---
description: Learn how Gmail can help your business. We provide UK business users the most detailed information on pricing, features, usability, and reviews for Gmail.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: Gmail Reviews, Prices & Ratings | GetApp UK 2026
---

Breadcrumb: [Home](/) > [Email Management Software](/directory/306/email-management/software) > [Gmail](/software/91602/gmail)

# Gmail

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> Gmail is a free, advertising-supported email service offered as part of Google Workspace (formerly G Suite), with 15GB of storage, color-coded inbox filters, and 'unsend' button
> 
> Verdict: Rated **4.8/5** by 13563 users. Top-rated for **Likelihood to recommend**.

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## Overview

### Key benefits of Gmail

• Choose a professional looking custom email - e.g. joe@yourcompanyname.com - for your company and team members to use.&#10;&#10;• Host video meetings with up to 15 participants, straight from your Gmail inbox, with Hangouts. &#10;&#10;• Access your email account on Android, iPhone, and Blackberry devices, via native mobile apps or the Gmail mobile web app.&#10;&#10;• Automatically sort and label incoming emails with Gmail's color-coded inbox filters, similar to 'folders' in old email programs, but emails can have multiple labels applied.&#10;&#10;• Recall or 'unsend' emails for a short period of time after you've clicked "send".

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.8/5** | 13563 Reviews |
| Ease of Use | 4.8/5 | Based on overall reviews |
| Customer Support | 4.4/5 | Based on overall reviews |
| Value for Money | 4.8/5 | Based on overall reviews |
| Features | 4.7/5 | Based on overall reviews |
| Recommendation percentage | 90% | (9/10 Likelihood to recommend) |

## About the vendor

- **Company**: Google

## Commercial Context

- **Starting Price**: US$0.00
- **Pricing model**:  (Free version available) (Free Trial)
- **Pricing Details**: Gmail is a free email service.&#10;&#10;Gmail is also rolled into Google Workspace.
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile)
- **Supported Languages**: Arabic, Chinese, Czech, Danish, Dutch, English, Finnish, French, German, Hebrew, Hungarian, Indonesian, Irish, Italian, Japanese, Korean, Norwegian, Polish, Portuguese, Russian, Spanish, Swedish, Thai, Traditional Chinese, Turkish, Ukrainian
- **Available Countries**: Australia, Canada, China, Germany, India, Japan, United Kingdom, United States

## Features

- API
- Alerts/Notifications
- Autoresponders
- Collaboration Tools
- Contact Management
- Email Campaign Management
- Email Marketing
- Email Monitoring
- Email Templates
- Email Tracking
- Inbox Management
- List Management
- Mobile App
- Mobile Optimization
- Multiple User Accounts
- Personalisation
- Prioritisation
- Reporting/Analytics
- Response Management
- Search/Filter

## Integrations (60 total)

- Airtable
- Asana
- Basecamp
- Calendly
- Chatfuel
- Chatwork
- ClickFunnels
- Clio
- Dropbox
- Evernote Teams
- Facebook Apps and Tabs
- Google Analytics 360
- Google Calendar
- Google Chat
- Google Chrome

... and 45 more integrations

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Phone Support

## Category

- [Email Management Software](https://www.getapp.co.uk/directory/306/email-management/software)

## Related Categories

- [Email Management Software](https://www.getapp.co.uk/directory/306/email-management/software)
- [Email Marketing Software](https://www.getapp.co.uk/directory/307/email-marketing/software)

## Alternatives

1. [Microsoft Outlook](https://www.getapp.co.uk/software/91380/microsoft-outlook) — 4.5/5 (2524 reviews)
2. [Google Workspace](https://www.getapp.co.uk/software/90761/google-workspace) — 4.7/5 (17731 reviews)
3. [Microsoft 365](https://www.getapp.co.uk/software/90725/microsoft-365) — 4.6/5 (14167 reviews)
4. [Yahoo Mail](https://www.getapp.co.uk/software/2061094/yahoo-mail) — 4.2/5 (862 reviews)
5. [Brevo](https://www.getapp.co.uk/software/91466/brevo) — 4.6/5 (3523 reviews)

## Reviews

### "Easy to use and Reliable" — 4.0/5

> **Danielle** | *22 September 2026* | Health, Wellness & Fitness | Recommendation rating: 9.0/10
> 
> **Pros**: I like Gmail because it's easy to use, reliable, and works well with other Google tools like Drive, Calendar, and Meet
> 
> **Cons**: I don't like Gmail because some of its advanced features can feel limited compared to other email platforms, especially when it comes to organizing emails and managing complex workflows

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### "Reliable, Easy to Use, and Dependable" — 5.0/5

> **Samantha** | *20 August 2026* | Real Estate | Recommendation rating: 3.0/10
> 
> **Pros**: What I like most about Gmail is how simple and reliable it is to use. I’ve been using Gmail for many years, and it has always made it easy to keep my emails organized and find what I need quickly. I especially like the search feature, spam filtering, and how seamlessly it works across my phone and computer. Overall, it’s a dependable email service that I’ve become very comfortable using both personally and professionally.
> 
> **Cons**: What I like least about Gmail is that the inbox can sometimes feel cluttered, especially when you receive a large number of emails every day. Some of the organization features and settings can also take a little time to learn and customize. I occasionally wish there were simpler ways to manage and clean up large amounts of older emails at once. Overall, though, these are fairly minor issues compared to how well Gmail works for me.
> 
> My overall experience with Gmail has been very positive. I’ve used it for many years for both personal and professional communication, and I’ve found it to be reliable, convenient, and easy to use. I appreciate being able to access my email from virtually anywhere and quickly search through years of messages when I need something. Gmail has become a service I rely on regularly, and I plan to continue using it.

