About Tableau

Tableau is the world’s leading AI-powered analytics and business intelligence platform.

The Tableau platform provides the breadth and depth of capabilities to serve the needs of even the largest global enterprises in a seamless, integrated experience.

Speed and Ease: Better contextualized insights for everyone to make faster decisions. In Tableau, users can leverage the latest in generative AI models, AI-powered predictions, natural language querying, recommendations, and flows to uncover trusted answers to business-critical questions. Automatically discover simple solutions to complex business questions across the data lifecycle from preparation to actionability in other systems.

Deeper Analytics: In Tableau, people can create any data vizzes from tree maps to cohort analyses with a few clicks. More advanced users can connect to R or Python to extend their analysis even further to easily visualize model results. Non-technical users can ask previously unapproachable questions, while data scientists can iterate and discover deeper insights faster, yielding more valuable findings. Tab provides users with the ability to dive deeper into data questions at all data skill levels.

Trust, Compliance, and Governance: Tableau provides efficiencies of scale with solutions for the entire lifecycle as the trusted environment for your data and analytics — from connection, prep and data source management, data quality assessments and exploration to insights, decision-making and action. With the Einstein Trust Layer in our platform an org’s internal data is safeguarded with security guardrails from the product to our policies so teams benefit from Generative AI without compromising safety.

Flexible Platform: Tableau is flexible and fits into your existing tech stacks, instead of dictating it: SaaS/on-prem/hybrid with extensibility via mobile and embedded capabilities. Tableau connects to a wide range of data sources with out-of-the-box connectors, WDCs, and APIs. For Salesforce users, Tableau offers deep integrations into the Lightning Platform, Data Cloud, Slack, and other popular Salesforce technologies for additional value.

Pricing starting from:

US$15.00/month

  • Free Version
  • Free Trial
  • Subscription

Key benefits of Tableau

  • Ask Data: Use natural language to ask questions of any published data source and get a response in the form of a visualization.

  • Tableau Prep: Get to analysis faster by quickly and confidently combining, shaping, cleaning and operationalizing data flows.

  • VizQL Technology: Patented technology based on years of research at Stanford University. Create queries without writing code and transform these into queries graphical visualizations and dashboards.

  • Tableau Public: Allows users to publish interactive data stories on the web. Publish data on the business website and guide readers through a narrative of data.

  • Open, view and interact with dashboards built within the app. Users can filter and drill down into data, but cannot edit or interact without author permissions.

  • Metadata Management: Rename fields, modify number formats, combine fields into groups, create subsets of data by selecting groups of points, and build new hierarchies.
  • Typical Customers

    • Freelancers
    • Small Businesses (2-50)
    • Mid-size Companies (51-500)
    • Large enterprises (500 and more)

    Deployment

    • Cloud-based
    • On-premise

    Countries available

    Australia, Belgium, Brazil, Canada, China and 17 others

    Supported Languages

    Chinese, English, French, German, Japanese and 3 others

    Pricing starting from:

    US$15.00/month

    • Free Version
    • Free Trial
    • Subscription

    Images

    Tableau Software - Tableau insights and queries
    Tableau Software - Tableau dashboard overview
    Tableau Software - Tableau 8.2 New Features - Story Points
    Tableau Software - Tableau 8.2 New Features - New map designs
    Tableau Software - Interactive dashboard shared in Tableau Public
    Tableau Software - Tableau Online dashboard
    Tableau Software - Tableau Server dashboard
    Tableau Software - Permissions management
    Tableau Software - Interactive editing of dashboards
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    Tableau Software - Tableau insights and queries
    Tableau Software - Tableau dashboard overview
    Tableau Software - Tableau 8.2 New Features - Story Points
    Tableau Software - Tableau 8.2 New Features - New map designs
    Tableau Software - Interactive dashboard shared in Tableau Public
    Tableau Software - Tableau Online dashboard
    Tableau Software - Tableau Server dashboard
    Tableau Software - Permissions management
    Tableau Software - Interactive editing of dashboards

