.