-----

### "Gmail user" — 3.0/5

> **Justice** | *4 May 2026* | Education Management | Recommendation rating: 6.0/10
> 
> **Pros**: I appreciate that Gmail is a part of the Google Workspace, which makes it easier to collaborate with others. I like that you can save documents and images to your storage quickly. I like the email suggestion to follow up or unsubscribe. I like that you can tag or assign items to people in the email.
> 
> **Cons**: The filtered operations could be better within the system. We can create rules to better organize emails. It could prioritize filtering spam/phishing emails better.
> 
> I've used Gmail since I was old enough to have an email. I love the simplicity of Gmail, but a few features are missing. Overall, I like Gmail and will continue to use it.

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### "Gmail is my favourite mailing app ever  \!" — 4.0/5

> **Richard** | *24 June 2026* | Civil Engineering | Recommendation rating: 10.0/10
> 
> **Pros**: Gmail is the most popular email service in the world. It can be accessed by third-party email applications, mobile apps, or web browsers. Additionally, users can link non-Gmail accounts to their Gmail inbox.
> 
> **Cons**: Well, This is not really a drawback, but Gmail just underwent an update that caused minor visual changes in a number of features, which took me a few tries to adjust to.
> 
> I have nothing but positive things to say regarding Gmail overall. For many years, Gmail has been my main email service provider. I can remain logged into my Google account because I utilise other Google services, and every function works well \!

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### "The Gold Standard for Everyday Productivity Held Back by Storage Bottlenecks" — 5.0/5

> **Verified Reviewer** | *28 August 2026* | Executive Office | Recommendation rating: 10.0/10
> 
> **Pros**: flawless integration with the broader Google ecosystem paired with intelligent, native AI features. The ability to seamlessly attach Google Drive files, launch a Google Meet video call directly from an email thread, and use Gemini AI to instantly summarize 30+ message threads or auto-generate polished email drafts transforms email from a tedious task into an efficient productivity hub.
> 
> **Cons**: its automatic inbox categorization frequently misplaces important emails into the Promotions tab, combined with the shared 15 GB storage cap across Google Drive and Photos. The sudden cutoff of incoming emails when storage fills up, paired with a visually cluttered interface loaded with sidebars, creates unnecessary management friction. Additionally, navigating very long, collapsed conversation threads makes tracking specific replies or forwarding single messages cumbersome.
> 
> Gmail is an indispensable, category-defining tool that excels at transforming email into a central productivity engine, provided you configure its layout and notification settings to suit your workflow.

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## Links

- [View on GetApp](https://www.getapp.co.uk/software/91602/gmail)

## This page is available in the following languages

| Locale | URL |
| de | <https://www.getapp.de/software/91602/gmail> |
| de-AT | <https://www.getapp.at/software/91602/gmail> |
| en | <https://www.getapp.com/it-communications-software/a/gmail/> |
| en-AE | <https://www.getapp.ae/software/91602/gmail> |
| en-AU | <https://www.getapp.com.au/software/91602/gmail> |
| en-CA | <https://www.getapp.ca/software/91602/gmail> |
| en-GB | <https://www.getapp.co.uk/software/91602/gmail> |
| en-IE | <https://www.getapp.ie/software/91602/gmail> |
| en-NZ | <https://www.getapp.co.nz/software/91602/gmail> |
| en-SG | <https://www.getapp.sg/software/91602/gmail> |
| en-ZA | <https://www.getapp.za.com/software/91602/gmail> |
| es | <https://www.getapp.es/software/91602/gmail> |
| es-CL | <https://www.getapp.cl/software/91602/gmail> |
| es-CO | <https://www.getapp.com.co/software/91602/gmail> |
| es-MX | <https://www.getapp.com.mx/software/91602/gmail> |
| fr | <https://www.getapp.fr/software/91602/gmail> |
| fr-BE | <https://fr.getapp.be/software/91602/gmail> |
| fr-CA | <https://fr.getapp.ca/software/91602/gmail> |
| nl | <https://www.getapp.nl/software/91602/gmail> |
| nl-BE | <https://www.getapp.be/software/91602/gmail> |
| pt | <https://www.getapp.com.br/software/91602/gmail> |
| pt-PT | <https://www.getapp.pt/software/91602/gmail> |

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