    Features

    Total features of Tableau: 135

    • A/B Testing
    • AI/Machine Learning
    • API
    • Access Controls/Permissions
    • Activity Dashboard
    • Ad hoc Analysis
    • Ad hoc Query
    • Ad hoc Reporting
    • Alerts/Escalation
    • Alerts/Notifications
    • Annotations
    • Association Discovery
    • Authentication
    • Bayesian Analysis
    • Behavioural Analytics
    • Benchmarking
    • Campaign Tracking
    • Categorisation/Grouping
    • Collaboration Tools
    • Compliance Tracking
    • Contextual Search
    • Customer Database
    • Customer Journey Mapping
    • Customisable Branding
    • Customisable Dashboard
    • Customisable Reports
    • Customizable Fields
    • Dashboard
    • Dashboard Creation
    • Data Analysis Tools
    • Data Blending
    • Data Capture and Transfer
    • Data Cleansing
    • Data Coding
    • Data Connectors
    • Data Dictionary Management
    • Data Discovery
    • Data Import/Export
    • Data Integration
    • Data Management
    • Data Mapping
    • Data Migration
    • Data Quality Control
    • Data Security
    • Data Storage Management
    • Data Transformation
    • Data Visualisation
    • Data Warehousing
    • Database Support
    • Demand Forecasting
    • Drag & Drop
    • Dynamic Content
    • ETL Tools
    • Element Analytics
    • Embeddable Maps
    • Event Logs
    • File Storage
    • Financial Reporting
    • For Education
    • For Healthcare
    • For Sales Teams/Organizations
    • For Science
    • Forecasting
    • Functions/Calculations
    • Geographic Maps
    • Heatmaps
    • High Volume Processing
    • Information Governance
    • Integration into Third Party Applications
    • KPI Monitoring
    • Key Performance Indicators
    • Marketing Reports
    • Master Data Management
    • Media Analytics
    • Metadata Management
    • Mixed Methods Research
    • Mobile Dashboards
    • Modeling & Simulation
    • Monitoring
    • Multi-Channel Attribution
    • Multi-Channel Data Collection
    • Multi-Language
    • Multivariate Analysis
    • Natural Language Search
    • OLAP
    • Performance Metrics
    • Performance Monitoring
    • Predictive Analytics
    • Private Dashboards
    • Profitability Analysis
    • Public Dashboards
    • Publishing/Sharing
    • Qualitative Comparative Analysis
    • Quantitative Analysis
    • Query Builder
    • ROI Tracking
    • Radial Mapping
    • Real-Time Analytics
    • Real-Time Data
    • Regression Analysis
    • Relational Display
    • Reporting & Statistics
    • Reporting/Analytics
    • Role-Based Permissions
    • Sales Reports
    • Scheduled/Automated Reports
    • Scorecards
    • Search/Filter
    • Self Service Data Preparation
    • Self Service Portal
    • Self-service Analytics
    • Sensitive Data Identification
    • Sentiment Analysis
    • Server Monitoring
    • Single Page View
    • Statistical Analysis
    • Statistical Process Control
    • Statistical Simulation
    • Storytelling
    • Strategic Planning
    • Survival Analysis
    • Task Management
    • Templates
    • Territorial Mapping
    • Text Analysis
    • Third-Party Integrations
    • Time Series Analysis
    • Trend Analysis
    • Trend/Problem Indicators
    • User Management
    • User Research Analysis
    • Visual Analytics
    • Visual Discovery
    • Website Analytics
    • Widgets

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    Reviews

    Overall rating

    4.6 /5
    (2,325)
    Value for Money
    4.2/5
    Features
    4.5/5
    Ease of Use
    4.1/5
    Customer Support
    4.2/5

    Already have Tableau?

    Software buyers need your help! Product reviews help the rest of us make great decisions.

