---
description: Learn how Sprout Social can help your business. We provide UK business users the most detailed information on pricing, features, usability, and reviews for Sprout Social.
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title: Sprout Social Reviews, Prices & Ratings | GetApp UK 2026
---

Breadcrumb: [Home](/) > [Social Media Marketing Tools](/directory/104/social-media/software) > [Sprout Social](/software/20453/sprout-social)

# Sprout Social

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> Sprout Social is a social media management tool created to help businesses find new customers \&amp; grow their social media presence.
> 
> Verdict: Rated **4.4/5** by 609 users. Top-rated for **Likelihood to recommend**.

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## Overview

### Key benefits of Sprout Social

\- Publish \&amp; schedule updates across social channels with a single click&#10;- Monitor your brand \&amp; competition across social channels and the web&#10;- Connect with highly targeted customers through our Discovery tools&#10;- Measure success with robust reporting and analytics&#10;- Collaborate with our team, tasks and permissions tools&#10;- Monitor Check-Ins and Visitor Loyalty&#10;- Manage it all on the go with Sprout Social For Mobile&#10;- Create custom branded reports on your social media efforts in just a few clicks. &#10;&#10;- Capture and measure data right in your browser, or export to PDF format for sharing. There is a robust set of analytics for Twitter, Google Analytics and Facebook Fan Pages.&#10;&#10;- Sprout Social's contact manager also keeps track of all of your communication history, user profile information, notes, reminders and more.&#10;&#10;- Make content creation a team effort with Sprout's collaborative publishing calendar.&#10;&#10;- Access to Sprout's ViralPost® Send Time Optimization technology.&#10;&#10;- Post from desktop, iOS (including iPhone and iPad), Android and Browser Extension.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.4/5** | 609 Reviews |
| Ease of Use | 4.4/5 | Based on overall reviews |
| Customer Support | 4.3/5 | Based on overall reviews |
| Value for Money | 3.9/5 | Based on overall reviews |
| Features | 4.2/5 | Based on overall reviews |
| Recommendation percentage | 80% | (8/10 Likelihood to recommend) |

## About the vendor

- **Company**: Sprout Social
- **Location**: Chicago, US
- **Founded**: 2010

## Commercial Context

- **Starting Price**: US$199.00
- **Pricing model**: Per User (Free Trial)
- **Pricing Details**: It is available across four pricing plans, outlined below:&#10;Standard: $199 per user/month (billed annually) &#10;Professional: $299 per user/month (billed annually) &#10;Advanced: $399 per user/month (billed annually) &#10;Enterprise: Contact Sprout Social for pricing details.&#10;&#10;A 30-day free-trial is also available.
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile), iPad (Mobile)
- **Supported Languages**: Brazilian Portuguese, English, French, Italian, Portuguese, Spanish
- **Available Countries**: Australia, Austria, Brazil, Canada, China, Denmark, Finland, France, Germany, India, Ireland, Italy, Malta, New Zealand, Norway, Portugal, Sweden, Switzerland, United Kingdom, United States

## Features

- @mentions
- API
- Activity Dashboard
- Activity Tracking
- Ad hoc Reporting
- Alerts/Notifications
- Assignment Management
- Audience Targeting
- Automated Publishing
- Automated Scheduling
- Benchmarking
- Brand Tracking
- CRM
- Calendar Management
- Campaign Analytics
- Campaign Management
- Campaign Tracking
- Categorisation/Grouping
- Charting
- Collaboration Tools

## Integrations (30 total)

- Adobe Experience Manager
- Bynder
- Canva
- Dropbox
- Glassdoor
- Google Analytics 360
- Google Drive
- Google My Business Review Manager
- HubSpot CRM
- Instagram
- LinkedIn for Business
- Meta for Business
- Microsoft Teams
- Opal
- Pinterest

... and 15 more integrations

## Support Options

- Email/Help Desk
- Knowledge Base
- Phone Support
- 24/7 (Live rep)
- Chat

## Category

- [Social Media Marketing Tools](https://www.getapp.co.uk/directory/104/social-media/software)

## Related Categories

- [Social Media Marketing Tools](https://www.getapp.co.uk/directory/104/social-media/software)
- [Digital Magazine Software](https://www.getapp.co.uk/directory/162/publishing/software)
- [Competitive Intelligence Software](https://www.getapp.co.uk/directory/305/competitive-intelligence/software)
- [Social CRM Tools](https://www.getapp.co.uk/directory/558/social-crm/software)
- [Marketing Analytics Software](https://www.getapp.co.uk/directory/602/marketing-analytics/software)

## Alternatives

1. [Instagram](https://www.getapp.co.uk/software/107131/instagram) — 4.7/5 (5223 reviews)
2. [Snapchat for Business](https://www.getapp.co.uk/software/109331/snapchat) — 4.6/5 (1141 reviews)
3. [Zoho Social](https://www.getapp.co.uk/software/102087/zoho-social) — 4.7/5 (3479 reviews)
4. [Meta for Business](https://www.getapp.co.uk/software/91327/facebook) — 4.4/5 (2374 reviews)
5. [Hootsuite](https://www.getapp.co.uk/software/20432/hootsuite) — 4.4/5 (3803 reviews)

## Reviews

### "Sprout social is the best Social media management tool out there." — 5.0/5

> **Kulinda** | *11 October 2023* | Marketing & Advertising | Recommendation rating: 10.0/10
> 
> **Pros**: Post Scheduling,Social media listening tools,Content management
> 
> **Cons**: Only issue I have with Sprout is the cost.
> 
> It simplifies social media management, reduces the need to switch between multiple platforms, and offers a centralized hub for various tasks, including scheduling, analytics, engagement, and content management. This saves time and improve overall efficiency for our team and business.

