---
description: Learn how Babuin can help your business. We provide UK business users the most detailed information on pricing, features, usability, and reviews for Babuin.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: Babuin Reviews, Prices & Ratings | GetApp UK 2026
---

Breadcrumb: [Home](/) > [Marketing Automation Software](/directory/308/marketing-automation/software) > [Babuin](/software/2047455/babuin)

# Babuin

Canonical: https://www.getapp.co.uk/software/2047455/babuin

Page: 1 / 2\
Next: [Next page](https://www.getapp.co.uk/software/2047455/babuin?page=2)

> Babuin connects Google Ads, Meta, DV360 and Adform in one AI layer for automated bidding, server-side tracking and cross-channel reporting. Built for performance marketers, in-house media teams and agencies that buy media on several platforms and want one place to optimize and measure.
> 
> Verdict: Rated **4.9/5** by 14 users. Top-rated for **Likelihood to recommend**.

-----

## Overview

### Key benefits of Babuin

Better results from the same budget: machine learning adjusts bids and budgets continuously toward your real business goals, not just platform metrics.&#10;&#10;Measurement you can trust: server-side tracking and a single source of truth reduce data loss from cookies and ad blockers and align every platform on the same conversions.&#10;&#10;Less manual work: cross-channel reporting, account audits and automated optimization free your team from spreadsheets and repetitive tasks.&#10;&#10;Works with your current stack: Babuin sits on top of Google Ads, Meta, DV360 and Adform, so you keep your accounts, data and history.&#10;&#10;Expert support included: a specialist team helps with onboarding, setup and ongoing optimization.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.9/5** | 14 Reviews |
| Ease of Use | 5.0/5 | Based on overall reviews |
| Customer Support | 5.0/5 | Based on overall reviews |
| Value for Money | 4.9/5 | Based on overall reviews |
| Features | 4.6/5 | Based on overall reviews |
| Recommendation percentage | 90% | (9/10 Likelihood to recommend) |

## About the vendor

- **Company**: Monkeyflux

## Commercial Context

- **Pricing model**: Usage Based (Free Trial)
- **Pricing Details**: Babuin is priced as a technology fee: a percentage of the media spend managed through the platform, billed monthly. There are no subscriptions, memberships or seat licenses. Contact us for a quote based on your monthly media investment and channels.
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: English, Spanish
- **Available Countries**: Argentina, Australia, Brazil, Chile, Colombia, France, Germany, Indonesia, Ireland, Italy, Malaysia, Mexico, Peru, Poland, Portugal, Saudi Arabia, Singapore, South Africa, Spain, Thailand and 3 more

## Features

- API
- Activity Dashboard
- Campaign Analytics
- Campaign Management
- Campaign Planning
- Channel Management
- Conversion Rate Optimisation
- Conversion Tracking
- Data Import/Export
- Multi-Campaign
- Multi-Channel Marketing
- Real-Time Data
- Real-Time Reporting
- Reporting & Statistics
- Social Marketing

## Integrations (15 total)

- Adform FLOW
- Adjust
- Amazon Advertising
- DSP
- Facebook
- Google Ads
- Google Marketing Platform
- Instagram
- LinkedIn for Business
- Reddit for business
- Snapchat for Business
- Spotify Advertising
- TikTok Ads
- X
- YouTube

## Support Options

- Email/Help Desk
- FAQs/Forum
- Phone Support

## Category

- [Marketing Automation Software](https://www.getapp.co.uk/directory/308/marketing-automation/software)

## Related Categories

- [Marketing Automation Software](https://www.getapp.co.uk/directory/308/marketing-automation/software)
- [Campaign Management Software](https://www.getapp.co.uk/directory/304/campaign-management/software)
- [PPC Software](https://www.getapp.co.uk/directory/985/ppc/software)

## Alternatives

1. [monday AI Work Platform](https://www.getapp.co.uk/software/91734/monday-com) — 4.6/5 (6121 reviews)
2. [Omnisend](https://www.getapp.co.uk/software/112199/omnisend) — 4.7/5 (837 reviews)
3. [Adalysis](https://www.getapp.co.uk/software/126355/adalysis) — 4.6/5 (119 reviews)
4. [Hibu](https://www.getapp.co.uk/software/2070570/hibu) — 4.4/5 (150 reviews)
5. [Visual Visitor](https://www.getapp.co.uk/software/120771/visual-visitor) — 4.7/5 (21 reviews)

## Reviews

### "A scalable option for companies large and small." — 5.0/5

> **Niall** | *5 July 2021* | Marketing & Advertising | Recommendation rating: 10.0/10
> 
> **Pros**: It was very easy to try the product and the commercial structure meant there was no major outlay or commitment to licenses or annual fees (wouldn't have been possible to get off the ground in that case). The customer service throughout is excellent and the promises made in advance were all exceeded. Indeed, the post campaign care was also excellent and there was a real sense of collaboration and wanting us to succeed together.
> 
> **Cons**: Nothing specifically to dislike but looking forward to MF road map of new products and integration with more platforms so we can become more closely aligned across other aspects of our business.
> 
> Superb overall experience, would be happy to recommend them to others and now a integral partner for our business.

-----

### "Flexible y fácil de utilizar" — 5.0/5

> **Eduardo** | *11 August 2021* | Marketing & Advertising | Recommendation rating: 8.0/10
> 
> **Pros**: Flexibilidad a la hora de personalizar objetivos permitiendo adaptarse a casi cualquier estrategia.&#10;Control absoluto dentro de la automatización.&#10;Gestión multiplataforma.&#10;Informes automatizados.&#10;Equipo de soporte de 10, colaborador e implicado en el día a día.
> 
> **Cons**: Mejorar opciones para objetivos de performance&#10;Incluir algunas funcionalidades más para google ads
> 
> Nuestra experiencia está siendo muy positiva, nos permite tener un control y optimización permanente en varias plataformas desde un único panel simplificando la gestión y toda la parte de reporting.