    Showing 5 reviews of 2,325
    Andres Ernesto
    Andres Ernesto
    Overall rating
    • Industry: Computer Software
    • Company size: 10,000+ Employees
    • Used Daily for 2+ years
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support
    • Likelihood to recommend 7.0 /10

    My opinion

    Reviewed on 11/11/2023

    My experience is average, before I used it more often, however, I use it less and less nowadays

    My experience is average, before I used it more often, however, I use it less and less nowadays

    Pros

    high support, tools, ease of integration and great community

    Cons

    I have presented slowness with the tool and there are also other attractive options on the market, both in usefulness and price

    Caroline
    Caroline
    Overall rating
    • Industry: Computer Software
    • Company size: 1,001–5,000 Employees
    • Used Daily for 1+ year
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support
    • Likelihood to recommend 9.0 /10

    User-friendly dashboard/report Tool

    Reviewed on 07/08/2023

    Tableau is amazing software that has greatly aided our data analysis efforts. Tableau meets all of...

    Tableau is amazing software that has greatly aided our data analysis efforts. Tableau meets all of our needs for data analysis and dashboard creation. The nicest element is that direct use of ad hoc data needs is possible, with no dependencies.

    Pros

    One of the most useful features of Tableau is the flexibility with which its dashboards may be filtered. Information that is simple to understand, demonstrate, and infer. Any group may quickly and simply extract useful data thanks to a drag-and-drop interface.

    Cons

    Data syncing problems can cause the dashboards to malfunction. Notifications about impending outages would be greatly appreciated. however, that shouldn't be a deal breaker.

    Harpreet
    Overall rating
    • Industry: Automotive
    • Company size: 501–1,000 Employees
    • Used Weekly for 6-12 months
    • Review Source

    Overall rating

    • Ease of Use
    • Likelihood to recommend 10.0 /10

    Tableau visualization tool

    Reviewed on 18/01/2025

    Pros

    Easy tool for visualization, easy integrations with database

    Cons

    It takes lot of time to view visuals that can large dataset

    Amber
    Overall rating
    • Industry: Information Technology & Services
    • Company size: 10,000+ Employees
    • Used Daily for 1-5 months
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support
    • Likelihood to recommend 2.0 /10

    Not very good product for sales development

    Reviewed on 22/12/2023

    Pros

    I like the possibility of all the features.

    Cons

    It is very slow and inaccurate at the most critical times. Really disappointing.

    Amy
    Overall rating
    • Industry: Retail
    • Company size: 1,001–5,000 Employees
    • Used Weekly for 1+ year
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support
    • Likelihood to recommend 8.0 /10

    Tableau for reporting

    Reviewed on 09/01/2025

    Really good, easy to use, intuitive and well thought out platform.

    Really good, easy to use, intuitive and well thought out platform.

    Pros

    Easy to pull reports, good layout, report is easy to read.

    Cons

    At one point had some issues signing in and quite a long winded process to get support

    Showing 5 reviews of 2,325 Read all reviews

    Tableau FAQs

    Below are some frequently asked questions for Tableau.

    Tableau offers the following pricing plans:

    • Starting from: US$15.00/month
    • Pricing model: Free Version, Subscription
    • Free Trial: Available

    For Individuals Tableau Creator: $70 USD/user/month, billed annually For Teams & Organizations (On-premises or public cloud) Tableau Creator: $70 USD/user/month, billed annually Tableau Explorer: $35 USD/user/month, billed annually Tableau Viewer: $12 USD/user/month, billed annually | min. 100 Viewers required Fully hosted by Tableau Tableau Creator: $70 USD/user/month, billed annually Tableau Explorer: $42 USD/user/month, billed annually Tableau Viewer: $15 USD/user/month, billed annually | min. 100 Viewers required

    Tableau has the following typical customers:

    Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000

    Tableau supports the following languages:

    Chinese, English, French, German, Japanese, Korean, Portuguese, Spanish

    Tableau supports the following devices:

    Tableau integrates with the following applications:

    Altair AI Studio, Alteryx Designer, Anaplan, Attivio, ClickTale, CloverDX, Datameer, Google Analytics 360, Infor OS, Jedox, Khoros Marketing, Kognitio, Numerify, Panoply, Procore, Salesforce Sales Cloud, ServiceNow, SnapLogic, TapClicks, Workable, XM for Strategy & Research

    Tableau offers the following support options:

    Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat

    Related categories

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