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### "Good Software for Data Analytics" — 4.0/5

> **Loretta** | *23 November 2021* | Consumer Electronics | Recommendation rating: 6.0/10
> 
> **Pros**: The data we are able to get from Sprout is fantastic. They recently added an inbox activity tracker which has been a game changer for engagement management. Being able to get an export of all of our post data too is phenomenal. WAY better than trying to pull things directly from each app.
> 
> **Cons**: Not being able to pull YouTube comment data is a big detractor. You also aren't able to not include some posts in reporting (for example we did a giveaway post on Instagram which skewed our entire metrics for the month). No one has TikTok data yet and I am not sure Sprout will be the first as they take a while to implement feedback (if at all).
> 
> We have been bounced around from account manager to account manager which has been unfortunate as we haven't been able to optimize things very well or probably get the most out of the product. We don't really use the listening tools and I think that is partly because we don't quite know how to set it up. That seems to be a BIG selling point for them but we aren't big on Twitter so that appears to not help us much. As a community manager I would prefer better ways to track sentiment, track engagement metrics, and pull better insights per post on engagement % to see how that effects reach and other data points. But since we don't use Twitter at the moment we seem to miss out on a lot of their focus areas.

-----

### "Outdated - doing less, charging more, terrible contracts" — 1.0/5

> **Karen** | *13 January 2025* | Entertainment | Recommendation rating: 0.0/10
> 
> **Pros**: They are relatively easy to use with some handy in built reports
> 
> **Cons**: Cut back support staff - got rid of our account manager and AU support teams, without telling us &#10;Auto renew annual contracts and despite us trying to contact our rep to review our needs and being ghosted, they refused to revisit this&#10;They are no longer leaders in the space, look at the newer options - they offer better features and value for dollars
> 
> Outdated provider with cut back support staff but charging more for less. They are no longer leaders in the space, look at the newer options - they offer better features and value for dollars. Sprout got rid of our account manager and AU support teams, without telling us - we've been ghosted since before our contract was due to auto renew. So any questions around whether our plan was still the right level, if we needed the extras we were upsold, went unanswered. Despite breaching contract and taking away the local rep (which was the selling point) - they're refusing to terminate the contract until rollover time again. So obtuse, despite years of taking our money, so now lawyers are getting called in.

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### "Makes Social Media Management so Easy\!" — 5.0/5

> **Verified Reviewer** | *4 March 2021* | E-Learning | Recommendation rating: 9.0/10
> 
> **Pros**: No one has the time to sit there and individually schedule out social posts so that's where Sprout Social comes into play\! We purchased this software to help us plan and manage our organic social media calendar easily. They also can integrate with paid ads, but that's not something we use it for. I love that you can see a calendar of upcoming posts so I can see if there are any gaps in our calendar. Sprout Social also has very robust reporting for each platform and it has allowed me to have deeper insights into how our accounts and posts are doing. It's been a big lifesaver. Prior to this, I would always forget to post so this has made it easier to make a plan\!
> 
> **Cons**: The platform is kind of pricey, especially as you add on more licenses. You can't create any custom reports. However, they have a lot of robust reports so I imagine you don't need to. We haven't needed to yet.
> 
> It's been a great experience so far. They also have a great support team that you can work with to ensure that you're utilizing all of the platform features as best as you can. For teams who struggle to plan and manage their social accounts, I highly recommend Sprout Social. The platform also can help you uncover trends for future planning too\!

-----

### "Great Social Tool to Manager Multiple Brands" — 5.0/5

> **Verified Reviewer** | *24 June 2019* | Consumer Services | Recommendation rating: 8.0/10
> 
> **Pros**: Allows us to collaborate across our team with members in different locations. Love the notifications and ability to respond directly to social posts within the app. The ability to email posts to certain non-users helps, and being able to tag content types makes organization easy. The including reporting is robust and provides enough information across multiple platforms to make good decisions. The single inbox is ideal and is the reason we continue to use the platform. It's great to know if something was handled and by which user and the sense of accomplishment is there once you clear your inbox.
> 
> **Cons**: The listening tools are a separate cost and for our brands becomes too expensive to commit to. Which it had more feature built in like other platforms to scour and collect keyword mentions across other platforms (not just social).
> 
> For the most part gives us an all-in-one social media management and creation tool. Perfect for collaboration and the structure of permissions and approvals helps on a team level.

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