-----

### "RECOMENDABLE A TOPE" — 5.0/5

> **José Luis** | *7 August 2021* | Management Consulting | Recommendation rating: 10.0/10
> 
> **Pros**: Fácil integración. Muy intuitivo. Usabilidad genial
> 
> **Cons**: Quizá una pestaña de ayuda con definiciones de métricas u otros parámetros
> 
> Muy buena. ha aportado a mi empresa un servicio del que carecíamos

-----

### "Facil de usar" — 5.0/5

> **Marta** | *30 July 2021* | Automotive | Recommendation rating: 9.0/10
> 
> **Pros**: Se trata de una herramienta que nos ha ayudado mucho en la optimización de resultados. La combinación de calidad en el servicio y ahorro de costes le hace una muy buena elección.
> 
> **Cons**: Me gustaría que hubiera alguna herramienta más enfocado a performance para poder englobar toda mi estrategia con un mismo partner y así apostar por una mayor concentración que ayude a mi equipo en al gestión.
> 
> En general buena experiencia en su uso. Sencilla, muy visual y rápida.

-----

### "Experiencia exitosa" — 5.0/5

> **Daniel** | *11 March 2022* | Marketing & Advertising | Recommendation rating: 8.0/10
> 
> **Pros**: Lo que más me ha gustado son los resultados y el exceelente servicio al cliente, liderado por nuestro account, Paul.
> 
> **Cons**: Los temas de ubicación, ya que estamos en países y husos horarios disitntos. Pero no representan ningún problema a la hora de tener una urgencia.
> 
> Muy buena experiencia. Son el partner ideal para correr con nosotros en TikTok.

-----

Page: 1 / 2\
Next: [Next page](https://www.getapp.co.uk/software/2047455/babuin?page=2)

## Links

- [View on GetApp](https://www.getapp.co.uk/software/2047455/babuin)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.getapp.com/marketing-software/a/babuin/> |
| en-AE | <https://www.getapp.ae/software/2047455/babuin> |
| en-AU | <https://www.getapp.com.au/software/2047455/babuin> |
| en-CA | <https://www.getapp.ca/software/2047455/babuin> |
| en-GB | <https://www.getapp.co.uk/software/2047455/babuin> |
| en-IE | <https://www.getapp.ie/software/2047455/babuin> |
| en-NZ | <https://www.getapp.co.nz/software/2047455/babuin> |
| en-SG | <https://www.getapp.sg/software/2047455/babuin> |
| en-ZA | <https://www.getapp.za.com/software/2047455/babuin> |
| es | <https://www.getapp.es/software/2047455/babuin> |
| es-CL | <https://www.getapp.cl/software/2047455/babuin> |
| es-CO | <https://www.getapp.com.co/software/2047455/babuin> |
| es-MX | <https://www.getapp.com.mx/software/2047455/babuin> |

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"GetApp UK","address":{"@type":"PostalAddress","addressLocality":"Egham","addressRegion":"ENG","postalCode":"TW20 9AH","streetAddress":"Tamesis, The Glanty, Staines-upon-Thames Egham TW20 9AH United Kingdom"},"description":"Review, Compare, and Evaluate small business software. GetApp UK has software offers, SaaS and Cloud Apps, independent evaluations, and reviews.","email":"info@getapp.co.uk","url":"https://www.getapp.co.uk/","logo":"https://dm-localsites-assets-prod.imgix.net/images/getapp/getapp-logo-light-mode-5f7ee07199c9b3b045bc654a55a2b9fa.svg","@type":"Organization","@id":"https://www.getapp.co.uk/#organization","parentOrganization":"G2.com, Inc.","sameAs":["https://twitter.com/GetApp"]},{"name":"Babuin","description":"Babuin by MonkeyFlux is an AI advertising platform that unifies your paid media in one optimization and measurement layer.\n\nIntegrations: Google Ads, Meta Ads, Display &amp; Video 360 and Adform, plus server-side tracking for your website conversions.\n\nFeatures:\n- Machine learning bid and budget management\n- Cross-channel campaign management and reporting\n- Server-side conversion tracking and data consolidation\n- Account audits and benchmarks\n- Media planning based on historical performance\n- Human-supervised autonomous optimization\n\nBabuin is built for teams that already invest in several ad platforms and want them to work together instead of in silos. No seat licenses or subscriptions: pricing is a technology fee based on managed media spend. Available in English and Spanish.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/5514be98-6d1d-45d6-8b98-e102d03d0e8a.png","url":"https://www.getapp.co.uk/software/2047455/babuin","@type":"SoftwareApplication","@id":"https://www.getapp.co.uk/software/2047455/babuin#software","publisher":{"@id":"https://www.getapp.co.uk/#organization"},"applicationCategory":"BusinessApplication","aggregateRating":{"@type":"AggregateRating","bestRating":5,"ratingCount":14,"ratingValue":4.9},"operatingSystem":"Cloud"},{"@type":"BreadcrumbList","@id":"https://www.getapp.co.uk/software/2047455/babuin#breadcrumblist","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Marketing Automation Software","position":2,"item":"/directory/308/marketing-automation/software","@type":"ListItem"},{"name":"Babuin","position":3,"item":"/software/2047455/babuin","@type":"ListItem"}]}]}
</script>
