Sonia Navarrete

Articles by Sonia Navarrete

Sonia is a Senior Content Analyst, helping SMEs choose the best software. She published in Raconteur, Computer Weekly and IT Pro. Journalist and PR. Nature, bike and dog lover.

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Displaying 25 of 27 Articles
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Password management: 56% of UK users reuse their passwords

Published on 23/06/2021 by Sonia Navarrete

Weak passwords are one of the main vulnerabilities that hackers can exploit to infiltrate personal and enterprise IT systems. However, despite the many victims of password breaches, some users still fail to follow password best practices, for both work and personal accounts. Continue Reading

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Customer retention is the main focus for British SMEs in 2021

Published on 13/01/2021 by Sonia Navarrete

As we enter 2021, the total number of businesses across the country that were forced to adapt due to COVID-19 last year has increased as the pandemic has expanded. These changes have meant, for some, a complete way of doing business and for others, making some changes to fully adapt to the new requirements and... Continue Reading

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Driving value from digital tools in the age of hybrid working

Published on 04/01/2021 by Sonia Navarrete

The COVID-19 outbreak forced companies across the UK to embrace remote working. In many cases, this meant fast-tracking the use of new digital communication and collaboration tools to support their dispersed teams. As we enter 2021 and we move into the recovery stage of the pandemic, it is becoming increasingly clear... Continue Reading

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COVID-19 has redefined the workplace for the majority of employees

Published on 10/12/2020 by Sonia Navarrete

Across the UK, the official response to the COVID-19 outbreak has featured extended periods of lockdown and strict social distancing in an attempt to limit the transmission of the virus. These measures have had wide-ranging ramifications for working practices up and down the country. In almost every sector, people have... Continue Reading

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eCommerce trends: 59% of consumers shift to online shopping

Published on 16/11/2020 by Sonia Navarrete

It is no secret that the UK retail industry is struggling. Just last month, the British Retail Consortium warned that the latest COVID-19 lockdown will have “a significant economic impact on the viability of thousands of shops and hundreds of thousands of jobs across the country”.  To help brands understand the ... Continue Reading

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4 Christmas eCommerce campaign tips for new online retailers

Published on 09/11/2020 by Sonia Navarrete

The pandemic is redefining the way consumers shop and retailers sell. Social distancing has become one of the industry’s greatest boundaries, so retailers are moving to eCommerce in droves. Shoppers are doing their best to avoid in-store experiences, so alternative delivery options are booming. This year’s Christmas... Continue Reading

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eCommerce set to dominate the Christmas shopping period

Published on 29/10/2020 by Sonia Navarrete

COVID-19 continues to take a serious toll on the UK’s High Streets, with the British Retail Consortium reporting a 36.9% decline in footfall last month. Meanwhile, with social distancing restrictions in place for the foreseeable future, the crisis is driving more traffic to eCommerce merchants and changing consumer... Continue Reading

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Business card scan: 4 super practical iPhone apps

Published on 11/08/2020 by Caroline Rousseau and Sonia Navarrete

In the course of your work, you regularly meet new people and accumulate many business cards as you go along. You’re already looking forward to contacting and reactivating your contacts, but first, you’ll have to register their details and the business cards you’ve collected won’t digitise themselves! All the more so... Continue Reading

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The best 4 apps for a personal trainer during the lockdown

Published on 26/05/2020 by Sonia Navarrete

If you are a personal trainer, we have some good news for you. Being in lockdown doesn’t mean that you can’t train your clients. The fitness industry has adapted to the digital world and provided personal trainers with the software to continue to coach their clients even when they are not in the gym. Continue Reading