Agorapulse

What I like most about Agorapulse is it the LEAST finicky social media scheduler that I have used. I have tried others (if you can publish the names of other companies: Hootsuite, Buffer. If you can't, just delete this line) and with those I was CONSTANTLY having to fix something.

You can tell immediately that Agorapulse is in a different league than other social media schedulers. It is meant for managing multiple different accounts and to scale to use with teams.

I recently brought someone on to help with some basic scheduling and I just had to simply add them, give them privileges, they scheduled the content, sent it to me to review and I could review and accept quickly across all of the socials. Easy, breezy, lemon-squeezy.

The only large con I can find about the software currently is not being able to easily adjust a post when it is scheduled across multiple different accounts.

Example: I have a company that is in several different countries and as such different time zones. If I want to adjust some wording in one of those countries profiles I have to duplicate the original post and then schedule just that countries post.

I realize I am probably in the extreme minority that has this problem but just wanted it known.

The only other gripe is it's integration with Instagram, but that is NOT Agorapulse's fault. Instagram is a such a diva software to work with and it hates any sort of efficiency or outside API integration. It could honestly leave tomorrow and I would care less.

Makes managing our social media easier in that it is much easier to reply to comments/ messages using Agora Pulse. We also are able to track brand mentions much easier than from within the social media platforms.

This is not a robust solution. You can't really do much with Instagram stories, it is very difficult to clear out messages and comments, posting from within the platform is more difficult than doing it from within the social media platforms themselves. The analytics is lacking and it is much more difficult to collaborate than we hoped it would be when we started using this solution.

As an agency, Agorapulse really does make it easy to organize clients by channel and work efficiently with team members. Scheduling articles for LinkedIn and Facebook is mostly seamless and straightforward. I love the review functionality, which makes it incredibly simple to share posts between team members for review and approval. The reporting and listening features seem fantastic and it's on our list to spend more time utilizing those functions. Customer support is excellent and the team is very responsive in live chat, email, and the Facebook members group.

There are several quirks with Agorapulse that prevent me from completely loving the software. As an agency that specializes in real estate and works with a lot of photos, the inability to rearrange photos once uploaded for a post is a huge time suck for us. We do often have difficulty tagging users within posts and adding locations. The Instagram functionality is also missing a few key features, including a visual grid planner and first comment hashtag scheduler. These two functions force me to pay for a secondary software for managing Instagram, which is a large additional expense.